Tongchuang Design Pakovanje by Yongjun Chen is a highly esteemed winner of the very prestigious 2021 Бронзана награда A' Design Award in Дизајн паковања Competition Category.
БронзанаПаковање· 2021
Tongchuang Design Pakovanje
by Yongjun Chen
Client: Shenzhen Technology University
Бронзана награда A' Design Award Winner in Паковање Category
Verified Award Winner
Verify Award Status for #116321The Design
About Tongchuang Design Pakovanje
Tongchuang Design je dizajn pakovanja kreiran za proizvod za čišćenje i izbeljivanje. Pakovanje je odštampano posebnim mastilom. Sav tekst i grafika postepeno oksidiraju i bledi tokom veka trajanja proizvoda. Sporo prelaženje od izražene do bledunjave slike smanjuje uticaj mastila na životnu sredinu i podržava zdravlje. Bledenje slike takođe se odnosi na dejstvo dekontaminacije proizvoda. Grafika koristi nekoliko elemenata preuzetih iz drevnih kineskih pismena, prikazanih u savremenoj formi. Pakovanje je široko 200 mm, duboko 82 mm i visoko 249 mm.
The Recognition
About the Бронзана награда A' Design Award
Tongchuang Design Pakovanje је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Tongchuang Design Pakovanje буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Tongchuang Design Pakovanje сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Special ink printing, all text and graphics gradually oxidize and disappear during the shelf life, caring for health and eliminating the negative impact of ink on the environment. The visual presentation from strong to weak and disappearing shows the excellent performance of decontamination and whitening of the product, the visual experience is intuitive and novel, making the brand stand out among similar products, enhancing brand recognition and promoting sales.
- Dimensions & Packaging
- Width 200mm*Depth 82mm*Height 249mm
- Tags
- Experience the novelty, the characteristic ink printing, reduce pollution, green environment
- Production Technology
- Special ink printing, all graphics will gradually oxidize and disappear during the shelf life, caring for health, eliminating the negative impact of the ink on the environment, and the novelty of visual experience.
- Design Challenge
- Minimalist design, simple and mature process, easy to use for production.
- Research
- Using special ink printing, all graphics will gradually oxidize and disappear during the shelf life, caring for health, eliminating the negative impact of ink on the environment, forming the feeling of experiencing novelty of the product and promoting sales.
- Inspiration
- The few elements of Chinese characters convey the characteristics of rich connotation, and the design effect of "less is more" has been achieved.
- Project Duration
- 2020
- Operation Flow
- Efficient communication means that it is convenient to use ancient Chinese characters to present them in a contemporary form, which can inherit the quality of tradition without losing fashion. It has a strong and striking personality to promote sales.
- Team Members
- Jiajia Li,
Yongjun Chen,
Cong Fan,
Chengri Tang,
Zhiguo Liu
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