niroKey Uređaj za prepoznavanje lica by Baidu Ai Cloud Hci Lab

niroKey Uređaj za prepoznavanje lica by Baidu Ai Cloud Hci Lab is a highly esteemed winner of the very prestigious 2020 Гвоздена награда A' Design Award in Дизајн безбедносних, сигурносних и надзорних производа Competition Category.

ГвозденаБезбедносни производи· 2020

niroKey Uređaj za prepoznavanje lica

by Baidu Ai Cloud Hci Lab

Client: Baidu

Гвоздена награда A' Design Award Winner in Безбедносни производи Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About niroKey Uređaj za prepoznavanje lica

niroKey je uređaj za prepoznavanje lica namenjen kontroli pristupa, prijavi na konferencijama, evidenciji radnog vremena zaposlenih, prijemu posetilaca i plaćanju. Zaobljeni oblik i zakrivljeno stakleno prednje lice čine jedinstvenu, kontinuiranu celinu sa mat belim završnim slojem koji uređaju daje prijatan izgled. Kamere za vidljivu svetlost i infracrvenu svetlost omogućavaju bezbednu identifikaciju, dok skriveno dopunsko osvetljenje omogućava upotrebu u mračnim ili pozadinski osvetljenim prostorima. Lice se prepoznaje za oko pola sekunde. Aluminijumsko kućište efikasno odvodi toplotu, a modularni nosač omogućava postavljanje na sto, zid ili pod.

The Recognition

About the Гвоздена награда A' Design Award

niroKey Uređaj za prepoznavanje lica је добитник Гвоздене награде A' Design Award, престижног признања које се додељује добрим дизајнима који испуњавају професионалне и индустријске захтеве очекиване од добро осмишљених творевина. Добитници Гвоздене награде показују велико умеће, високу специјализацију, стручно разумевање и креативне способности својих твораца. Очекује се да niroKey Uređaj za prepoznavanje lica буде високо цењена, дивљена и вољена творевина која је практична и иновативна. Овај дизајн награђен Гвозденом наградом A' Design Award уграђује најбоље праксе индустрије и има компетентна техничка својства повезана са знањем и талентом. Захваљујући темељности, niroKey Uređaj za prepoznavanje lica заслужује поштовање и осмишљен је да пружи побољшања квалитета живота која помажу да свет буде бољи.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: niroKey is a universal face recognition device for access control, conference sign-in, company attendance, visitor reception, and payment scenarios. It can complete identification with a seamless user experience improving the smart management efficiency of enterprise. NIRO-Key uses an elegant and round design, combined with 2.5D curved glass and matt white CMF to create a unibody design language for a more friendly user experience.
Dimensions & Packaging: 400mm x 140mm x 140mm
Tags: Face recognition, AI, office equipment, smart assistant, access control, payment
Production Technology: In order to achieve rapid heat dissipation, the whole machine uses aluminum material, and the overall heat dissipation performance is excellent. The visible light and infrared cameras can realize biological recognition for high safety. The fill light on the top of the device allows the device to work normally in backlit or dark environments. The fill light is subtly hidden in the gradient printing details at the top of the screen, and the visual experience is completely integrated.
Design Challenge: In order to meet completely different use scenarios, the product has a modular design while retaining as many common parts as possible. Retractable, adjustable angle, flexible assembly and disassembly of the modular equipment bracket, can be adapted to a variety of heights of the desktop, wall-mounted installation, floor-mounted installation and other scenarios.
Research: By studying user feedback on similar products, we noticed a user perception： Almost all similar products use serious geometric shapes with tough edges to build a professional sense, however this will make users feel tension when facing them bringing a perception of products being cruel tools. By this insight, NIRO-Key has an elegant & round design language to bring more friendly & comfortable experience. After recognizing users, the device can greet in a warm manner to provide user cares.
Inspiration: With the development of face recognition technology, related products have begun to be used in access control, conference sign-in, company attendance, visitor reception, and payment scenarios. Now the products in the market are mainly targeted at one single scenario. Different scenarios require different products to be deployed, and enterprise needs complex deployments. We hope to produce a universal product that can cover all usage scenarios to enable quick enterprise deployment.
Project Duration: The project started in March 2019 in Beijing and ends in January 2020.
It was first released at Baidu Create 2019 – Baidu AI Developer Conference in July 2019.
Then in September 2019, the functional prototype was exhibited at the 2019 Baidu 2019 ABC INSPIRE Summit.
Operation Flow: The device can recognize face in 0.5 second and realizes a non-stop experience. Compared to the traditional face recognition device with a single display screen, NIRO-Key has a touch screen, which brings richer self-service functions such as visitor service and self-checkout. Users only need to upload selfies to the cloud with mobile phone to achieve registration. The device has wireless control function allowing on-site upgrade to provide an efficient operation and maintenance.
Team Members: Hongtao Zhang
Fan Yang
Daiyan Liu
Shiyan Li
Libo Zhi