Human and Sea Serija digitalnih ilustracija by Liu Xiaorong and Huo Kai is a highly esteemed winner of the very prestigious 2020 Бронзана награда A' Design Award in Ликовна уметност и уметничке инсталације Competition Category.
БронзанаЛиковна уметност· 2020
Human and Sea Serija digitalnih ilustracija
Client: Northeastern University
Бронзана награда A' Design Award Winner in Ликовна уметност Category
Verified Award Winner
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About Human and Sea Serija digitalnih ilustracija
Čovek i more je serija digitalnih umetničkih ilustracija o odnosu ljudi i okeana. Ilustracije koriste nadrealistički stil i formu montaže. Ženski likovi se pojavljuju među ribama, koralima i algama, zajedno sa otpadom ostavljenim u vodi. Harmonija između ljudi i okeana je uzdignuta, dok se zagađenje i uništavanje okeana kritikuju. Svaka slika je nacrtana na grafičkoj tabli pomoću softvera za digitalno slikanje. Serija je pripremljena za štampu i onlajn medije, sa ciljem podrške zaštiti mora.
The Recognition
About the Бронзана награда A' Design Award
Human and Sea Serija digitalnih ilustracija је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Human and Sea Serija digitalnih ilustracija буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Human and Sea Serija digitalnih ilustracija сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Human beings are closely connected with the ocean. A series of digital art illustrations describe the harmonious symbiotic relationship between human beings and the ocean, which is dialectical. When human beings destroy the ocean, they also destroy their homes. When human beings care for the ocean, they can live together. Digital art illustration, in the form of surreal art, shows that human beings and the ocean are the community of destiny.
- Dimensions & Packaging
- The size of the illustration is 127x127 cm; 63.5x63.5cm. It is used for print and online media.
- Tags
- Human, Ocean, Digital art, Illustration, Destruction, Harmony
- Production Technology
- Digital illustration is finished by computer drawing technology. Using "Sai" software, combining with digital board for image drawing and post art processing, this is a systematic process of art processing, requiring stylized performance, surreal digital painting is very promising.
- Design Challenge
- The difficulty and challenge of digital art illustration is to deal with montage's artistic effect and painting form vividly. It is not easy to achieve the ultimate in the pursuit of artistry and profundity.
- Research
- In the context of human damage to the ocean, marine organisms and marine resources have been greatly damaged and polluted. In the long run, human destruction is possible. Digital art illustration reflects this content. In the form of montage, it praises the harmony between human beings and the ocean from the front, criticizes the behavior of human destroying the ocean from the back, and expresses human reflection.
- Inspiration
- The originality of digital art illustration comes from the destruction of the ocean by human beings, and the concern and protection of the ocean ecology by human beings, with the purpose of sustainable development of the ocean.
- Project Duration
- The project started from March 2019 and finished in September 2019. The design is done in Shenyang.
- Operation Flow
- The content of the illustration is that the female characters have affinity with the marine life, surrounded by fish, coral, seaweed, etc., and the garbage left in the ocean by human beings. The information that they convey to people has three points: 1. The harmony between human beings and the ocean; 2. The destruction and pollution of the ocean by human beings; 3. The consequences that human beings should bear. These contents are transmitted to the public, and the artistic concept is deeply rooted in the people's mind.
- Team Members
- Design Director:Huo Kai, Illustrator: Liu Xiaorong
- Image Credits
- Liu Xiaorong and Huo Kai, 2019.
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