Naqshadda Portal Beoplay Ololaha Xayaysiisku oo uu sameeyey Kutuko Studio waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Filimka, Fiidiyowga iyo Kartamada ee 2023 Abaalmarinta Balaatiinka ah ee A' Design Award.
BalaatiinFilim· 2023
Portal Beoplay Ololaha Xayaysiisku
Kutuko Studio uu sameeyay
Macmiilka: Kutuko Studio SL
Ku Guuleystaha Abaalmarinta Balaatiinka ah ee A' Design Award ee Qaybta Filim
Ku Guuleystaha Abaalmarinta La Xaqiijiyey
Xaqiiji Xaaladda Abaalmarinta #144874Naqshadeynta
Wax ku saabsan Portal Beoplay Ololaha Xayaysiisku
Waa olole lagu horumarinayo taleefoonnada gacanta ee Xariirka Beoplay. durduriyayaasha ayaa wadaagay wax soo saarka si ay uga dhigaan mid fayrus ah. Sida ku cad sheegashada Sound ee qaabeeya aduunkaaga, waxay ahayd inay abuuraan 5 xaaladood oo tilmaamaya qaybaha warshadaha ciyaaraha fiidyaha. Marka laga soo tago in ay leedahay saameyn weyn oo muuqaal ah, waayo-aragnimada waxaa sare loo qaaday tartan loogu talagalay goobta walxaha fetish-ka ee ku qarsoon qaab kasta. Kooxda ayaa la soo gudboonaatay nashqad muuqaallo badan leh oo uu jilaagahu ahaa sheyga iyo khibradda isticmaalkiisa.
Aqoonsiga
Wax ku saabsan Abaalmarinta Balaatiinka ah ee A' Design Award
Portal Beoplay Ololaha Xayaysiisku waa guuleystaha Abaalmarinta Balaatiinka ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado runtii aan caadi ahayn, qurux badan oo quruxsan. Guuleystayaasha Balaatiinka waa mucjisooyin hal-abuur, marag ka ah xuduudaha hal-abuurka maskaxda, waxayna muujiyaan xirfad aan la dhaafi karin iyo caqli naqshadeeyayaashooda. Naqshadahan waxaa laga filayaa inay noqdaan shaqooyin aad loo yaqaan oo qeexa qurxinta xilli, u adeega wanaagga bulshada una hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Portal Beoplay Ololaha Xayaysiisku waa shaqo muujinaysa heer sare oo hufnaan ah, iyadoo aan shaki lahayn adduunka ka dhigaysa meel ka wanaagsan sifooyinkeeda waxtarka leh iyo kuwa qiimaha leh. Portal Beoplay Ololaha Xayaysiisku waa shaqo ku guuleysatay Abaalmarinta Balaatiinka ah ee A' Design Award oo kicisa rabitaanno, dhiirigelisa, farxisa una abuurta farxad weyn.
Gadaasha Naqshadeynta
Xirmada Warbaahinta
Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.
- Sifooyinka Gaarka ah
- Bang&Olufsen wanted to launch a campaign to promote its Beoplay portal headphones.
The streamers shared the production to make it viral. In addition, they ran a contest in which 23 eastereggs were hidden. Under the claim Sound that shapes your world, Kutuko had to create 5 scenarios, alluding to categories of the video game industry. In addition to having a great visual impact, the experience was elevated to a competition for the location of the fetish objects hidden in each frame. - Cabbirka & Qaabaynta
- The export format and technical specifications are:
16:9, FHD, 1920X1080px optimisation with .mp4. compression codecs (h264).
1:1, FHD, 1920X1920px optimisation with .mp4 compression codecs.
9:16, FHD, 1080X192020px optimisation with .mp4 compression codecs. (h264)
These same formats can be exported at a higher quality without .mov (h265) compression. - Summado
- 3D, 3DMAX, Animation, C4D, Cinema 4D, Interior Design, Motion Design, Motion Graphics, Rendering
- Tiknoloojiyada Soo Saarka
- Kutuko started with a search for references and inspiration on websites such as Behance, Pinterest or Artstation, which they accumulated on moodboards on the Milanote website. Then they started a small composition sketch of the scene in Photoshop and once they had what they liked, they moved on to 3D. For this, we always use Cinema 4D software and the Redshift rendering engine along with various plugins such as Turbulence FD for the smoke simulations or Forester for the creation of trees.
- Caqabadda Naqshadda
- The creative demands of this piece required a solid and consolidated professional studio with high quality standards, which is why Paco, from Fan Content, trusted us once again to create such a striking and powerful piece on a creative and visual level.
- Cilmi-baadhis
- The workflow and human talent was divided between modellers, motion graphers, creative directors, art directors, riggers, character designers and managers focused on the production phases of creativity, art, storytelling, bso, realisation, modelling, texturing, lighting, postproduction and sfx, through an internal platform for the correct monitoring of the project.
- Dhiirrigelinta
- Under the claim Sound that shapes your world, Kutuko had to create 5 different scenarios that worked well together, alluding to key categories of the video game industry to engage the broad spectrum and profile of the target audience. Therefore, not only was there a great visual and sound impact from the start, but the experience was elevated to gamification and competition for the location of the fetish objects hidden in each frame.
- Muddada Mashruuca
- The Bang&Olufsen production took place in Madrid, by Kutuko Studio, from February to May 2022.
- Socodka Hawlgalka
- The video project is a standard full HD 1920X1080px format with optimised compression for social media and digital media such as web or e-commerce. In addition, and to make the content more consumable and adaptable, we worked specifically on 16:9, 1:1 and 9:16 proportions, to nurture all existing digital channels.
- Shatiyada
- Kutuko Studio SL
- Xubnaha Kooxda
- Agency:
Fan Content
Client:
Bang & Olufsen
Project Manager:
Álvaro Ibáñez
Creatives Directors:
Paco Chanivet (Fan Content), Carlos Cabrera (Kutuko)
Lead 3D Artist:
Maite Martínez, Ibón Vergara, Luís Marín, Carlos Cabrera
3D Artist:
Andrea Marshall, Daniel Pomares
2D Artist:
Victor Angulo
SFX & Marvelous Designer:
Rodrigo Marchán
3D Modeling:
Daniel Jiménez
Groom design:
Michael Birefo - Amaanta Sawirrada
- Boutique Visual Kutuko Studio, Beoplay Portal, 2022
Maalgeliye
Sahamin Ka Shisheeya Designers.org
Baadhitaan badeecado, adeegyo iyo fursado ka yimid xisbiyayaashayada xayeysiinta.
Wax Badan Oo La Sahmin Karo
Naqshadeynno La Xiriira
Sahmin naqshadeynno kale oo abaalmarino ku guuleystay oo ka socda isla qaybta, oo lagu xushay tayada.