Deji Cultural Complex Muze by Masato Kure and Masashi Ota

Deji Cultural Complex Muze by Masato Kure and Masashi Ota is a highly esteemed winner of the very prestigious 2023 Çmimi i Platinit A' Design Award in Dizajni i Hapësirës së Brendshme dhe Ekspozitës Competition Category.

PlatiniBrendësi· 2023

Deji Cultural Complex Muze

by Masato Kure and Masashi Ota

Client: The Triangle.jp Co., Ltd

Çmimi i Platinit A' Design Award Winner in Brendësi Category

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The Design

About Deji Cultural Complex Muze

Kompleksi Kulturor Deji ofron një përzierje të arteve kulturore dhe njësive tregtare. Ai ka gjashtë njësi të gjera duke përfshirë një muze arti, një muze, një librari, dyqane dhe një kafe në katin e tij më të lartë prej 7300 m2. Bashkëekzistenca e këtyre njësive u lejon vizitorëve të ndalojnë edhe në ato që ndryshe nuk do t'i kishin vizituar. Ajo që e bën inovacion dizajnin e The Triangle. JP është se ata hoqën plotësisht muret ndërmjet hapësirave. Duke eliminuar ndarjet, e çliroi hapësirën nga kufijtë ndërmjet të brendshmes dhe të jashtmes, duke u dhënë vizitorëve një "pamje paraprake" të vogël para se të hyjnë në hapësirë.

The Recognition

About the Çmimi i Platinit A' Design Award

Deji Cultural Complex Muze është fitues i Çmimit të Platinit A' Design Award, një njohje tejet prestigjioze që u akordohet dizajneve vërtet të jashtëzakonshme, elegante dhe madhështore. Fituesit e Platinit janë mrekulli të krijimit, dëshmi të kufijve të krijimtarisë intelektuale dhe shfaqin profesionalizmin e pashoq dhe gjenialitetin e dizajnerëve të tyre. Këto dizajne pritet të jenë veprat më të njohura që përcaktojnë estetikën e një epoke, kontribuojnë në mirëqenien e shoqërisë dhe zgjerojnë kufijtë e artit, shkencës, dizajnit dhe teknologjisë. Deji Cultural Complex Muze shfaq një nivel transcendent përsosmërie dhe, pa asnjë dyshim, e bën botën një vend më të mirë me karakteristikat e tij të dobishme dhe të vlefshme. Deji Cultural Complex Muze është një vepër fituese e Çmimit të Platinit A' Design Award që ngacmon dëshirat, frymëzon, entuziazmon, kënaq dhe ngjall gëzim të madh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: DEJI Cultural Complex is a new type of entertainment venue that provides a fusion of cultural arts complex and commercial facility on its top 7300m2 floor. The place has sophisticated yet inviting ambiance since there is no walls between each area. Eliminating entire walls freed the space from having the boundaries between inside and outside that giving customers a little preview before entering the space. The entire design reflects the culture, people, and the city of Nanjing. Therefore, visiting this complex easily becomes part of their lifestyle.
Dimensions & Packaging: DEJI Cultural complex has six extensive facilities including an art museum, a museum, a bookstore, shops, and a cafe on its top 7300m2 floor.
Tags: museum, art, interior design, commercial interior, contemporary art
Production Technology: The innovation of our design is that we entirely got rid of walls between spaces. By eliminating partitions, it freed the space from having the boundaries between inside and outside that gives customers a little preview before entering the space. Two main ideas have used to eliminate the boundaries. First is water. We installed large water basins at the entrance instead of walls. The second is rods. Instead of having solid walls, countless white rods are hanging from ceiling.
Design Challenge: The demand for shopping at physical stores dropped significantly when the recent pandemic started. More people felt comfortable shopping online. Our lifestyle has changed dramatically, and the joy of shopping physically was taken away.
Research: By combining cultural-arts complex and commercial facility, it elevated the brand value of the mall. It gives people opportunity to experience art and culture even if they just came for shopping, and vice versa. Our design made the luxury mall feel less exclusive and more comfortable for everyone to stop by and enjoy.
Inspiration: The demand for shopping at physical stores dropped significantly when the recent pandemic started. More people felt comfortable shopping online. We believe what satisfies people is not just simply buying product, but it is the entire experience before and after it. We design the facility not just to offer a beautiful place, but to provide a space that people can enjoy quality time. What people can experience there is something people would not be able to experience if they were shopping online.
Project Duration: The project started in January 2021 in Nanjing, China. Constriction period was 5 month and completed in February 2022.
Operation Flow: We believe that the integration of commercial and cultural facility creates more sustainable economic benefit. It elevated the brand value of the facilities and gives people opportunity to experience art and culture even if they just came for shopping, and vice versa. Our design inherited the culture and history of Nanjing city in a modern way while promoting wellbeing of the people by understanding their needs.
Team Members: Masato Kure
Masashi Ota
Yuki Kashiwakura
Image Credits: Inter_mountain