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Hong Hai Ju Plaza and SCPG Incity Primarna funkcija: Zgrada mešovite namene by Aico

Hong Hai Ju Plaza and SCPG Incity Primarna funkcija: Zgrada mešovite namene by Aico is a highly esteemed winner of the very prestigious 2021 Сребрна награда A' Design Award in Дизајн архитектуре, зграда и конструкција Competition Category.


СребрнаАрхитектура· 2021

Hong Hai Ju Plaza and SCPG Incity Primarna funkcija: Zgrada mešovite namene

by Aico

Client: Scpg

Сребрна награда A' Design Award Winner in Архитектура Category

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Verified Award Winner

Verify Award Status for #106966

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The Design

About Hong Hai Ju Plaza and SCPG Incity Primarna funkcija: Zgrada mešovite namene

Tekst knjige: Hong Hai Ju Plaza i SCPG Incity je urbani kompleks mešovite namene u centru grada Đinana u Kini. Ovaj razvojni projekat kombinuje tržni centar, spoljašnju stambeno-poslovnu zonu, kancelarije, hotel i stanove na lokaciji od 59.100 kvadratnih metara. Severoistočni ugao otvoren je kao kulturni trg, okrenut ka katedrali Hongjialou, istorijskom obeležju grada. U centru trga nalazi se renovirana Sister House, stara stotinu godina, koja označava ulaznu tačku. Spoljašnja zona povezuje se sa zatvorenim tržnim centrom na nekoliko nivoa.

The Recognition

About the Сребрна награда A' Design Award

Hong Hai Ju Plaza and SCPG Incity Primarna funkcija: Zgrada mešovite namene је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да Hong Hai Ju Plaza and SCPG Incity Primarna funkcija: Zgrada mešovite namene буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. Hong Hai Ju Plaza and SCPG Incity Primarna funkcija: Zgrada mešovite namene је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Creating energetic urban public space with pedestrian friendly scale while respecting the existing urban context is the core design principle for this large scale urban complex. We opened up the northeast corner of the site, right cross street from Hongjialou Cathedral which is a historical landmark of the city, and dedicated it as a cultural plaza. At the center of this plaza is the renovated 100-year-old Sister House. This unique experience marks the entry point. The outdoor shopping precinct offers services and opportunities in culture, leisure and entertainment, it is an attractive new hub and the new landmark in Ji’nan that attracts a wide range of customers and visitors. The outdoor district shares connections with indoor mall on multiple levels, which encourages a more diversified shopping experience.
Dimensions & Packaging
The mixed-use program is comprised of a shopping center, an outdoor lifestyle district, office, SOHO, hotel and apartments. Site Area:59,100 m2;
Retail: 167,200 m2 ( including 19,900 m2 below grade );
Office: 90,300 m2;
S.A.: 66,400 m2;
Hotel: 21,300 m2
Tags
Mixed-use, urban context, retail, outdoor shopping precinct, stone and glass curtain wall
Design Challenge
Located in the city center of Ji Nan, the project site is surrounded by historical buildings and crowded business district. By replacing existing popular but rather chaotic street shops with a massive new development, our goal is to not only introduce a modern indoor shopping mall for the neighborhood, but also continue and encourage the great tradition of vibrant urban sidewalks and public spaces.
Inspiration
Occupying the prime location within the core business district of central Ji‘nan, this project is positioned to celebrate the city by amplifying the spirit of the street and blend into the historical context within.
Project Duration
The project started in April 2013 in Jinan and finished in June 2019 in Ji'nan City,China
Operation Flow
By redefining the historical neighborhood in the city center, this project has became an instant urban destination and life hub for the public.
Team Members
Rudan Ye
Jun Zhang
Shiyang Sun
Yeqing Cao
Xiaopei Zhang
Chang Li
Kailin Li
Ru Li
Lei Wang
Image Credits
Image#1 Jian Fang
Image#2 Jian Fang
Image#3 Jian Fang
Image#4 Jian Fang
Image#5 Jian Fang

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