Yic Barbecue Market Enterijer restorana by Qing Dong is a highly esteemed winner of the very prestigious 2020 Бронзана награда A' Design Award in Дизајн ентеријера и изложбених простора Competition Category.
БронзанаЕнтеријер· 2020
Yic Barbecue Market Enterijer restorana
by Qing Dong
Client: MET Creative Brand
Бронзана награда A' Design Award Winner in Ентеријер Category
Verified Award Winner
Verify Award Status for #100070The Design
About Yic Barbecue Market Enterijer restorana
Yic Barbecue Market je enterijer restorana površine 280 kvadratnih metara. Dizajn odstupa od tradicionalnog roštiljskog lokala kroz brend identitet zasnovan na liku malog vanzemaljskog dinosaurusa. Na ulazu, figura sa kiseoničkom maskom pozdravlja prolaznike i daje fasadi jednostavan i jasan izraz. Ogledalski nerđajući čelik formira kontinuiranu tavanicu i dramatičan ambijent za obedovanje. Cev za izduvavanje dima u zoni za roštilj ima oblik NLO-a. Prostori za sedenje su podeljeni promenama u boji, dekoraciji i oblicima nameštaja, umesto zidovima.
The Recognition
About the Бронзана награда A' Design Award
Yic Barbecue Market Enterijer restorana је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Yic Barbecue Market Enterijer restorana буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Yic Barbecue Market Enterijer restorana сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- In order to distinguish itself from the traditional barbecue shop, designers carried out strategy output and IP creation for the whole brand of Yic. At the same time, they have also carried out brand differentiation positioning, through the cross-border integration of IP and space, to create a unique brand image. Therefore, this case is not only a barbecue shop, but also an alien small dinosaur trend shop.
- Dimensions & Packaging
- The project covers a total of 280 square meters.
- Tags
- Interior, Restaurant, Commercial, Modern, Simple, Barbecue Planet Space Station, UFO, Futuristic
- Production Technology
- With the help of mirror stainless steel, the interior forms a continuous dramatic ceiling space, a visual impact dining environment. It not only enhances the customer experience, but also shows a unique and modern interpretation of traditional cuisine.
- Design Challenge
- There is no deliberate use of partitions or walls to divide the space in the seat area, but the use of color change, decoration conversion, desk and chair modelling and other ways, injecting a clear difference in each area design.
- Research
- "Fashion" is never a bluff, but a proper brand tone. The glowing orange planet and the futuristic structure design make the diners feel like they are on the mysterious Zila planet, creating a sense of vision back to the future.
- Inspiration
- In the doorway area, the little ZILA monster wearing an astronaut's oxygen mask fires cute light waves at the passers-by. The application of this kind of fashion doll with lovely style can not only satisfy the novelty and interesting customer experience, value and satisfaction, but also represent the spiritual orientation and aesthetic interest of modern people. At the same time, it also makes the facade of the whole restaurant form a simple and prominent expression.
- Project Duration
- The project started in October 2018 in Suqian and finished in December 2018 in Suqian.
- Operation Flow
- The smoke exhaust pipe in the barbecue area is designed to be a UFO shape, so that the whole design has a well-arranged layers, which can better display personality and taste. The texture of metal is presented by simple lines. The collision of material and color forms an effective sensory discrimination, full of three-dimensional sense.
- Patents
- Copyrights belong to Qing Dong, 2018.
- Team Members
- Qing Dong
Jie Chen
Ting Pan - Image Credits
- Image #1: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #2: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #3: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #4: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #5: Photographer Ming Chen, YIC BBQ Market, 2018.
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