Onogreen Shaqada Ugu Weyn: Burushka Musqusha by Alfredo Laria

Onogreen Shaqada Ugu Weyn: Burushka Musqusha by Alfredo Laria is a highly esteemed winner of the very prestigious 2023 Abaalmarinta Birta ah ee A' Design Award in Naqshadeynta Farnijarka Musqusha iyo Qalabka Nadiifinta Competition Category.

BirQalabka Musqusha· 2023

Onogreen Shaqada Ugu Weyn: Burushka Musqusha

by Alfredo Laria

Client: Onogreen

Abaalmarinta Birta ah ee A' Design Award Winner in Qalabka Musqusha Category

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Colors

The Design

About Onogreen Shaqada Ugu Weyn: Burushka Musqusha

Qoraalka Buugga: Onogreen waa burush musqul oo loogu talagalay inuu ku qarsoomo gudaha nidaamka daadinta biyaha (flush). Gacan-qabsi dheer oo teleskoobiya ah ayaa u oggolaanaysa in burushka la kaydiyo isagoo aan la arkin, taas oo keydinaysa meel bannaan iyo sidoo kale ka fogaynaysa burushka carruurta iyo xayawaanka guriga. Gaashaan ayaa ilaalinaya gacanta oo u shaqeeya sida daboolka marka burushka la qariyo. Xarrayada burushku waa kuwo tiro yar oo kala fogfogaan aad u ballaaran leh marka loo eego kuwa caadiga ah, taas oo ka hortagaysa in biyuhu ku xayirmaan oo ay ka soo daadato. Xarrayada waa la beddeli karaa iyadoo aan burushka oo dhan la beddelin. Waxaa lagu dhisay walxo dib loo warshadeeyn karo, oo leh qaab-dhismeed fiilooyin kaarboon ah (carbon fibre) iyo xarrayo TPR ah.

The Recognition

About the Abaalmarinta Birta ah ee A' Design Award

Onogreen Shaqada Ugu Weyn: Burushka Musqusha waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Onogreen Shaqada Ugu Weyn: Burushka Musqusha waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Onogreen Shaqada Ugu Weyn: Burushka Musqusha waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Its discreet design with telescopic handle allows the Onogreen brush to go completely unnoticed by keeping it into the flush system. Unique in the market, this innovation creates cleaner, safer bathrooms by eliminating germs, bad smells and by keeping the brush out of the reach of children and pets. In addition, its integrated design keeps the brush out of sight and frees up space, making the bathroom seem bigger and more spacious.
Dimensions & Packaging: 300/390 mm high / 80mm diameter
Tags: Bathroom hygiene, toilet brush, sustainable, Onogreen, Invisible
Production Technology: The Onogreen brush is manufactured in high quality recyclable materials with ABS chromed, golden and white gloss finishes. It has a carbon fibre structure with TPR bristles. It has fewer, more separated bristles than traditional brushes, thus preventing water becoming trapped, and so avoids dripping: it only needs a gentle shake before use to achieve this.
Design Challenge: The main challenge was to design an environmentally friendly toilet brush that would stay completely out of sight, but could be compatible with most toilets, solve germ-proliferation and bad-odour issues, not drip, and would make people want to talk about it. The humble toilet brush is often considered an embarrassing topic. I wanted to design an original toilet brush that people would have no qualms about recommending to others, if not with pride, at least without blushing.
Research: A market survey was carried out. The findings confirmed our target audience and revealed suspected misgivings about the decision to purchase an integrated toilet brush, including possible issues such as dripping, return of organic matter back to the tank or installation. We focused on designing a toilet brush according to this feedback from a sustainable point of view, and on presenting an original product that people can talk about without feeling it is an uncomfortable topic.
Inspiration: The health risks of toilet brushes became clear during Covid. Bad bathroom smells were produced by germs proliferating on brush and holder. It was also apparent that most people tried to keep their toilet brushes hidden from sight. The Onogreen brush prevents the spread of germs and virus and avoids unwanted contagion in homes, hospitals, nursing homes, public toilets, restaurants and offices. By staying out of sight, the brush also inspires greater confidence in bathroom hygiene.
Project Duration: This project started in January 2020 during the COVID pandemic in Cangas de Onis, Asturias, Spain. It took 18 months and it will be on the market from December 2022
Operation Flow: The Onogreen brush allows the WC to be cleaned easily and without mess. Its shield protects your hand and acts as a lid when concealed in the flush system. Strong and robust, it withstands energetic action when needed. Compatible with disinfecting toilet tablets, it keeps them in the cistern until fully dissolved, thus avoiding blocking the flush mechanism. After the wear and tear of use, the bristles can be replaced, without having to replace the whole brush.
Patents: Patent pending
Image Credits: Image#1: Photographer:Worldproof Iberia, Illustrator: Alfredo Laria, Onogreen, 2022
Image#2: Photographer:Worldproof Iberia,Illustrator: Alfredo Laria, Onogreen, 2022
Image#3: Photographer:Worldproof Iberia, Illustrator: Alfredo Laria, Onogreen, 2022
Image#4:Photographer:Worldproof Iberia, Illustrator: Alfredo Laria, Onogreen, 2022
image#5: Photographer:Worldproof Iberia, Illustrator: Alfredo Laria, Onogreen, 2022

Video credits: Creator Alfredo Laria
All the pictures Copyright: Onogreen / Worldproof Iberia,s.l.