Lone Mobilna aplikacija by Xi He is a highly esteemed winner of the very prestigious 2021 Гвоздена награда A' Design Award in Дизајн мобилних технологија, апликација и софтвера Competition Category.
ГвозденаМобилни· 2021
Lone Mobilna aplikacija
by Xi He
Client: Xi He
Гвоздена награда A' Design Award Winner in Мобилни Category
Verified Award Winner
Verify Award Status for #119630The Design
About Lone Mobilna aplikacija
Lone je mobilna aplikacija za međunarodnu društvenu kupovinu. Lone povezuje tri grupe korisnika: putnike, kupce i lokalne kupce. Putnici otkrivaju proizvode tokom boravka u inostranstvu i postavljaju kartice proizvoda u aplikaciji. Kupci pregledaju i pretražuju ove kartice proizvoda i naručuju artikle. Lokalni kupci u tom području kupuju artikle i šalju ih kupcima. Korisnici mogu lako da prebacuju između uloga putnika i kupca. Aplikacija koristi skeniranje kamerom, prikaz proizvoda u proširenoj stvarnosti i plaćanje otiskom prsta. Lone je dostupan za Android i iOS.
The Recognition
About the Гвоздена награда A' Design Award
Lone Mobilna aplikacija је добитник Гвоздене награде A' Design Award, престижног признања које се додељује добрим дизајнима који испуњавају професионалне и индустријске захтеве очекиване од добро осмишљених творевина. Добитници Гвоздене награде показују велико умеће, високу специјализацију, стручно разумевање и креативне способности својих твораца. Очекује се да Lone Mobilna aplikacija буде високо цењена, дивљена и вољена творевина која је практична и иновативна. Овај дизајн награђен Гвозденом наградом A' Design Award уграђује најбоље праксе индустрије и има компетентна техничка својства повезана са знањем и талентом. Захваљујући темељности, Lone Mobilna aplikacija заслужује поштовање и осмишљен је да пружи побољшања квалитета живота која помажу да свет буде бољи.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Lone is an interactive mobile App introducing a revolutionize E-commerce, by rethinking international shopping, offer users an authentic international social shopping experience, helps customers to buy authentic things from a small boutique or even on the street around the world. With the ecosystem of travelers discover things when they are traveling and post on Lone, buyers looking for authentic items from any store anywhere on our app, Lone shoppers will help connect the dots.
- Dimensions & Packaging
- Android, iOS
- Tags
- social shopping, e-commerce, app, interactive design, travel, mobile app, product design, future shopping UX, UI, user-centered,
- Production Technology
- Lone app utilizes native app technologies, including camera-based features for scan, augmented reality features to show products, and Touch ID to pay. Illustrations were designed in Adobe Illustration, app UI was designed in Sketch and animated with Adobe After Effects.
- Design Challenge
- Since the app is aiming to have users across different countries, so the quantity and the geographical mapping of the research samples was a challenge. But it is also a requirement, so the App is able to reach the human-centered design, avoid any confusion and inappropriate visual communication for people from different places in the world.
- Research
- A large amount of user research was performed over the course of the project, based on audience mapping, audience analysis, including user surveys, user interviews, A round of user testing, B round of user testing. Each round of user testing had 3 different focus of testing, including naming convention and copy of all screens in the App, user experience and user journey, visual design and color.
- Inspiration
- It is hard for people to get to buy all the authentic things over the world, more deeply, it is hard for normal people to really get to know about what is good in the outside world. we all have limited knowledge about the places we've never been; there's a lack of authenticity of products that are available for people while with increasing demand for international shopping, people have a higher willingness to buy authentic, creative products.
- Project Duration
- The design process of the project started in Feb 2018 in Rochester, finished in Oct 2020, it is an ongoing journey still with updates and user feedback.
- Operation Flow
- The app is functional, simple, and intuitive. But more than anything it aims to deliver a great user experience, with emotionally engaging interaction patterns. There are 3 parts of app users for Lone app. Travelers, buyers, and LONE shoppers. Travelers discover and post product cards in the App, buyers browse product cards posted by travelers, search for products and purchase products. Lone shoppers in that specific area will get the product and ship them to buyers. In this flow, travelers and buyers are the front-end App users, it's easy for users to change roles between traveler and buyer.
- Image Credits
- Image: Xi He
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