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Flores Divan ditor by Joao Demele
Flores Divan ditor by Joao Demele
Flores Divan ditor by Joao Demele
Flores Divan ditor by Joao Demele
Flores Divan ditor by Joao Demele

Bronzi Mobilje · 2026

Flores Divan ditor

by Joao Demele

  • Çmimi i Bronztë A' Design Award 2026 in Mobilje
  • CLIENT: Karams
  • Estimated Number of Design Views: 9,181
  • Verification code 9D44AC0AB4 · Verify this award
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About Flores Divan ditor

Flores është një divan ditor i projektuar për ulje të rehatshme dhe pushim. Pjesa ka një formë rrethore dhe një mbështetëse e lakuar shpine mbështillet vazhdimisht rreth ndenjëses për të krijuar një ndjesi mbrojtjeje. Vëllimi kryesor mbështetet mbi një bazë diskrete për qëndrueshmëri, ndërsa një tavolinë anësore e integruar ofron një sipërfaqe për libra, pije ose objekte personale. Një strukturë e brendshme e fortë kombinohet me shkumë me densitet të lartë dhe veshje të butë, me qepje të sakta që ndjekin lakoret. Tavolina anësore është prej druri natyral mbi një strukturë të hollë metalike.

About the Çmimi i Bronztë A' Design Award

Flores Divan ditor është fitues i Çmimit të Bronztë A' Design Award, një njohje shumë prestigjioze që u akordohet dizajneve të shquara, të dalluara për krijimtari, shpikësi dhe mprehtësi. Fituesit e Bronztë janë objekte shumë të aftë dhe goditëse në krijimtarinë e tyre, që vërtetojnë përvojën e gjerë, imagjinatën dhe shkathtësinë e dizajnerëve të tyre. Flores Divan ditor pritet të jetë një objekt shumë i vlerësuar, i admiruar e i dashur, jashtëzakonisht profesional dhe inovativ. Ky dizajn fitues i Çmimit të Bronztë A' Design Award përfshin praktikat më të mira në art, shkencë, dizajn dhe teknologji dhe shquhet për vëmendjen ndaj detajeve. Flores Divan ditor i plotëson shkëlqyeshëm nevojat, prek dëshirat, magjepson ndjenjat dhe tërheq kureshtjen.

Press Kit

Unique Properties
The piece features a generous circular geometry that encourages relaxed use. A curved backrest wraps continuously around the seat, creating a sense of enclosure and visual comfort.

The main volume rests on a discreet base for stability, while an integrated side table adds function without compromising formal clarity.

Soft, uniform upholstery enhances the tactile quality and highlights the precise stitching that follows the natural curves of the design.
Dimensions & Packaging
Finishes: Tissue and Wood

Measures:
Width - 144.0cm
Height - 77.0cm
Depth - 144.0cm
Tags
Daybed, Flora, Conforming, Nature, Design, Modern
Production Technology
The piece combines a robust internal structure with high-density foam, carefully shaped to preserve its curves and ergonomic comfort.

The upholstery is precisely applied to ensure visual continuity and a refined finish, following the organic lines of the design. The natural wood side table, supported by a discreet metal structure, provides strength while maintaining visual lightness.

The production process brings together craftsmanship and contemporary upholstery and woodworking techniques.
Design Challenge
The main challenge was balancing generous volumes with visual lightness. The continuous curves required careful attention to proportion, ergonomics, and upholstery tension to maintain refinement.

Integrating the side table seamlessly into the structure was also essential to preserve the fluidity of the design. The result is a piece that unites stability, softness, and functionality in a cohesive form.
Research
The Flores Daybed, designed by João Demele, is a design piece that reflects inspiration from nature, with an aesthetic that evokes the softness and elegance of flowers.
Inspiration
Flores is inspired by the organic qualities and quiet strength of nature. The piece interprets the idea of blooming through form and materiality. Like a flower emerging from the earth, its design begins with a solid base and unfolds into soft, welcoming curves.

The rounded volumes evoke the delicacy of petals, while the balanced relationship between structure and softness expresses a dialogue between firmness and lightness. The result is an object that conveys serenity, comfort, and a sense of timeless elegance.
Project Duration
The project began in 2023 and was published in 2024, in São Paulo, Brazil.
Operation Flow
The circular configuration supports a fluid and informal user experience. The continuous backrest allows different seating positions, functioning both as support and as a subtle enclosing element.

The integrated side table enhances interaction with the piece, providing a practical surface for personal objects, books, or beverages. This integration encourages longer stays and moments of pause, positioning the piece as a focal point for relaxation and gathering.

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