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Tongming Vision Correction Logo by Kuaiyu Tang

Tongming Vision Correction Logo by Kuaiyu Tang is a highly esteemed winner of the very prestigious 2023 Çmimi i Argjendtë A' Design Award in Dizajni i Grafikës, Ilustrimit dhe Komunikimit Vizual Competition Category.


ArgjendiGrafikë· 2023

Tongming Vision Correction Logo

by Kuaiyu Tang

Client: Shanghai Tongming Vision Correction Center

Çmimi i Argjendtë A' Design Award Winner in Grafikë Category

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Verified Award Winner

Verify Award Status for #144198

Colors

The Design

About Tongming Vision Correction Logo

Tongming Vision Correction është një logo e krijuar për një qendër korrigjimi të shikimit për të rinj dhe fëmijë. Emri Tongming do të thotë bebëz dhe i ndritshëm, prandaj bebëza e syrit është përdorur si elementi kryesor i dizajnit. Tre bebëza me shkallë të ndryshme qartësie janë renditur në një sekuencë që tregon procesin e korrigjimit nga i turbullt në të qartë. Logoja aplikohet në kartëvizita, blloqe shënimesh dhe postera. Kartëvizitat dhe seti i përditshëm janë shtypur në letër speciale, ndërsa posterat përdorin materiale fotografike për ambiente të jashtme.

The Recognition

About the Çmimi i Argjendtë A' Design Award

Tongming Vision Correction Logo është fitues i Çmimit të Argjendtë A' Design Award, një njohje jashtëzakonisht prestigjioze që u akordohet dizajneve të nivelit më të lartë, mahnitëse dhe mbresëlënëse. Fituesit e Argjendtë janë vepra tejet brilante dhe jashtëzakonisht krijuese që ilustrojnë ekspertizën, talentin dhe mprehtësinë e shquar të dizajnerëve të tyre. Tongming Vision Correction Logo pritet të jetë një vepër e mrekullueshme, vitrinë e vërtetë e mjeshtërisë, jashtëzakonisht profesionale dhe thellësisht inovative. Ky dizajn fitues i Çmimit të Argjendtë A' Design Award është një shpikje shumë e shquar dhe e admiruar që sjell dobi dhe zgjeron kufijtë e artit, shkencës, dizajnit dhe teknologjisë. Tongming Vision Correction Logo është një krijim shumë i dëshiruar që ngjall dëshira, sjell ndjenja pozitive dhe zgjon habi e mahnitje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The logo name of Tongming means pupil and bright in English and therefore, pupil is adopted as the main design element.Three pupils of different degrees are arranged and designed to show the correction process of pupils from blurred to clear.
Dimensions & Packaging
Size of business card, width 90mm x height 55mm, size of note, width 210mm x height 285mm, etc
Tags
Logo design, business card design, memo design, poster design, website design, etc
Production Technology
The business card and the casual set are special paper, and the poster uses outdoor photo materials.
Design Challenge
To develop a project, the enterprise name is very important and needs to be more relevant to the industry. Generally speaking, it is very difficult to challenge the enterprise name and industry. The design should be internationalized according to the form and style as much as possible to capture the symbols in the industry,
Research
The center relies on the latest ophthalmic technology of Tongren Hospital, according to the principle of "three linkage" of binocular vision, uses pure physical training methods, and does not inject, take medicine, or touch the eyes. It is safe and risk-free. It is specialized in correcting myopia, hyperopia, amblyopia, astigmatism, and squint of young people. The technology is advanced and the effect is remarkable.
Inspiration
Tongming Vision Correction Center is a national chain organization specialized in correcting the vision of young people and children.
The logo name of Tongming means pupil and bright in English and therefore, pupil is adopted as the main design element.Three pupils of different degrees are arranged and designed to show the correction process of pupils from blurred to clear.
Project Duration
The longest time of the project is spent on the logo. The purpose is very clear. A good image system is required. First, a good logo is needed. Then, the development of graphics is assisted. Then, some evolution and plasticity are done. The whole time can be completed in half a month.
Operation Flow
The project took half a month to complete.
Team Members
Kuaiyu Tang

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