Elogio de la Sombra de Buenos Aires Dizajn Ekspozite, Identitet Vizual nga Acorde & Co.

Dizajni Elogio de la Sombra de Buenos Aires Dizajn Ekspozite, Identitet Vizual nga Acorde & Co. është një fitues shumë i vlerësuar i çmimit prestigjioz 2026 Çmimi i Bronztë A' Design Award në Kategorinë e Konkurrimit Dizajni i Trashëgimisë Kulturore dhe Industrisë Kulturore.

BronziTrashëgimi Kulturore· 2026

Elogio de la Sombra de Buenos Aires Dizajn Ekspozite, Identitet Vizual

nga Acorde & Co.

Klienti: Acorde & Co.

Fitues i Çmimi i Bronztë A' Design Award në Kategorinë Trashëgimi Kulturore

5,954

Fitues i Verifikuar i Çmimit

Verifiko Statusin e Çmimit për #182560

Vizitoni Faqen Shikoni në A' Design Award Komunikatë për Shtyp Stema e Çmimit

Ngjyrat

Dizajni

Rreth Elogio de la Sombra de Buenos Aires Dizajn Ekspozite, Identitet Vizual

Elogio de la Sombra de Buenos Aires është një ekspozitë e krijuar posaçërisht për vendin dhe një identitet vizual i realizuar për Centro Cultural Borges. Ekspozita paraqet dymbëdhjetë skena në miniaturë të jetës së përditshme në qendër të Buenos Aires-it, të frymëzuara nga një poezi e Jorge Luis Borges-it. Prerje letre janë vendosur brenda kapsulave cilindrike me mikroperforime, të cilat i ndriçojnë dhe projektojnë hijet e tyre. Instalacioni zë pesë vitrina dyqanesh. Simbolet kaligrafike nga arkivi institucional u dixhitalizuan për titujt, etiketat dhe materialet e shtypura. Një mikrosajt interaktiv arrihet përmes një kodi të vendosur në vitrina.

Njohja

Rreth Çmimi i Bronztë A' Design Award

Elogio de la Sombra de Buenos Aires Dizajn Ekspozite, Identitet Vizual është fitues i Çmimit të Bronztë A' Design Award, një njohje shumë prestigjioze që u akordohet dizajneve të shquara, të dalluara për krijimtari, shpikësi dhe mprehtësi. Fituesit e Bronztë janë objekte shumë të aftë dhe goditëse në krijimtarinë e tyre, që vërtetojnë përvojën e gjerë, imagjinatën dhe shkathtësinë e dizajnerëve të tyre. Elogio de la Sombra de Buenos Aires Dizajn Ekspozite, Identitet Vizual pritet të jetë një objekt shumë i vlerësuar, i admiruar e i dashur, jashtëzakonisht profesional dhe inovativ. Ky dizajn fitues i Çmimit të Bronztë A' Design Award përfshin praktikat më të mira në art, shkencë, dizajn dhe teknologji dhe shquhet për vëmendjen ndaj detajeve. Elogio de la Sombra de Buenos Aires Dizajn Ekspozite, Identitet Vizual i plotëson shkëlqyeshëm nevojat, prek dëshirat, magjepson ndjenjat dhe tërheq kureshtjen.

Pas Dizajnit

Paketa për Shtyp

Kreditët, anëtarët e ekipit dhe detajet teknike të ofruara nga dizajneri.

Veçoritë Unike: The creation of a sensitive and minimalist artwork and design, emphasizing the installation's presence in the space, under the noise and visual pollution conditions typical of the downtown area, and especially the entrance areas to the Galerias Pacifico shopping center, where the Centro Cultural Borges is located.
Dimensionet & Paketimi: 1. Layout of the art installation in five shop windows in a public space.
a. Implementation of institutional identity elements.
b. Implementation of the identity developed for the exhibition.
c. Monitoring and control during the installation of the artwork.

2. Communication.
a. Pre-opening.
i. Invitations and digital content for social media.
ii. Posters and brochures for the cultural center's programming.
iii. Promotional stationery.

b. Opening and promotion.
i. Flyers and digital content for social media.
ii. Interactive microsite linked to the shop windows.
Etiketat: Cultural Heritage, Culture, World Literature, Jorge Luis Borges, Buenos Aires, Artistic Space, Artwork, Exhibition, Identity, Design
Teknologjia e Prodhimit: These scenes are made from paper cutouts inside micro-perforated cylindrical capsules which illuminates them by projecting their shadows.

The project included graphic production and the preparation of original artwork, the creation of layouts, maps, and assembly diagrams, and the installation of graphic works for application by the various teams.
It also involved the reinterpretation, digitization, and implementation of calligraphic symbols obtained from the institutional archive for the composition of labels, titles, curatorial texts, and promotional materials for the exhibition. Finally, it included the design and layout of promotional materials and public and institutional outreach materials for the exhibition.
Sfida e Dizajnit: The main challenge was to carefully consider the visual attributes in relation to the work and imagery of Jorge Luis Borges, and more specifically, his poetry connected to the city.
Kërkimi: In the context of the Centro Cultural Borges new season during the first quarter of 2024, the site-specific exhibition "Elogio de la Sombra de Buenos Aires" was programmed in the historic center of Buenos Aires. The exhibition consists of twelve miniature models of typical scenes and daily life in downtown Buenos Aires.

The initial stage of the project involved research into the cultural center's heritage collection, which includes numerous documents and manuscripts by the author. Based on these, a digitization process was developed for his personal handwriting, as well as for various stationery items and historical documents.

Furthermore, to create the required series of architectural pieces, measurements and spatial details of the facilities were surveyed. These facilities share space with the Galerias Pacifico shopping center, including the large glass-fronted galleries facing the street at the intersection of San Martin and Viamonte streets. It is also significant that the landscape in which these galleries are situated during peak hours is filled with heavy traffic and activity, constituting the typical metropolitan and cosmopolitan scene characteristic of one of the city's busiest tourist areas.
Frymëzimi: The exhibition is a catalog of everyday scenes, similar to those described by Jorge Luis Borges in the poem "Buenos Aires" (Elogio de la Sombra, Emece, 1969). These aspects, along with others such as the author's manuscripts and the downtown Buenos Aires scene, influenced the formal and conceptual decisions of the graphic system.
Kohëzgjatja e Projektit: The project was carried out in Ciudad Autonoma de Buenos Aires between January and April 2024 and was exhibited at the Centro Cultural Borges until June 2024.
Rrjedha e Operimit: The project focuses on the windows of the Centro Cultural Borges, where the installation is located. It aims to capture the attention of passersby in downtown Buenos Aires, visually narrating a poem by Jorge Luis Borges through the contrast with the city. The installation is complemented by an interactive microsite, accessible via QR code integrated into the windows. On this site, visitors can learn about the project and create their own interpretations of the Buenos Aires landscape, much like Borges in his eponymous poem.
For the physical component, a series of institutional and promotional materials (including invitations, posters, and fanzines) and specific furniture were developed, all sharing the same spirit and visual key.
Patentat: Copyrights belong to Acorde & Co., 2026
Anëtarët e Ekipit: Acorde & Co.
Kreditë e Imazheve: Image #1: Creator Acorde & Co., Elogio: essence, 2024.
Image #2: Creator Acorde & Co., Elogio: location, 2024.
Image #3: Creator Acorde & Co., Elogio: details, 2024.
Image #4: Creator Acorde & Co., Elogio: visitors, 2024.
Image #5: Creator Acorde & Co., Elogio: craftsmanship, 2024.