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U Magic Gudaha Xarunta Cosmetic-ka Caafimaadka by Elto Consultancy

U Magic Gudaha Xarunta Cosmetic-ka Caafimaadka by Elto Consultancy is a highly esteemed winner of the very prestigious 2025 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Qolalka Gudaha iyo Bandhigyada Competition Category.


NaxaasGudaha· 2025

U Magic Gudaha Xarunta Cosmetic-ka Caafimaadka

by Elto Consultancy

Client: Elto Consultancy

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Gudaha Category

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The Design

About U Magic Gudaha Xarunta Cosmetic-ka Caafimaadka

U Magic waa naqshadaynta gudaha ee xarun caafimaad oo cosmetic ah oo ku taal Jiaojiang, Shiinaha. Naqshaddu waxay dhoofisaa xadka u dhexeeya gudaha iyo dibadda, si booska iyo deegaanka ku hareeraysan ay isku waafajiyaan. Cabbirrada booska ayaa dib loo qaabeeyay si ay u sameeyaan nidaam cusub oo ah birooyin isdul saaran oo mowjado leh, kuwaas oo qaabaysan iyadoo la isticmaalayo isku darka toosan iyo qallooca. Jaranjaro wareega ah ayaa isku xira labada dabaq waxayna raacaysaa xaddidaadaha qaab-dhismeedka jira ee dhismaha. Iftiinka diirran ee 3500K ayaa jilcinaya jawiga, halka iftiinka iyo hooska ay ku dartaan qoto dheer marinnada booska.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

U Magic Gudaha Xarunta Cosmetic-ka Caafimaadka waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. U Magic Gudaha Xarunta Cosmetic-ka Caafimaadka waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. U Magic Gudaha Xarunta Cosmetic-ka Caafimaadka si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design process begins by focusing on creating the right atmosphere and spatial sequences. It blurs the boundaries between the interior and exterior, allowing the space and environment to seamlessly harmonize. By reconfiguring spatial volumes, the design establishes a new spatial order that immerses individuals in an atmosphere where they can enjoy the beautiful space without distractions.
Dimensions & Packaging
Based on the existing building structure, the design connects two floors by incorporating a spiral staircase that adapts to the building’s original structural constraints. This artistic staircase not only enhances spatial flow but also introduces a distinctive minimalist, avant-garde style and a fresh sensory experience.
Tags
Healing Space, Patient-Centric Design, Functional Aesthetics, Collaborative Workflow, Holistic Well-being
Production Technology
The design follows a balanced spatial construction principle to reconstruct contemporary beauty and commercial spaces using a combination of lines and curves. The transition of different blocks within the space reorganizes the structure, creating overlapping and undulating forms that evoke a sense of mystery and romance. These immersive spatial transitions unfold a captivating narrative, enhanced by the interplay of light and shadow.
Design Challenge
Creativity drives this design, turning the design process into a structured play of endless possibilities. To soften the overall ambiance, the lighting design opts for a warm 3500K color temperature, avoiding the starkness of overly white or cold lighting. The subtle interplay of light and shadow along the spatial lines creates a deep, layered effect, enriching the visitor's experience and enhancing the depth of the space.
Research
In this space, time becomes a significant yet flexible concept. The design embraces the present moment, using creative temporal dislocation to create moments where people and spaces meet and stand apart. This design approach adds a lively, rhythmic quality to the environment, weaving a captivating story that ignites the imagination.
Inspiration
The design of U+Magic Medical Cosmetic Institution in Jiaojiang is inspired by Aristotle's First Principle. This principle emphasizes the importance of breaking down complex problems into basic elements and then reassembling them from the ground up to find the best solution.
Project Duration
The project started in March 2024 and completed in June 2024 in China.
Operation Flow
The varying form and function create a visually striking focal point that captures attention and elevates the overall spatial feel. Each renovated area stands on its own while staying connected, catching light and encouraging creative exploration.
Team Members
Chief designer: Chloe Liew

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