Nomi Mahjong Shaqada Ugu Weyn: Qalabka Mahjong by Nio Life is a highly esteemed winner of the very prestigious 2022 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Ciyaartoyda, Ciyaaraha iyo Alaabta Madadaalada Competition Category.
NaxaasCiyaartoy· 2022
Nomi Mahjong Shaqada Ugu Weyn: Qalabka Mahjong
by Nio Life
Client: NIO Life
Abaalmarinta Naxaasta ah ee A' Design Award Winner in Ciyaartoy Category
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The Design
About Nomi Mahjong Shaqada Ugu Weyn: Qalabka Mahjong
Qoraalka Buugga: Nomi Mahjong waa qalab mahjong ah oo loo sameeyay ciyaarta miiska ee dhaqameed Shiinaha. Tiles-ka waxay isticmaalaan aasaas madow oo leh faahfaahin buluug ah, oo laga soo qaatay midabka sumadda Nio, si loo abuuro muuqaal si xoog leh isu bar-bar dhig ah. Sawirrada kaaliyaha caqli-gal ee Nomi ayaa ku muuqda tiles-ka qaabab kala duwan. Tile-ka hal dhibic wuxuu qaataa qaabka Nomi, halka tiles-ka bambooga ay ku salaysan yihiin xarafka "I" ee ku jira magaca Nomi. Tiles-ka waxaa laga sameeyay melamine leh miisaan sare, dice-yada waxaa laga sameeyay alloy, chips-yadana waxaa laga sameeyay dhoobo. Sanduuqa kaydinta ee la qaadi karo wuxuu leeyahay dabool socda oo kaydinta degdegga ah u fududeeya.
The Recognition
About the Abaalmarinta Naxaasta ah ee A' Design Award
Nomi Mahjong Shaqada Ugu Weyn: Qalabka Mahjong waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Nomi Mahjong Shaqada Ugu Weyn: Qalabka Mahjong waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Nomi Mahjong Shaqada Ugu Weyn: Qalabka Mahjong si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- With a geeky black color base, NOMI mahjong redesigned the traditional mahjong tiles to appear affable and high-tech-ish. Combining the traditional Chinese table game with NOMI, which is the warmest AI tide brand in th human world, gives the traditional national treasure mahjong a distinctive technological fashion.
- Dimensions & Packaging
- 345*175*84mm
- Production Technology
- Mahjong material: high GSM Melamine
Dice material: alloy
Chips: clay - Design Challenge
- It’s challenging to fit in with the NIO design philosophy. Therefore, through combining the sense of technological intelligence and affinity, the design aims to enhance brand recognition and meet the needs of target consumers.
- Research
- In China, Mahjong is a popular traditional table game. This innovative model of Mahjong card pattern integrates a NOMI intelligent AI assistant and the color of NIO automobile. 1 Dot is in the shape of NOMI, and Bamboo tiles are evolved from the the letter I in NOMI.
- Inspiration
- Inspired by the NIO intelligent assistant NOMI and the NIO brand color scheme, the design incorporates NOMI of various forms into the tiles. The blue color scheme derives from NIO brand color, providing a high contrast visual effect and creating a tech atmosphere through the contrasting color of black and blue.
- Project Duration
- Opening of the project in 2019/6, first light offering in 2021/5.
- Operation Flow
- The storage box is portable and can quickly store mahjong tiles because of its sliding lid design.
- Team Members
- NIO Life
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