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ServiceNow Primarna funkcija: Enterijer poslovnog prostora by Shirli Zamir

ServiceNow Primarna funkcija: Enterijer poslovnog prostora by Shirli Zamir is a highly esteemed winner of the very prestigious 2021 Сребрна награда A' Design Award in Дизајн ентеријера и изложбених простора Competition Category.


СребрнаЕнтеријер· 2021

ServiceNow Primarna funkcija: Enterijer poslovnog prostora

by Shirli Zamir

Client: ServiceNow

Сребрна награда A' Design Award Winner in Ентеријер Category

Colors

The Design

About ServiceNow Primarna funkcija: Enterijer poslovnog prostora

Book Text: ServiceNow je enterijer poslovnog prostora koji obuhvata 1800 kvadratnih metara u dve povezane zgrade. Raspored zamenjuje zatvorene kabine polуotvorenim sedećim prostorom organizovanim kao radne susedske celine. Koncept je proistekao iz istraživanja ideje susedstva, kako u prostornom smislu, tako i kao lokalne zajednice. Jednostavna skica pregrade sa tankom ivicom i dijagonalnim ukrštanjem oblikovala je obrazac recepcije, otvorene telefonske kabine i pregrade. Reciklirano drvo korišćeno je za kuhinjsko ostrvo i tribinu u kafeteriji, dok reciklirani građevinski blokovi čine osnovu ostrva.

The Recognition

About the Сребрна награда A' Design Award

ServiceNow Primarna funkcija: Enterijer poslovnog prostora је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да ServiceNow Primarna funkcija: Enterijer poslovnog prostora буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. ServiceNow Primarna funkcija: Enterijer poslovnog prostora је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The initial concept of the project was born from the research of what is Israeli "Locality". Taking into consideration that the company shifted from sitting in cubicles to sitting in a semi open-space, this created the perfect basis to the concept. The term "neighborhood" was studied in terms of space, and in terms of the local population. The brief received spoke the love and appreciation for recycled and local materials. These two became the basis to the design.
Dimensions & Packaging
The project is 1800 sqm including a new section in a new building, and a renovated side in the original building. Both Buildings are connected and therefore it is one large office.
Tags
Interior Design, Office Interior Design, Offices in Israel, ServiceNow Offices in Israel, New offices
Production Technology
Following the brief's importance in using recycled materials, we used recalimed wood in the cafeteria kitchen island, along with the cafeteria's tribune. In addition, the kitchen island top wood is placed on recycled building blocks used as the base to the island.
Design Challenge
The challenge of the project from the clients' side was "selling" the transition from cubicles to open-space seating. Therefore, for us, the creative research for the correct partiton that will part between workers and also between the workers and the social corridor was a main challenge. In addition, budget was challenging and therefore the design had to be unique and creative but not expensive.
Research
We researched the term "neighborhood" in terms of space, and in terms of the local population. We asked questions such as "what is eating in a neighborhood?" "what is it like working in a neighborhood?" "what is it like socializing in a neighborhood?" and etc. in addition, the client gave us a brief which spoke the love and appreciation for recycled, re-used, local materials.
The answers to these questions and requests were the first blossoms to the initial plan layout, design concept, materials and colors, and even the fine details of the graphic language, carpentry and furniture.
Inspiration
We researched the term "neighborhood" in terms of space, and in terms of the local population. We asked questions such as "what is eating in a neighborhood?" "what is it like working in a neighborhood?" "what is it like socializing in a neighborhood?" The design language was born from a basic sketch of an almost tribal looking partition, with a thin border and a diagonal crossing. This produced the formative design coming to life in the reception pattern, the open phone booth, and partitions.
Project Duration
Project started in October 2019 in Petah Tikva Israel and finished October 2020.
Operation Flow
The project includes an entrance with a large reception and a Client-Facing conference room, 2 large training rooms connected by a collectible partition, small coffee point for visitors, large cafeteria, A-Formal and Formal conference rooms and meeting salons, open phone booths, phone booth rooms and a neighborhood working area. In addition there is a game room and a large A formal conference room with a wooden tribune.
Team Members
Shirli Zamir
Ayelet Goren
Image Credits
Yoav Peled - Peled Studio

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