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Childlike Dream Prodajni centar by Winston Wen

Childlike Dream Prodajni centar by Winston Wen is a highly esteemed winner of the very prestigious 2021 Сребрна награда A' Design Award in Дизајн ентеријера и изложбених простора Competition Category.


СребрнаЕнтеријер· 2021

Childlike Dream Prodajni centar

by Winston Wen

Client: TTA Design Group

Сребрна награда A' Design Award Winner in Ентеријер Category

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Verified Award Winner

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Colors

The Design

About Childlike Dream Prodajni centar

Dečji san je prodajni centar za stambene nekretnine u Jibinu, provincija Sečuan, Kina. Enterijer od 2500 kvadratnih metara obuhvata predvorje, prostor za pregovore, prostor za odmor i prostor sa uzornim stanovima. Tema sna i detinjstva vodi ceo prostor. Živopisne boje i nameštaj inspirisani sećanjima iz detinjstva ispunjavaju predvorje. Roze boja se koristi u prostoru za pregovore kako bi se stvorila topla i sanjiva atmosfera. Crvena i plava čine prostor za odmor prijatnim za porodice koje se odmaraju tokom pregovora. Dizajn teži udobnosti za posetioce svih uzrasta.

The Recognition

About the Сребрна награда A' Design Award

Childlike Dream Prodajni centar је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да Childlike Dream Prodajni centar буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. Childlike Dream Prodajni centar је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The sales center is a place to showcase and sell residential properties open to customers of all ages. In order to make customers feel at home when they visit the sales center, the designers create a space which can satisfy the welcoming feeling for the elderly, the dreamy feeling pursued by adults, and maintain the innocence of children.
Dimensions & Packaging
The 2500-square-meter project design includes lobby, negotiation area, leisure area and model room area. Regarding the negotiation area and leisure area, the overall design is themed with dream and ideal world. In the negotiation area, pink is chosen as the palette to create a warm and dreamy atmosphere. Diversifies design elements such as sofas of different shapes, abstract and exotic decorations, appropriate lighting, and flowing floors merge together to create a wonderland. In such a futuristic area, everyone is willing to negotiate.
Tags
Sale Center, Interior Design, Art, Fashion, Childlike
Production Technology
Taken advantage of the space layout, the lively color matching and decorating furnishings full of childhood memories create an ideal world which is slowly revealed in the sales center, where both adults and children can find the memories of childhood that belongs to themselves.
Design Challenge
Since lobby is the most important area which can make the first impression of property, one of the challenges is how to attract customers through space design. Different from the traditional luxurious but single-functioned sales center, this project has practical and flexible function area and catches attention through fascinating interior design.
Research
This design implements the theme of "dream and childhood" from beginning to end. While maintaining the elegance of life, the space utilization and practicability has also been maximized. In this design space, even adults can have the happiness of children, and the children will have a space for imagination.
Inspiration
The space design aims to integrate story into the furnishings, and inject emotions into the building, so that all the decorations and furniture have their meaning. The lobby design is combined with childhood experience, and the architecture is blended with fantasy world. The childlike furnishings in the lobby attract customers passing by.
Project Duration
The project started in April 2020 and finished in January 2021 in Yibin, Sichuan Province, China.
Operation Flow
The leisure area is designed for family members who come together and need space to take a rest when the negotiation is on. In the leisure area, the three senses of future, childhood and dream are combined to make a welcoming space by red and blue colors. This area is the continuation of home; even in the leisure area, customers will experience the comfort and relax of home.
Team Members
Design Director: Winston Wen

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