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Queen Turmeric Nashqadeynta by Green Gold

Queen Turmeric Nashqadeynta by Green Gold is a highly esteemed winner of the very prestigious 2020 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Sawir-qaadista iyo Wax-ka-beddelka Sawirrada Competition Category.


LacagSawir-qaadis· 2020

Queen Turmeric Nashqadeynta

by Green Gold

Client: Taiwan Green Gold Homeland Co., Ltd

Abaalmarinta Lacagta ah ee A' Design Award Winner in Sawir-qaadis Category

Colors

The Design

About Queen Turmeric Nashqadeynta

Naqshadaynta siyaadada ah waxay kuxirantahay fikradda boqoradda iyo chessboard. Iyada oo labada midab ee madow iyo dahabka, qaabeynta ay tahay in la gudbiyo dareenka heerka sare iyo dib u qaabaynta muuqaalka muuqaalka. Marka lagu daro khadadka biraha iyo dahabka ee loo adeegsaday sheyga laftiisa, sheyga goobta waxaa loo dhisay in lagu dejiyo aragtida dagaalka ee chess-ka, waxaanan u adeegsanaa iskuduwaha nalalka marxaladda si loo abuuro qiiq iyo iftiinka dagaalka.

The Recognition

About the Abaalmarinta Lacagta ah ee A' Design Award

Queen Turmeric Nashqadeynta waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Queen Turmeric Nashqadeynta waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Queen Turmeric Nashqadeynta waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
GREEN GOLD is a company that serves health and women's fashion.
The inspiration for this work is to create women who can dominate their health.They are as powerful as queens in chess.Detach the image of traditional health products.
Dimensions & Packaging
All photos shot on Canon 5D Mark III cameras with 125mm Lenses,
I Post-production the photo on photoshop and Lightroom
Tags
photo,gold,queen,woman,line
Production Technology
We used low-light technology to shoot,combined with a fog machine and several stage lights to make light effects,and used a flash to do the depth of field shooting
Design Challenge
When the image of cash health products is spread as parent-child,family and other images,we directly use the story image to challenge the traditional market concept and established impression
Research
In order to make the product image different from the market,we studied the culture and color matching of chess.Because the product mainly functions to hangover,it also thinks about the color of alcoholic drinks.In addition,the queen's clothing style and accessories Did the above research synthesis
Inspiration
My inspiration comes from the colors of chess and wine.
With the contrast of black,gold and silver on the board,
gold is described as a powerful third party and gives a noble queen image.
The elements of chess war are brought into the design of the scene in.
Project Duration
2019 June.20 start in Taipei city
2019 August.1 finsh in Taichung city
2019 August.1 display in Twgreengold website
Operation Flow
The image has now been released on Greengold's official website,which visually conveys the high-level and dignified sense of the product.And the use of the Internet to spread more people to understand the products
Patents
Copyright ©2020 Green Gold
Team Members
Design Director:Che yu Lin
Designer:Zheng Yuan Huang
Photographer:Lemonster Lee
Marketing:Yi hung Yang
Gaffer:Cheng Fu Hong
Stylist:Su you Kuang
Model:Hsu Tzu Han
Makeup&Hair artist:Po Tsang Ho
Image Credits
Image #1: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #2: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #3: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #4: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #5: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.

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