Fontworks Inc. Tokyo Naqshadaynta Gudaha Xafiiska Guud by Tomohiro Katsuki is a highly esteemed winner of the very prestigious 2020 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Qolalka Gudaha iyo Bandhigyada Competition Category.
NaxaasGudaha· 2020
Fontworks Inc. Tokyo Naqshadaynta Gudaha Xafiiska Guud
Client: Prism Design
Abaalmarinta Naxaasta ah ee A' Design Award Winner in Gudaha Category
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- Verified Award Winner
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The Design
About Fontworks Inc. Tokyo Naqshadaynta Gudaha Xafiiska Guud
Fontworks Inc. Tokyo waa naqshad gudaha xafiis guud oo loogu talagalay shirkad samaysa noocyada far (type foundry), oo ku taal dabaqa shanaad ee dhismo ku yaal Minato-ku, Tokyo. Xafiisku wuxuu leeyahay 431 mitir oo laba jibbaaran, waxaana loo qorsheeyay si ay isugu dhex milmaan shaqada analog-ga iyo tan dhijitaalka ah. Miis qaab-C ah ayaa taageeraya shaqooyinka hal-abuurka ah iyo iskaashiga ka dhexeeya shaqaalaha. Shaashad weyn oo ku dhex taal derbiga dhexdiisa ayaa la xiriirsan Creative Lab-ka ku yaal Fukuoka, taasoo suurtogelinaysa in labada goobood isla xiriiraan onlaynka. Kursi-jool ah oo qaab jaranjaro leh oo ku yaal albaabka soo galitaanka ayaa fududeynaya kulamada aan rasmiga ahayn ee martida la yeelanayo. Alaabta la isticmaalay waxaa ka mid ah tiil karbeed (carpet tiles), qoryo, Corian, bir, iyo looxyo cork ah.
The Recognition
About the Abaalmarinta Naxaasta ah ee A' Design Award
Fontworks Inc. Tokyo Naqshadaynta Gudaha Xafiiska Guud waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Fontworks Inc. Tokyo Naqshadaynta Gudaha Xafiiska Guud waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Fontworks Inc. Tokyo Naqshadaynta Gudaha Xafiiska Guud si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Fontworks Inc. moved its headquarters from Fukuoka City, Fukuoka Prefecture, to Minato-ku, Tokyo, for the purpose of providing further communication business and expanding our business.
Even in the new office, build have set keywords such as "Fusion of analog and digital", “fusion of creative and engineering”, “work while playing”, and “collaboration among employees” so that we can embody “Character More Freely” - Dimensions & Packaging
- AREA:Total 431㎡
Located on the 5th floor of the building.
Ceiling height:CH2900ｍm（slab:H4100ｍｍ） - Tags
- Interior, Office, Design ,Font
- Production Technology
- From paper media to the on-screen era, there are also many such as AR / VR. It extends to dimensions. In addition to creating a typeface that is optimal for the environment in which characters are displayed, it is essential to develop technologies that take into account the environment of the customer being used.Even in the new office, Fontworks have set keywords such as "Fusion of analog and digital", “fusion of creative and engineering”, “work while playing”, and “collaboration among employees” so that we can embody “Character More Freely” Made. Will create, nurture and provide free ideas in our natural environment so that Fontworks can continue to provide services that are close to such changes in the environment.
MATERIAL LIST
1.Original Color Carpet Tile
2.Concrete PVC ＆ Laminated Sheets
3.Wood PVC
4.PAINT
5.Corian
6.Aluminum Paint ＆Laminated Sheets
7.Wood Melamine decorative board
8.Artificial greening
9.OSB pattern Original Laminated Sheets
10.Artificial leather fabric
11.BLACK ＆ WHITE Writing Laminated Sheets
12.Steel（BLACK ＆ WHITE Paint）
13.Cork board - Design Challenge
- In 2018, when Fontworks celebrated our 25th anniversary, have formulated a tag line called “Character More Freely” with all our employees, and have been developing specific business activities over the past year. The fonts that Fontworks have consistently provided since our founding are also evolving at a tremendous speed in the environment in which they are used. From paper media to the on-screen era, there are also many such as AR / VR. It extends to dimensions. In addition to creating a typeface that is optimal for the environment in which characters are displayed, it is essential to develop technologies that take into account the environment of the customer being used.
Considering their history and beliefs, it was difficult to give an answer on what the future should be like with their approval. - Research
- We used various spreadsheet matrices to extract the root of the design.
Fusing the past and the present to find out what the future should be.
Both conventional and latest are needed, Hybridize them to create a new standard. - Inspiration
- On the there is an initial “C” -shaped desk that is common to keywords such as “Creative and Collaboration” that are necessary for a new office environment. In addition, a large display that is always connected to Creative Lab from Fukuoka is installed in the center of the wall to enable active communication between the two sites in online. At the entrance, there was a stair-shaped bench and display, and a space for casual communication with people outside the company was created while ensuring
- Project Duration
- ADD:Nisshin Aoyama Building 5F, 3-4 Kita Aoyama, Minato-ku, Tokyo, Japan,
The project design started in Feb 2019 in Fukuoka,Japan and finished in July 2019. Construction started in Tokyo in Aug 2019 and finished in Dec 2019. - Operation Flow
- The characters have changed from handdraft typefaces to digital fonts with the times, but both co-exist without changing.
Analog and digital, Traditional and new technologies...
People change, but the essence does not change.
Considers the essence of mankind and expressed office space design from the font. - Team Members
- 1.Tomohiro Katsuki : PRISM DESIGN
2.Masanori Kobayashi : PRISM DESIGN
3.Yao Di : PRISM DESIGN
4.Naoki Ohtake : Design Studio GAKU - Image Credits
- All Photo Image : PHOTOGRAPHER,Katsumi Hirabayashi
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