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Low-Carbon Life Shaqada Aasaasiga ah: Barnaamij Mobile ah by CCB Fintech Co., Ltd.

Low-Carbon Life Shaqada Aasaasiga ah: Barnaamij Mobile ah by CCB Fintech Co., Ltd. is a highly esteemed winner of the very prestigious 2023 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Alaabta Waarta, Mashruucyada iyo Naqshadeynta Cagaaran Competition Category.


NaxaasAlaabta Waarta· 2023

Low-Carbon Life Shaqada Aasaasiga ah: Barnaamij Mobile ah

by CCB Fintech Co., Ltd.

Client: China Construction Bank Corporation

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Alaabta Waarta Category

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Verified Award Winner

Verify Award Status for #144837

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The Design

About Low-Carbon Life Shaqada Aasaasiga ah: Barnaamij Mobile ah

Qoraalka Buugga: Low-Carbon Life waa barnaamij mobile ah oo loo abuuray in lagu sharaxo nolosha kaarboonka hooseeya iyadoo la adeegsanayo muuqaallo 3D isdhexgal leh. Barnaamijku wuxuu isticmaalaa dhab-u-eg oo la dejiyay si uu u muujiyo magaalo ay saameyso wasakhoobka. Isticmaalayaashu waxay isku xidhaan kaarka safarka ee dhabta ah waxayna kasbadaan tamar cagaaran iyadoo la doorbidayo gaadiid deggan oo cagaaran iyo ka qeyb qaadashada hawlaha maalinlaha ah ee dhimista qiiqa (emissions). Tamarta cagaaran ee la helo ayaa markaas loo isticmaalaa in lagu beero geedo virtual ah oo lagu horumariyo muuqaalka, waxaana sidoo kale lagu bedeli karaa hadiyado. Jaantusyo xog oo cad ayaa soo bandhigaya natiijooyinka. Ujeeddadu waa in si fudud oo caqli-gal ah loo sharaxo caadada kaarboonka (carbon peak) iyo dhexdhexaadinta kaarboonka (carbon neutrality).

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

Low-Carbon Life Shaqada Aasaasiga ah: Barnaamij Mobile ah waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Low-Carbon Life Shaqada Aasaasiga ah: Barnaamij Mobile ah waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Low-Carbon Life Shaqada Aasaasiga ah: Barnaamij Mobile ah si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
"Low-Carbon Life" is an application app that uses virtual reality 3D interactive scenes to create an easy to understand carbon peak, carbon neutralization and science popularization. With real life scenes as a reference, it builds an immersive experience that combines reality with reality, popularizes low-carbon environmental protection knowledge in an intuitive and easy to learn way, and guides users to participate in low-carbon environmental protection actions with friendly experience interaction.
Dimensions & Packaging
This design is made with Sketch. it is based on iPhone X(1125px x 2436px)
Tags
Environmental science popularization, Green travel, 3D scene, Simulation reality, Interactive games
Production Technology
1. According to the environmental pollution problem, provide the building elements of urban pollution source, daily low-carbon tips, carbon reduction ranking, tree planting, etc. to create a carbon peak and carbon neutral scene with virtual game screen
2. Provide virtual online learning to practice low-carbon action, free from the constraints of real life time and place.
Design Challenge
How can users quickly and intuitively understand the relationship between environmental pollution and their personal life, and the sense of achievement of user participation. Based on the real life, the 3D simulated reality technology is used to build an immersive experience combining virtual reality with real life. At the same time, the game data is quantified with clear data charts to help green travel and reflect its own value.
Research
The launch of low-carbon life and low-carbon environmental protection 3D games has been favored by the majority of young people, forming a participation boom.Through the harmfulness of environmental pollution, help more people realize the importance of environmental protection and spontaneously participate in low-carbon environmental protection and green travel action;At the same time, through online tree planting and intuitive change of environment and other game links, users can truly feel the impact and significance of low-carbon travel on carbon neutralization and carbon peak, and contribute their own strength.
Inspiration
1. Build virtual game scenes in the form of 3D models to popularize low-carbon environmental protection knowledge in an intuitive and easy-to-learn manner, so that users can learn carbon peak knowledge more easily and quickly.
2. Let users truly feel the impact and significance of low-carbon travel on carbon peak through environmental changes such as inclement weather such as sandstorms, and game links such as planting trees to change the environment
3. Based on real life, build an immersive exp
Project Duration
PROJECT DURATION AND LOCATION: The project was launched in Guangzhou in February 2020 and completed in February 2022.
Operation Flow
1. Low carbon life uses simulated reality technology to provide users with 3D game scenes polluted by human activities. Users need to bind real-life travel cards to obtain green energy by taking green transport and participating in daily low-carbon emission reduction activities.
2. Users can upgrade and transform the game scene environment with green energy to realize low-carbon life; Users can take part in actions together and exchange green energy for real gifts.
Team Members
Designer: Wending Zuo
Designer: Hui Chen
Designer: Jinrong Zhu
Creative direction: Shusheng Liu

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