Zhenshiming Maska za oči by Bo Yang is a highly esteemed winner of the very prestigious 2021 Бронзана награда A' Design Award in Дизајн паковања Competition Category.
БронзанаПаковање· 2021
Zhenshiming Maska za oči
by Bo Yang
Client: Beijing Bofly Design Co.,Ltd
Бронзана награда A' Design Award Winner in Паковање Category
Verified Award Winner
Verify Award Status for #123744The Design
About Zhenshiming Maska za oči
Ovo je proizvod maske za oči. Veliko slovo E predstavlja uobičajen oblik kineske table za testiranje vida i potrošači su dobro upoznati sa njim. Slovo E je transformisano u nasmejano lice, a oblik engleske reči „eye" je iscrtan potezom. Dva proizvoda formiraju kompletno vizuelno delo i postoje odvojeno. Kompletna tabla za vid prikazana je sa strane nakon otvaranja kutije, poznata potrošačima i može se koristiti za jednostavno testiranje vida. Ovo čini proizvode zanimljivijim.
The Recognition
About the Бронзана награда A' Design Award
Zhenshiming Maska za oči је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Zhenshiming Maska za oči буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Zhenshiming Maska za oči сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a product of eye mask. The capital letter E is a common form of Chinese visual acuity chart, and consumers are familiar with it. The letter E is transformed into a smiling face, and the shape of English word “eye” is outlined with a stroke. The two products form a complete visual work and exist separately. A complete visual chart is showed on the side after the box is opened, which is familiar to consumers and could be used to test vision simply. This makes the products more interesting.The word “eye” in the “eye mask” is designed into a owl’s face. The red "eye" represents youth and vitality, and the blue ones represents maturity and steadiness.
- Dimensions & Packaging
- 135mm×105mm×28mm
- Tags
- Interesting,Concise,
- Production Technology
- The material is white cardboard
- Design Challenge
- The connection of lines in two product pictures in the printing process. And harmonious cooperation between product box cover and inner box.
- Inspiration
- The function of the product is to protect eyes and relieve eye fatigue.Young women are the main consumers. According to the consumer groups, the series packaging is divided into youth type and adult type, which are expressed in simple and interesting visual form. The capital letter E is a common form of Chinese visual acuity chart, and consumers are familiar with it. Using “E” as the main visual elements not only echoes the product characteristics but also increases the interest.
- Project Duration
- The project started in October 2020 in Beijing and finished in November 2020 in Beijing
- Operation Flow
- This is a product of eye mask. The function of the product is to protect eyes and relieve eye fatigue, and bring a healthy and comfortable experience. A complete visual chart is showed on the side after the box is opened, which is familiar to consumers and could be used to test vision simply. This makes the products more interesting.
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