Conlia Home Image Store Shaqada Koowaad: Naqshadaynta Gudaha Dukaanka Tafaariqda by Zehua Zheng

Conlia Home Image Store Shaqada Koowaad: Naqshadaynta Gudaha Dukaanka Tafaariqda by Zehua Zheng is a highly esteemed winner of the very prestigious 2022 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Qolalka Gudaha iyo Bandhigyada Competition Category.

NaxaasGudaha· 2022

Conlia Home Image Store Shaqada Koowaad: Naqshadaynta Gudaha Dukaanka Tafaariqda

by Zehua Zheng

Client: Conlia Home

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Gudaha Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Conlia Home Image Store Shaqada Koowaad: Naqshadaynta Gudaha Dukaanka Tafaariqda

Qoraalka Buugga: Conlia Home Image Store waa naqshad gudaha dukaan tafaariqo oo loo sameeyay sumad alaabta guriga oo ku taal Jiangmen, Shiinaha. Naqshadu waxay ka soo qaadatay dhismaha dhaqameed Shiinaha iyo nolosha qoyska bariga. Qoryaha iyo birta bir-durdurka ah waxay tilmaamayaan barxadaha iyo shabagyada daaqadaha. Xaashida polypropylene, xuubka rattan iyo maryaha jilicsan waxay kordhiyaan muuqaal dabiici ah. Qaab-dhismeedka badhtame-furan oo isku dheelli tiran wuxuu isku xidhaa gudaha iyo dibadda. Aagagga shaqada waa la isku xidhaa halkii ay si buuxda kala go'an lahaayeen, taasoo abuurta bannaan lakab-lakab ah. Qaybaha goobta oo mawduuc leh waxay soo bandhigayaan dejinta qol-qolba oo kala duwan, iyagoo taageeraya khibrad iibsi oo deggan.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

Conlia Home Image Store Shaqada Koowaad: Naqshadaynta Gudaha Dukaanka Tafaariqda waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Conlia Home Image Store Shaqada Koowaad: Naqshadaynta Gudaha Dukaanka Tafaariqda waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Conlia Home Image Store Shaqada Koowaad: Naqshadaynta Gudaha Dukaanka Tafaariqda si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Inspired by traditional Chinese architectural style and oriental family lifestyle, the brand concept store follows the notion of natural, comfortable and elegant, and is committed to providing home users with proposals for a better life through the integration of traditional elements and modern techniques, and to creative a localized home life collection platform.
Tags: Natural, comfortable, oriental features, domesticity, elegant household items
Production Technology: The store made of logs and stainless steel refers to features of traditional Chinese architecture, such as trusses and window grilles, and uses modern stainless steel, pp sheet and other materials to connect the whole space instead of completely separating functional areas, therefore creates a layered space. Furthermore, the application of rattan-weaving materials and soft fabrics also brings natural and elegant oriental features to the store.
Design Challenge: 1. Employ traditional culture to make appropriate modernization adjustments to traditional architectural elements, and recreate in materials, structure, techniques, etc.;
2. Develop thematic and delightful scene modules to give advice for a better life.
Research: The research on modern home stores found that, with the continuous growth of the consumption level of Chinese residents, people began to express their taste though home decoration; Moreover, the return and development of traditional culture has spawned more creations based on traditional aesthetics.CONLIA HOME integrates oriental humanistic aesthetics and home decoration to create a general store highlighting local features. In addition, there are no other similar brands in China insofar.
Inspiration: The brand concept store is designed for inheriting and carrying forward traditional Chinese culture and architectural art, and is committed to conveying the idea of natural residence through modern creation techniques.
The new pursuitsChinese people for a better life arouses their aesthetic taste in the national cultural psychology. Characteristics of traditional Chinese architecture reflects the traditional culture and spiritual realm of people.
Project Duration: Guangzhou, Guangdong province witnessed the launch of this project in July, 2021, and it was completed in Jiangmen, Guangdong Province, in December, 2021.
Operation Flow: 1. The semi open store design and the squire and symmetrical layout connect the inside and outside, appear transparent and natural，and attractive to consumers.
2. Diversified functional areas constitute modularized scenes with different themes, thus improve the in store shopping experience.
3. The application of elements in traditional Chinese architecture, with materials of different textures and colors, endows the space with traditional humanistic aesthetic appeal.
Team Members: Designer: ZE HUA ZHENG
Designer: WANG YING PAN