Artika Horizon Primarna funkcija: Ručni sat by Albert Rakhimzhanov

Artika Horizon Primarna funkcija: Ručni sat by Albert Rakhimzhanov is a highly esteemed winner of the very prestigious 2021 Сребрна награда A' Design Award in Дизајн накита Competition Category.

СребрнаНакит· 2021

Artika Horizon Primarna funkcija: Ručni sat

by Albert Rakhimzhanov

Client: ARTIKA Design

Сребрна награда A' Design Award Winner in Накит Category

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The Design

About Artika Horizon Primarna funkcija: Ručni sat

Artika Horizon je ručni sat koji se takođe može nositi u džepu ili oko vrata. Vezica na kaišu zamenjuje konvencionalne delove kaiša, dajući satu jednostavnu i pouzdanu konstrukciju. Kaiš se zatvara posebnom kopčom, a ta kopča pretvara sat u privezak koji se može okačiti oko vrata ili vezati za odeću. Kućište je izrađeno od metala i ima prečnik od 43 mm i dubinu od 9 mm. Proizvodnja je planirana putem aditivne proizvodnje ili CNC glodanja. Oblik je inspirisan crnom rupom i njenim horizontom događaja, a vezica simbolizuje savijanje prostora oko vremena.

The Recognition

About the Сребрна награда A' Design Award

Artika Horizon Primarna funkcija: Ručni sat је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да Artika Horizon Primarna funkcija: Ručni sat буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. Artika Horizon Primarna funkcija: Ručni sat је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A wrist watch with a cord on the strap. The watch can be worn on the wrist, or as a stopwatch in a pocket or around the neck. Unlike conventional straps, the construction of Horizon watches is simpler and more reliable, there is literally nothing to break.
Dimensions & Packaging: The watch diameter is 43 mm and the depth is 9 mm
Tags: Watch, Stopwatch, Time, Accessory, Gadget, Device.
Production Technology: The dimensions of a real quartz movement were used in the development of this project. Body material - metal, assumed production technologies - additive manufacturing or CNC milling. This is justified by the small circulation and the complexity of the design.
Design Challenge: The most difficult thing in this project is the symbiosis of two global tasks, namely: the need to match the brand and integrate another global theme. Such conditions create many restrictions that can alienate a large segment of consumers. To make a product with a complex meaning, which would be interesting, including for an ordinary inexperienced user, it is necessary to offer him new, original functions. In this case, it is an opportunity to wear this watch not only as a wrist accessory
Research: The project started as part of a master's project and is part of a collaboration with the Barcelona-based design studio Anima. The task was to develop the concept of a wrist watch for the Artika brand. The main task of the project was to develop a watch that reflects the philosophy of Artik. Also, the idea of the project is the theme of space and time and an attempt to reflect them in the form of a wristwatch. Attempting to integrate the mataphor into both form and function is the basic idea.
Inspiration: The Horizon watch is the final version of this project. This watches reflect the main ideas of the first iterations, which were inspired by the Black Hole and its event horizon, how space can bend under the influence of large forces. So in this watch - the cord symbolizes a space that bends around time beyond its control
Project Duration: The project started in September 2019 in St. Petersburg and ended in January 2020 in Saint-Petersburg
Operation Flow: The watch is put on the hand and pulled together with a special clip. This clip turns the watch into a pendant accessory that can be hung around the neck or tied to clothes. The crown is a separate piece due to its design. The crown is inserted into a special hole, after which the watch can be wound.
Team Members: Сurator: Kirill Rakitin
Customers: Ànima & Artika
Image Credits: Image #1: Creator Albert Rakhimzhanov, Main view, 2020.
Image #2: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #3: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #4: Creator Albert Rakhimzhanov, Detail view, 2020.
Image #5: Creator Albert Rakhimzhanov, Variations, 2020.