Lab Future Construction Primarna funkcija: Identitet događaja by Yu-Chi Chen is a highly esteemed winner of the very prestigious 2022 Сребрна награда A' Design Award in Графички дизајн, илустрација и визуелна комуникација Competition Category.
СребрнаГрафика· 2022
Lab Future Construction Primarna funkcija: Identitet događaja
by Yu-Chi Chen
Client: Department of Visual Communication Design, YunTech
Сребрна награда A' Design Award Winner in Графика Category
Verified Award Winner
Verify Award Status for #126766The Design
About Lab Future Construction Primarna funkcija: Identitet događaja
Lab Future Construction je identitet događaja kreiran za dizajnersku izložbu na Tajvanu. Identitet se zasniva na novom pisanom jeziku pod nazivom Hou-Ru Wen. Hou-Ru Wen je razvijen rekonstrukcijom postojećih beleški, znakova i simbola iz ugla vanzemaljskog posmatrača. Oblici slova kombinuju strukture reči feničanskog i berberskog pisma, dok se za pisanje koriste mandarinski fonetski simboli. Raspored se poziva na sumersko klinasto pismo, pa je tekst poravnat po donjoj ivici. Identitet se proteže na mesto održavanja, veb-sajt i katalog.
The Recognition
About the Сребрна награда A' Design Award
Lab Future Construction Primarna funkcija: Identitet događaja је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да Lab Future Construction Primarna funkcija: Identitet događaja буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. Lab Future Construction Primarna funkcija: Identitet događaja је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Lab Future Construction explores and discusses the imaginative possibilities that will be manifested through construction. The exhibition has been constructed by curators, creators, different works, and visitors and focuses on the conversation between visitors and exhibition rooms. This abandons the idea of a one-way narrative through which information is fed to visitors. The exhibition transforms the differences between visitors and exhibition rooms. The transformed differences entail diversity in perspectives and various possibilities, which are advantages that can be used to further help construct this project’s new language.
- Dimensions & Packaging
- Designers extended the concept to the exhibition venue, website, and catalog. Continuation of the spirit of LFC. Circulation, Co-construction and Constructing are the concepts of the exhibition. With the design of more entrances and exits, more people can be absorbed. It also expresses the spirit that communicates with each other regardless of region. As to online, added the participatory design.
- Tags
- possibility, construction, communication, outer space, sign, symbol, language
- Production Technology
- The creators explored the civilizations of the universe from the perspective of an alien observer, by reconstructing the current notes, signs, and symbols to develop a new language called Hou-Ru Wen, which will be used to communicate with other planets in outer space.
- Design Challenge
- This time the theme is related to the text language system, any language system is a complex and rigorous logical composition. At that time, thinking about what form to interpret the language of the universe and what rules to make, is the most difficult part. Through the understanding and observation of the origin Earth's text, the unknown symbols on the slate are translated into design language sinks, which develop the Hou-Ru wen language that appears.
- Research
- In terms of the visual elements, the construction of Hou-Ru Wen mixes the word structures of Phoenician and Berber and uses Mandarin phonetic symbols as the spelling method for phonograms. The overall design referred to the layout of Sumer’s cuneiforms so that the writings are aligned with the bottom, which was also applied to all the visual identities.
- Inspiration
- With the development of the global network, the distances and languages on Earth are no longer barriers as to communication with outer space. Therefore, the next subject established will be communication from the outer space. The creators explored the civilizations of the universe from the perspective of an alien observer, by reconstructing the current notes, signs, and symbols to develop a new language called Hou-Ru wen, which will be used to communicate with other planets in outer space.
- Project Duration
- The project started in January 2021 in Taiwan and finished in May 2021 in Taiwan, and was exhibited in Taiwan in May 2021.
- Operation Flow
- With the appeal of dialogue, the designers reconstructed the current notes, symbols and signs to develop a new language called Hou-Ru wen, which will be used to communicate with other planets in outer space. Each character of Hou-Ru wen has a corresponding sound, which can be converted into a message. Viewers can create their own text board through the electronic input. It can also translate and interpret other people's text boards. While browsing and constructing each other, it is also like digging out pieces of information from the earth.
- Team Members
- Yu-Chi Chen
Shuo-Ci Wang
Jing-Win Xu - Image Credits
- Image #1: Photographer Zuo-Heng Goon. Image #2: Photographer Zuo-Heng Goon. Image #3: Photographer Zuo-Heng Goon. Image #4: Photographer Zuo-Heng Goon.
Main image is Image #1, Optional Image #1 is Image #2, Optional Image #2 is Image #3
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