Hch Primary Function: Nakhshadaynta Gudaha ee Dukaanka Dharka Casriga ah by SpActrum

Hch Primary Function: Nakhshadaynta Gudaha ee Dukaanka Dharka Casriga ah by SpActrum is a highly esteemed winner of the very prestigious 2021 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Qolalka Gudaha iyo Bandhigyada Competition Category.

LacagGudaha· 2021

Hch Primary Function: Nakhshadaynta Gudaha ee Dukaanka Dharka Casriga ah

by SpActrum

Client: SpActrum

Abaalmarinta Lacagta ah ee A' Design Award Winner in Gudaha Category

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The Design

About Hch Primary Function: Nakhshadaynta Gudaha ee Dukaanka Dharka Casriga ah

Book Text: HCH waa dukaan dhar casri ah oo ku yaal xarun casri ah oo dhalyada ah. Nakhshadeedu waxay ka soo qaadatay hoolka tiirarka isku dheeli tirsan, kaas oo dib u xusuusiya qaabka basilica-ga qadiimiga ah. Sidaas darteed, gudaha ayaa ka wareega dabeecad ganacsi una gudbay mid muqaddas ah. Qaabka dhismuhu wuxuu sidoo kale ku salaysan yahay macbadyadii qadiimiga ahaa ee Giriigga iyo mabaadi'da dhidibka muuqaalka ee Acropolis. Saddex buundo oo pink ah ayaa loo habeeyay si ay isu tilmaamaan una hagaan booqdayaasha inay maraan meelaha qoto dheer. Sanamyada dharka la geliyo ayaa la geli karaa daloolada sagxadaha buundooyinka si ay u sameeyaan meel loo socdo (runway). Waxaa la isticmaalay concrete-ka lagu xoojiyay fiiberka birta ah (glassfibre), terrazzo iyo bir.

The Recognition

About the Abaalmarinta Lacagta ah ee A' Design Award

Hch Primary Function: Nakhshadaynta Gudaha ee Dukaanka Dharka Casriga ah waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Hch Primary Function: Nakhshadaynta Gudaha ee Dukaanka Dharka Casriga ah waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Hch Primary Function: Nakhshadaynta Gudaha ee Dukaanka Dharka Casriga ah waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a retail basilica, an altar of fashion. Surprisingly, we recognized a classic Basilica prototype in the symmetrical columnar hall of this modern commercial shopping mall during our first visit to the site. This discovery allowed us to explore the possibility of shifting the space from a commercial to a “sacred” one. We choose to highlight the ‘Basilica’ character to emphasise the status of consumption in today's society, having the same status as religion in ancient times.
Dimensions & Packaging: 700 sqm
Tags: Fashion, Basilica inspired, Pink Bridges, Customized Furniture, Modular Units
Production Technology: GRC, Terrazzo, Steel,
Design Challenge: The “bridges” are key points in the technical design and construction. The digitally designed construction ensured accuracy in the production phase. The laser-cut skeleton frame was produced under 3D computer controlled casting and assembled by expert technicians to support the complex GRC surface. Installation holes were made on the surface at certain intervals, and mannequins with stick ends can be inserted into these holes and welded into the lower supporting structure, to transform the bridges into a runway providing a vivid fashion scene to enhance the customer experience. The curved pink plates are shaped into axis-symmetrical shapes with pulled-in waists, and the bridgehead reminds people of a pink tongue, stirring the desire for fashion.
Research: This is a retail basilica, an altar of fashion. Surprisingly, we recognized a classic Basilica prototype in the symmetrical columnar hall of this modern commercial shopping mall during our first visit to the site. This discovery allowed us to explore the possibility of shifting the space from a commercial to a “sacred” one. We choose to highlight the ‘Basilica’ character to emphasise the status of consumption in today's society, having the same status as a religion in ancient times.
Inspiration: The layout is a result of learning from the ancient polytheistic temples in Greece. As a counterpart to the Polytheistic period, Greek temples in the Acropolis each had its own orientation. Inspired by the visual-axis projection principles of the Acropolis, the featured prop objects in the shop - the three “bridges” - are arranged to point to each other, to guide the visitors gradually walking through the deep space of the shop, without feeling the cashier’s desk is either too prominent or too remote.
Project Duration: Design: 2017-2018
Construction Completed: 2019
Team Members: Leading Architect: Yan Pan
Team: Zhen Li, Yu Zheng, Raz Keltsh,Ruonan Fan,
Image Credits: Hanqi LI, Zefeng ZHANG