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South China Book Festival Naqshadeynta Bandhiga by Muchuan Xu, Junjie Li and Dongxi He

South China Book Festival Naqshadeynta Bandhiga by Muchuan Xu, Junjie Li and Dongxi He is a highly esteemed winner of the very prestigious 2024 Abaalmarinta Birta ah ee A' Design Award in Naqshadeynta Qaab-dhismeedka Bandhiga Ganacsiga, Gudaha iyo Bandhigyada Competition Category.


BirBandhiga Ganacsiga· 2024

South China Book Festival Naqshadeynta Bandhiga

by Muchuan Xu, Junjie Li and Dongxi He

Client: The Guangzhou Academy of Fine Arts & Vantree Design

Abaalmarinta Birta ah ee A' Design Award Winner in Bandhiga Ganacsiga Category

Colors

The Design

About South China Book Festival Naqshadeynta Bandhiga

Qoraal Buugga: Bandhigga Buugaagta Koonfurta Shiinaha waa naqshad bandhig oo loo sameeyay dhacdo dhaqameed oo dadweyne ah oo lagu qabtay Guangzhou. Aagga bandhigga wuxuu daboolayaa 9,050 mitir oo laba-jibaaran, waxaana la dhisay laba maalmood gudahood. Qaab-dhismeedyo casri ah oo dib loo isticmaali karo iyo qalab dijitaal ah oo isdhexgal leh ayaa isku daraya goobaha dhabta ah iyo dhabarka macmalka ah (virtual reality). Habka goob-dhismeedka wuxuu raacayaa nidaamka saddex albaabbood iyo shan qol, oo laga soo qaatay Xarunta Awoowayaasha Qabiilka Chen. Lix aag oo mowduuc ah ayaa lagu kala saaray ubaxyo iyo midabyo kala duwan. Aragyo furan iyo wadooyin la maro ayaa isku xira aag kasta si ay u noqdaan hal jid akhris oo isku xiran.

The Recognition

About the Abaalmarinta Birta ah ee A' Design Award

South China Book Festival Naqshadeynta Bandhiga waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. South China Book Festival Naqshadeynta Bandhiga waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, South China Book Festival Naqshadeynta Bandhiga waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Since the project is a municipal public cultural event that attracts all citizen to participate, it adheres to the sustainable use of recyclable modeling devices and digital interactive experience equipment to display an immersive and diverse exhibition of real scenes and virtual reality. Compared with traditional paper book fair, the South China book festival’s deeply integration of digital technology and the substantial economy is more environmentally friendly and more in line with the trend of technological innovation.
Dimensions & Packaging
The exhibition area covers 9,050 square meters and only took two days to build. There are six themes corresponding to different colors of flowers and six "YUE".
Tags
Study room in the Flower City, Pre-plan, Order experience
Production Technology
Designers chose the unique and characteristic culture in Canton, The Chen’s Lineage Hall as prototype, forming a clear spatial circulation in the formal order of "Three entrances and five rooms". Combining different colors of flowers with six "YUE", corresponding to different floral languages and refined patterns also enhance the recognition of the exhibition area, symbolizing the historical imprint of urban reading from the past to the present and to the future.
Design Challenge
Because the exhibition returned with great expectations after three years and coincided with its 30th anniversary, the five-day "largest scale in history" festival took only one month from preparation to construction to the opening. How to make the it in-depth and meaningful within a limited time, set off Guangzhou's thousand-year cultural heritage and show one of the world's first tier cities, and make the effect of the space to be more hierarchical and orderly, is the focus of this design.
Research
Nodes of sensory experience are placed in the exhibition space to create a unique logical order in each area. In this way, the entire venue is connected to form a varied and complete order experience. "Study room in the Flower City", the interior design interprets and responds to the theme of the exhibition in an overall.
Inspiration
The creation of book is different from purely formal design, but aims to establish a coordinate system in space. Through the reference system of perception and order, we can learn from the inherent laws of spatial activities, 'pre-plan' the logic of streamlines, and find rich and identifiable spatial rhythms.
Project Duration
The South China Book Festival has been held from August 18 to 22, 2023, in Guangzhou. It only took about a month to design and only two days to build.
Operation Flow
The visual transparency of the space and the accessibility of the internal connect each zone together. These ultimately make external integrity, internal openness, and perceptual order jointly constitute the unique spatial rhythm of the South China book festival. Reading·National Reading: As the entrance space of the exhibition, the orange Punicagranatum symbolizes wealth and happiness, and the scroll-shaped bookshelf displays the new era themed publications.
Team Members
Muchuan Xu
Junjie Li
Dongxi He
Guanbao Ye
Fangtong Yi
Jiajun Yin
Xiaoao
Dongming Shen
Shangzhao Yang
Xingchen Song
Kebei Chen
Image Credits
Copyrights belong to Vantree Design, 2023.

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