Jojo Alaab Ciyaareed oo Saaxiib ah oo leh Sirdoon Macmal ah by Jingdong Own - Brand Design Team is a highly esteemed winner of the very prestigious 2026 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Ciyaartoyda, Ciyaaraha iyo Alaabta Madadaalada Competition Category.

LacagCiyaartoy· 2026

Jojo Alaab Ciyaareed oo Saaxiib ah oo leh Sirdoon Macmal ah

by Jingdong Own - Brand Design Team

Abaalmarinta Lacagta ah ee A' Design Award Winner in Ciyaartoy Category

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Verified Award Winner

Verify Award Status for #182673

View at A' Design Award Press Release Award Badge

Colors

The Design

About Jojo Alaab Ciyaareed oo Saaxiib ah oo leh Sirdoon Macmal ah

Jojo waa alaab ciyaareed saaxiib ah oo leh sirdoon macmal ah oo loogu talagalay carruurta. Jidhka jilicsan waxaa laga sameeyay maro jilicsan oo dib loo warshadeeyay. Nidaam cod ah ayaa taageera wada sheekaysi ku dhaca luqado dhowr ah. Awood xusuus ah ayaa u oggolaanaysa Jojo inuu muddo ka dib yeesho shakhsiyad gaar ah. Shaashad yar ayaa muujisa xaaladaha dareenka iyada oo loo marayo indho firfircoon oo la sawiro. Lakab silikoon ah oo ku wareegsan qaybaha elektarooniga ah ayaa alaabta ciyaareed ka dhigaya mid jilicsan oo gacanta lagu qaban karo, dalooladiina lakabka ku yaal ayaa u oggolaanaya makarafoonka iyo sameecadda inay si cad u shaqeeyaan. Jojo cabbirkiisu waa 10.5 x 9.5 x 10.5 sentimitir, culaykiisuna waa 159 garaam, waxaana loo qaadan karaa sida qalab la xidho.

The Recognition

About the Abaalmarinta Lacagta ah ee A' Design Award

Jojo Alaab Ciyaareed oo Saaxiib ah oo leh Sirdoon Macmal ah waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Jojo Alaab Ciyaareed oo Saaxiib ah oo leh Sirdoon Macmal ah waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Jojo Alaab Ciyaareed oo Saaxiib ah oo leh Sirdoon Macmal ah waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: JOJO is an AI Electronic Pet centered on emotional bonding. The product is crafted from recycled plush toy materials and is powered by the Joyinside AI system, supporting multilingual conversations. Its advanced AI memory core enables it to develop a unique personality.A clear display vividly expresses emotional states through animated eyes.Compact in size, it can be carried as a wearable accessory. JOJO delivers long-term developmental companionship, bringing warmth and humanity to technology.
Dimensions & Packaging: 10.5×9.5×10.5cm 159g
Tags: AI,Electronic Pet ,Plush Toy
Production Technology: Powered by the Joyinside AI Intelligent Engine, it serves as an intelligent children’s toy integratingstory companionship, interactive learning and emotional competency enlightenment, made fromrecycled plush toy materials.
Design Challenge: For AI companion plush toys, balancing soft touch and electronic hardware integration is key. Electronic modules (microphones, speakers, main control movements) take up internal space; improper structure can make the interior hard, affecting hugging comfort, while overly thick filling may block modules and hinder voice interaction.
A soft silicone interlayer is added to the movement structure as a buffer, reducing hardware-induced hard touch and enhancing hugging experience. Acoustic openings in the silicone layer ensure normal audio reception and emission of microphones and speakers.
Additionally, a long-pile plush outer layer, similar to a professional microphone dead cat, disperses air flow, reduces noise and interference, stabilizes voice reception, and improves interaction experience.
Research: Studies have shown that comfort objects can effectively help children transition from dependence on their mothers to independence, alleviate separation anxiety and provide psychological security. More than 60% of children form emotional attachments to transitional objects such as plush toys, which can ease separation anxiety and offer emotional security. With the development of AI, emotionally interactive companion robots can be new emotional partners for children. Via natural language interaction, emotional feedback and long-term memory, they provide continuous emotional support and interaction, enabling JOJO to redefine children’s companionship in the digital age.
Inspiration: This project integrates the brand’s iconic red-dot logo concept with the story of Rudolph the Red-Nosed Reindeer. It draws inspiration from the metaphor of emotional guidance within the story—small yet steadfast, gentle yet powerful, capable of offering comfort and reassurance in moments of loneliness. The design transforms AI from a purely functional tool into an emotionally perceptible presence.
Project Duration: Started in Beijing and Shanghai in China 2026
Operation Flow: Pair via APP Bluetooth, enter the WiFi/personal hotspot to connect to the Internet. After connection, wake it up by voice saying Hello JOJO, then you can have a dialogue.
Team Members: JingDong Own-Brand Design Team