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Power of Meat Enterijer restorana roštilja by Hao Ching Shen

Power of Meat Enterijer restorana roštilja by Hao Ching Shen is a highly esteemed winner of the very prestigious 2021 Бронзана награда A' Design Award in Дизајн ентеријера и изложбених простора Competition Category.


БронзанаЕнтеријер· 2021

Power of Meat Enterijer restorana roštilja

by Hao Ching Shen

Client: Wowprime Corporation

Бронзана награда A' Design Award Winner in Ентеријер Category

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The Design

About Power of Meat Enterijer restorana roštilja

Snaga mesa predstavlja enterijer restorana roštilja u Tajpeju. Tema spaja meso, munje i vulkanske forme kako bi izrazila ideju energije dobijene iz jedenja mesa. Pojednostavljene linije kineskog karaktera za meso oblikuju pregradni zid, dok prostor za sedenje prati raspored u obliku munje koji vodi do samoposlužnog bara. Drvene teksture i zlatni paneli formiraju oblike mesa. Ulaz i recepcijski pult su zarotirani za 45 stepeni kako bi uzak ulazni prostor delovao širim. Materijali uključuju liveno gvožđe sa pečenim emajlom, vinilne pločice i dekorativno osvetljenje.

The Recognition

About the Бронзана награда A' Design Award

Power of Meat Enterijer restorana roštilja је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Power of Meat Enterijer restorana roštilja буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Power of Meat Enterijer restorana roštilja сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
For spatial index, the simplified lines of the Chinese character "肉 (meat)" is used as the partition wall elevation and extend to the lightning-shape arranged seating area to link to next space highlight: the self-service bar. The spatial arrangement aims to use the intuitive "meat" character to inspire the rhythm of a large piece of meat being cut through by lightning. The meat pieces were made with wooden texture materials and golden panel to show the brand tone.
Dimensions & Packaging
Seating area 392.06788 sq. meter/ Kitchen 86.28138 sq. meter/ Toilet 21.81828 sq. meter/ Others 15.86784 sq. meter
Tags
Meat, Lightning, Volcano
Production Technology
Carpenter work/ Cast Iron baking enamel/ Vinyl tile/ Decorative lighting
Design Challenge
This project is located in a building with a narrow entrance. We decided to turn the entrance and the guest receiving counter by 45 degrees, hoping to increase the visual spaciousness of the entering area, and create a visual dialogue of the brand spirit wall through the transition of space.
Research
Power of Meat Ximen Emei Branch is the first all you can eat BBQ restaurant of the Wowprime Corporation. The restaurant is located in Ximending business district, which is the most important and internationalized business district in the west area of Taipei. It is also the main gathering area for young people and one of the must visit destinations for foreign tourists.
Inspiration
The overall designing concept is based on brand recognition-using meat to generate electricity and adopt volcanic elements as the keynote to develop a sense of power from eating meat. With the Japanese-style BBQ tone, we used two dimensional and space illusion techniques with iron parts, neon lights and golden elements as the design breakthrough.
Project Duration
The project started in December 2020 and finished in March 2021 in Taipei.
Operation Flow
The spiritual wall is represented with illustrations of volcano and meat. The space composition and division is formed with the triangular and mountain shaped lines inspired by volcano. By using the lightning symbol in spatial composition, we successfully create a master-slave relationship among areas, which enables consumers to experience an innovative spatial structure.
Team Members
Designed by Hao Ching Shan/ FK Create Space Design Decoration Company

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