Rotass Haute Joallerie Chongqing Naqshadda Gudaha ee Dukaanka Dahabka iyo Jowharadaha by Xiaobing Yao

Rotass Haute Joallerie Chongqing Naqshadda Gudaha ee Dukaanka Dahabka iyo Jowharadaha by Xiaobing Yao is a highly esteemed winner of the very prestigious 2020 Abaalmarinta Balaatiinka ah ee A' Design Award in Naqshadeynta Qolalka Gudaha iyo Bandhigyada Competition Category.

BalaatiinGudaha· 2020

Rotass Haute Joallerie Chongqing Naqshadda Gudaha ee Dukaanka Dahabka iyo Jowharadaha

by Xiaobing Yao

Client: Yao Xiaobing Design Studio

Abaalmarinta Balaatiinka ah ee A' Design Award Winner in Gudaha Category

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Verified Award Winner

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Colors

The Design

About Rotass Haute Joallerie Chongqing Naqshadda Gudaha ee Dukaanka Dahabka iyo Jowharadaha

Rotass Haute Joallerie Chongqing waa naqshad gudaha dukaan dahab iyo jowharado ah oo daboolaya 280 mitir laba jibaaran oo laba dabaq ah. Dib-u-cusboonaysiinta dhisme dhaqameed ku yaal waddo ganacsi waxaa loo adeegsaday looxa jibsinka (gypsum board), muraayad bir ah iyo tuubbooyin bir cad ah. Farshaxan jibsin ah oo ku yaal hoolka dabaqa hoose ayaa muujinaya bilicda sumcadda ganacsiga, halka jaranjarooyin naxaas ah iyo saqaf muraayad leh ay abuurayaan dhaqdhaqaaq kor u socda. Dabaq dhexe oo kor loo qaaday ayaa fidinaya booska isla markaana u adeegaya sidii goob lagu soo dhaweeyo martida sharafta leh (VIP). Dabaqa labaad wuxuu adeegsanayaa calaamado naqshadeed oo kaniisadeed si uu u kordhiyo dareen xurmo iyo caado leh, halka gidaar marin ah oo geeso badan leh uu xasuusinayo gudaha dheemanka.

The Recognition

About the Abaalmarinta Balaatiinka ah ee A' Design Award

Rotass Haute Joallerie Chongqing Naqshadda Gudaha ee Dukaanka Dahabka iyo Jowharadaha waa guuleystaha Abaalmarinta Balaatiinka ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado runtii aan caadi ahayn, qurux badan oo quruxsan. Guuleystayaasha Balaatiinka waa mucjisooyin hal-abuur, marag ka ah xuduudaha hal-abuurka maskaxda, waxayna muujiyaan xirfad aan la dhaafi karin iyo caqli naqshadeeyayaashooda. Naqshadahan waxaa laga filayaa inay noqdaan shaqooyin aad loo yaqaan oo qeexa qurxinta xilli, u adeega wanaagga bulshada una hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Rotass Haute Joallerie Chongqing Naqshadda Gudaha ee Dukaanka Dahabka iyo Jowharadaha waa shaqo muujinaysa heer sare oo hufnaan ah, iyadoo aan shaki lahayn adduunka ka dhigaysa meel ka wanaagsan sifooyinkeeda waxtarka leh iyo kuwa qiimaha leh. Rotass Haute Joallerie Chongqing Naqshadda Gudaha ee Dukaanka Dahabka iyo Jowharadaha waa shaqo ku guuleysatay Abaalmarinta Balaatiinka ah ee A' Design Award oo kicisa rabitaanno, dhiirigelisa, farxisa una abuurta farxad weyn.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a two-story commercial street structural shop renovation project. The first floor hall conveys the aesthetic concept of the brand through gypsum sculpture, and the copper steps and mirror roof give the space an upward force. The elevated mezzanine is not only the extension of space, but also the VIP reception space. On the second floor, a large number of church architectural symbols are used to increase the sense of ritual for consumers.
Dimensions & Packaging: The project covers a total of 280 square meters. The skillfully overhead sandwich area is not only the extension of space, but also the VIP reception space.
Tags: Interior, Retail, Store, Haute Joallerie, Jewellery, Ritual Sense, Modern, Simple, Art, Church
Production Technology: The main materials used throughout the project are gypsum board, steel plate mirror, and white steel pipe.
Design Challenge: The whole space on the second floor uses a large number of church building symbols, which increases the sense of ritual of consumers. At the same time, it generates associations with the use of wedding rings, so that consumers can feel the meaning and happiness of the wedding rings.
Research: At present, many custom jewelry store design in the market has not jumped out of the traditional way, that is, only in the display of noble jewelry, so in order to set up the benchmark of new commercial form, designers from the artistic aesthetic aspects of improving space to consider, hoping to take into account customers of all ages, and bring them a good experience, promote secondary sales and network promotion.
Inspiration: The main product of Rotass is customized wedding ring, and it is the love between men and women that makes people produce this kind of consumption. Because the design relies on the brand's long history charm of the original building, therefore, the designer always designs the space around the theme of "love" symbolized by the brand from the two aspects of structure and art.
Project Duration: The project started in December 2018 in Chongqing and finished in May 2019 in Chongqing.
Operation Flow: The cutting wall of the corridor on the second floor makes people feel like they are shuttling in diamonds through the turning of space surface. The wall is decorated with wallpaper, which is customized by the manuscript content of the jewelry designer, reflecting the personality of the custom jewelry store.
Patents: Copyrights belong to Xiaobing Yao, 2019.
Team Members: Xiaobing Yao
Image Credits: Image #1: Photographer Qiang Dou, Exhibition Hall, 2019.
Image #2: Photographer Qiang Dou, The Reception Desk, 2019.
Image #3: Photographer Qiang Dou, Corridor, 2019.
Image #4: Photographer Qiang Dou, Stairs, 2019.
Image #5: Photographer Qiang Dou, Details, 2019.