Дизајн Kt 5g Spoljašnja skulptura аутора Tist је високо цењени добитник веома престижне награде 2020 Сребрна награда A' Design Award у категорији такмичења Ликовна уметност и уметничке инсталације.
СребрнаЛиковна уметност· 2020
Kt 5g Spoljašnja skulptura
аутор: Tist
Клијент: Tist
Добитник награде Сребрна награда A' Design Award у категорији Ликовна уметност
Верификовани добитник награде
Верификујте статус награде за #102106Дизајн
О дизајну Kt 5g Spoljašnja skulptura
KT 5G je grupa spoljašnjih skulptura postavljenih u centru Seula, Južna Koreja. Skulpture izražavaju glavne karakteristike 5G komunikacione usluge, a to su velika brzina, mala latencija i široka povezanost. Živopisne boje, obrasci i oblici strela predstavljaju povezanost, brzinu i protok podataka, dok dronovi i autonomna vožnja upućuju na poznate primene ove tehnologije. Skulpture su izrađene od čeličnih ploča koje su savijane i zavarivane, a zatim obrađene uretanskom bojom. Manje skulpture takođe služe kao klupe, tako da instalacija formira umetničko mesto za odmor duž prometne pešačke rute.
Признање
О награди Сребрна награда A' Design Award
Kt 5g Spoljašnja skulptura је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да Kt 5g Spoljašnja skulptura буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. Kt 5g Spoljašnja skulptura је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.
Иза дизајна
Комплет за медије
Заслуге, чланови тима и технички детаљи које је обезбедио дизајнер.
- Јединствене карактеристике
- Ushering in the commercialization of 5G service, Designtist installed sculptures that embodied KT 5G technology in collaboration with the pop art designer duo Craig & Karl. The main features of 5G service (ultra-high speed, ultra-low latency, hyper connectivity) were shaped into dynamic design, vivid colors and patterns. 5G technology connecting the world was modernly reinterpreted with drones and autonomous driving, and various arrow images expressed the connectivity, speed, and data flow.
- Димензије и паковање
- 1.5T SUS + urethane paint / 32m*6.8m
- Ознаке
- 5G, Craig and Karl, Outdoor sculpture
- Технологија производње
- Since sculptures over 3m high had to be organically combined, it was manufactured by bending and welding the steel plates. Huge efforts and time were required to mask the changing parts of each color. While the structure itself was simple, we did our best to express the unique form of the sculpture.
- Дизајнерски изазов
- It was a new challenge to produce a service that had not been commercialized yet and unfamiliar to the public as a design sculpture. We studied KT's 5G service and designed scenes to effectively show the service. We chose the method to reconstruct and redesign the scenes that we directed with the artist duo Craig & Karl by using their expression style for the customer-friendly expression.
- Истраживање
- In line with the commercialization period of 5G service, an iconic production was planned. We decided to collaborate with Craig and Karl, the duo who has a public profile, for designing diagrams of difficult communication services and drawing public appeal. Except for the technical aspects of each service, the real-life areas familiar to the customers were mainly expressed, and the arrows and lines were mostly used to express flow and speed visually.
- Инспирација
- We paid attention to the characteristics of the duo’s style of expression. We were inspired by the images they created, and wanted to express them to describe 5G services clearly.
- Трајање пројекта
- Oct 2018 ~ Present, Outside of KT head office located in Gwanghwamun, Korea
- Ток рада
- In order to effectively express KT's 5G service with sculptures that were going to stand at the center of Seoul, South Korea, we have collaborated with the artist duo Craig and Karl. Based on the artists’ expression style, the main features of the service were directed, and embodied in the unique form of the artists. Since sculptures were installed on a moving route of many citizens, small sculptures played the role of benches, and next to each sculpture a POP describing the meaning of the service was placed together. The public could easily understand KT's 5G service in an artistic resting space.
- Чланови тима
- TIST, Client : KT and Illustrator : Craig and Karl
Спонзорисано
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