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Same But Different Umetnička instalacija by Asya Demidova

Same But Different Umetnička instalacija by Asya Demidova is a highly esteemed winner of the very prestigious 2021 Гвоздена награда A' Design Award in Ликовна уметност и уметничке инсталације Competition Category.


ГвозденаЛиковна уметност· 2021

Same But Different Umetnička instalacija

by Asya Demidova

Client: Asya Demidova

Гвоздена награда A' Design Award Winner in Ликовна уметност Category

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The Design

About Same But Different Umetnička instalacija

Isto, ali drugačije je umetnička instalacija koja pretvara miris u fizički oblik. Rad se zasniva na izomerima, jedinjenjima koja imaju istu hemijsku formulu, ali drugačiji raspored atoma, i koja stoga mogu nositi dva različita mirisa. Svaka skulptura sadrži dva srodna mirisa i spaja njihove molekularne oblike u jednu formu. Oblici su 3D štampani i prevučeni sa nekoliko slojeva holografske boje nanete industrijskim aerografom. Unutrašnje komore sa apsorpcionim materijalima čuvaju mirise, koji se šire napolje kroz tanke kanale. Posetioci mogu da uzmu i pomirišu svaki komad.

The Recognition

About the Гвоздена награда A' Design Award

Same But Different Umetnička instalacija је добитник Гвоздене награде A' Design Award, престижног признања које се додељује добрим дизајнима који испуњавају професионалне и индустријске захтеве очекиване од добро осмишљених творевина. Добитници Гвоздене награде показују велико умеће, високу специјализацију, стручно разумевање и креативне способности својих твораца. Очекује се да Same But Different Umetnička instalacija буде високо цењена, дивљена и вољена творевина која је практична и иновативна. Овај дизајн награђен Гвозденом наградом A' Design Award уграђује најбоље праксе индустрије и има компетентна техничка својства повезана са знањем и талентом. Захваљујући темељности, Same But Different Umetnička instalacija заслужује поштовање и осмишљен је да пружи побољшања квалитета живота која помажу да свет буде бољи.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The project is about converting smell into a physical form and constructing visual interpretation in two different approaches. For the first approach, to provide a tangible experience of the smell, forms were created. Each shape contains two relevant smells. Molecular representation of the smells has to be placed together to create a form. Smells were contrasted in their juxtaposition to each other using still-life layouts based on these smells' chemical arrangements for the second approach.
Dimensions & Packaging
The 3D forms around 12-15cm and printed with the maximum resolution of the printer. The inside of the forms has internal chambers (2cm) with absorbent materials, which allow preserving the smell. The chambers are connected to the exterior through thin conduits (2mm), which allow the smell to diffuse out.
Tags
smell, chemistry, 3dprint, sculpture, art, tangible, juxtaposition, 3d, holographic
Production Technology
The forms were 3D printed and coated with several holographic paint layers applied by an industrial airbrush. Shape and a colour give a hint about the duality of the smell preserved in one form.
Design Challenge
The project's greatest challenge was to stay on the scientific side and translate real phenomena into the experience for the ordinary person.
Research
There are thousands of chemical substances. The exploration is about unique pairs which have the same formula but have two different smells. Only a small variation in the arrangement of their atoms makes them different. This rare and unique phenomenon was found and confirmed with experts (perfumers and chemists) through the research.
Inspiration
The complexity of the human senses is impressive. If you are interested in the topic, it will bring you to the research in the chemistry behind them, in this project specifically to smells.
Project Duration
The project started in January 2017 in Moscow and finished after five months. It was exhibited in the "Reveal" show in June 2017.
Operation Flow
People can smell and grab the sculptures to experience them from different angles.
Team Members
Art Direction & Design – Asya Demidova

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