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Fluffy Bread Sariirta Xayawaanka Rabaayadda ah by Kama Muta

Fluffy Bread Sariirta Xayawaanka Rabaayadda ah by Kama Muta is a highly esteemed winner of the very prestigious 2024 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Daryeelka Xayawaanka, Ciyaartoyda, Qalabka iyo Alaabta Xayawaanka Competition Category.


LacagDaryeelka Xayawaanka· 2024

Fluffy Bread Sariirta Xayawaanka Rabaayadda ah

by Kama Muta

Client: Kama Muta

Abaalmarinta Lacagta ah ee A' Design Award Winner in Daryeelka Xayawaanka Category

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The Design

About Fluffy Bread Sariirta Xayawaanka Rabaayadda ah

Fluffy Bread waa sariir loogu talagalay xayawaanka rabaayadda ah oo loogu talagalay nasashada, ciyaarta iyo hurdada xayawaanka. Qaabka jilicsan ee wareegsan wuxuu xasuusiyaa rooti cusub oo la dubay. Sariirtu waxay u qaabaysan tahay sida fadhi yar oo leh qaab fudud oo qurxoon, sidaas darteed alaabtu waxay ku milantaa qurxinta gudaha guryaha noocyada kala duwan ah. Isbonjiga xusuusta leh (memory foam) ee loo sameeyay isticmaalka dadka ayaa siiya taageero wuxuuna u adkeystaa dabacsanaanta ka dib isticmaal dheer. Dharka fiilada ah ee qaab-dhismeedka leh waa jilicsan yahay wuxuuna u adkeystaa duugowga iyo xagashada. Salka waxaa laga sameeyay alwaax dib-loo-habeeyay oo cad oo geed ash ah, oo ay gacanta ku safeeyeen farsamayaqaanno. Naqshaddu waxay ujeedadeedu tahay in la xoojiyo xiriirka ka dhexeeya dadka iyo xayawaanka rabaayadda ah.

The Recognition

About the Abaalmarinta Lacagta ah ee A' Design Award

Fluffy Bread Sariirta Xayawaanka Rabaayadda ah waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Fluffy Bread Sariirta Xayawaanka Rabaayadda ah waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Fluffy Bread Sariirta Xayawaanka Rabaayadda ah waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This pet bed is designed for rest, entertainment and sleep of pets, which boasts the texture of fluffy bread to be comfortable enough for pets. Upholding the idea of Italian aesthetics, the pet bed is shaped into a sofa styled in a minimalist, elegant manner. In this way, the product can perfectly blend into home environments of various styles and strengthen the emotional connection between people and pets, thereby helping to create a space where harmonious symbiosis of them is realized.
Dimensions & Packaging
product dimensions, 14.5 mm x 14.5 mm x 11 mm; 14.5 mm x 14.5 mm x 13 mm
Tags
pet bed, texture of fluffy bread, shape of a sofa, Italian aesthetics, harmonious symbiosis of people and pets
Production Technology
The memory foam for human use features slow rebound property, and thus avoids the problem of sagging after long-time use. The delicate, soft structured velvet fabric is resistant to wear and scratch, so as to prolong the service life of the pet bed. The base made of reconstituted white ash wood is manually polished by craftsmen, which is uneasy to deform, and is free from any harmful substance to protect health of pets.
Design Challenge
The challenge is how to eliminate disharmony between pet beds and home environments. The design team, following the style of Italian furniture, has designed the product as a simple, elegant sofa to harmonize with other furniture. Such a design not only ensures a consistent style of a home environment, but also enhances a strong sense of belonging for pets to enable harmonious symbiosis of people and pets in a space.
Research
In recent years, pets gradually become an important member of families, and more people pay attention to living environments of pets, which drives growth of the market in pet beds and other related supplies. However, pet beds currently on the market are largely homogeneous, and usually fail to strike a balance between practicality and visual pleasure. They also have strong individuality and thus are difficult to blend into home environments.
Inspiration
Drawing inspiration from bread, this pet bed is both practical and visually attractive. Its soft, fluffy texture contributes to a comfortable experience for pets, and gives a sense of intimacy visually to make people want to approach and touch the product.
Project Duration
The project started in Shenzhen in September 2022, was completed in Shenzhen in February 2023, and came online in July 2023.
Operation Flow
The memory foam for human use, neither too soft nor too hard, provides enough support when ensuring good comfort, where pets can fully relax their bodies with their weight well distributed. The structured velvet fabric effectively resists to scratches by pets. The shape of a sofa harmonizes with any home environment, bringing pets a strong sense of belonging.
Team Members
Chen Liang

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