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PortalDA iOSapp Aplikacion Mobil për Tregti (Marketplace) by Liubov Maximenkova

PortalDA iOSapp Aplikacion Mobil për Tregti (Marketplace) by Liubov Maximenkova is a highly esteemed winner of the very prestigious 2022 Çmimi i Bronztë A' Design Award in Dizajni i Teknologjive Mobile, Aplikacioneve dhe Softuerit Competition Category.


BronziCelular· 2022

PortalDA iOSapp Aplikacion Mobil për Tregti (Marketplace)

by Liubov Maximenkova

Çmimi i Bronztë A' Design Award Winner in Celular Category

Colors

The Design

About PortalDA iOSapp Aplikacion Mobil për Tregti (Marketplace)

Portal DA është një aplikacion mobil që funksionon si një treg (marketplace) për asete të mëdha biznesi. Qendra tregtare, depo, fabrika dhe pajisje speciale janë ndër asetet që ofrohen për shitje. Blerësit mund të kërkojnë brenda një klasifikuesi të dedikuar për asete biznesi, duke përdorur disa parametra dhe kërkim të plotë me tekst. Informacion i detajuar shfaqet për çdo kategori aseti, në mënyrë që investitorët të mund të shqyrtojnë një ofertë dhe të arrijnë një vendim shpejt. Gjithashtu, mund të porositen shërbime të lidhura. Ndërfaqja ndjek udhëzimet e vendosura të platformës dhe është përshtatur për smartfonët dhe tabletët e zakonshëm.

The Recognition

About the Çmimi i Bronztë A' Design Award

PortalDA iOSapp Aplikacion Mobil për Tregti (Marketplace) është fitues i Çmimit të Bronztë A' Design Award, një njohje shumë prestigjioze që u akordohet dizajneve të shquara, të dalluara për krijimtari, shpikësi dhe mprehtësi. Fituesit e Bronztë janë objekte shumë të aftë dhe goditëse në krijimtarinë e tyre, që vërtetojnë përvojën e gjerë, imagjinatën dhe shkathtësinë e dizajnerëve të tyre. PortalDA iOSapp Aplikacion Mobil për Tregti (Marketplace) pritet të jetë një objekt shumë i vlerësuar, i admiruar e i dashur, jashtëzakonisht profesional dhe inovativ. Ky dizajn fitues i Çmimit të Bronztë A' Design Award përfshin praktikat më të mira në art, shkencë, dizajn dhe teknologji dhe shquhet për vëmendjen ndaj detajeve. PortalDA iOSapp Aplikacion Mobil për Tregti (Marketplace) i plotëson shkëlqyeshëm nevojat, prek dëshirat, magjepson ndjenjat dhe tërheq kureshtjen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
iOS app for unique marketplace for large real business assets ranging from shopping centers and warehouses to factories of various industries and special equipment, accumulating a specialized audience of investors interested in buying such assets. Portal DA simplifies the complex process of purchasing large assets, on the one hand, by allowing clients to easily find and get detailed information on the necessary asset and, on the other hand, by providing related services.
Dimensions & Packaging
The applications are adapted to all popular smartphones and tablets on iOS and Android
Tags
portal, distressed assets, real estate
Production Technology
The design was developed in Figma. Icons and illustrations in Adobe Illustrator. Interactive prototypes were assembled in InVision. The design is designed based on Apple Human Interface Guidelines for iOS, then adapted for Android. Technologies used in iOS development by Swift, MVVM, VIPER, Alamofire, SnapKit, Swinject, Bond, ReactiveCocoa, Apple Speech SDK. Android Technologies by MVVM, Dagger2, Retrofit, Glide
Design Challenge
It was difficult to resist "innovation" and "creativity", but by prioritizing the comfort of use and predictability of the interface, we managed to make an application that works exactly as the user expects.
Research
The design was developed based on two sources of information. The first is the research of large Russian and international marketplaces, borrowing best practices. The second is an interview with business representatives, finding out the basic needs of the market. The design is constantly being improved, we take into account user feedback and statistics. Testing of the user interface is carried out by both special employees and all team members, which allows you to consider the product from different points of view and eliminate all minor shortcomings.
Inspiration
Banks often needs to find investors for diverse collateral assets. Portal DA for this purpose. Gradually accumulating an audience of investors ready to buy large complex assets, we realized that they might be interested not only in collateral and noncore assets of our bank, but also in assets that sell other banks and market participants, and thus we decided to transform Portal DA into a marketplace and created iOS application
Project Duration
The project finished in September 2021 in Moscow, and was exhibited in Moscow Business and investing meeting in October 2021.
Operation Flow
Customers can easily find the necessary asset (we created a unique classifier of business assets, and users can search by a range of parameters including full text search), get detailed information on the chosen asset (for each category, sellers fill in special fields, for instance, when placing a shopping center, a seller indicates Gross Building Area, Gross Leasable Area, and a seller of a vessel indicates the deadweight, side length and draft, which allows potential investors to quickly plunge into the asset and make an investment decision) and order a related service.
Team Members
Leyla Romanova Product Owner
Olga Arhipova Director of project
Eva Brunel PR, Marketing
Designer: Ruslan Galiev and
Designer: Andrey Smirnov

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