The Phoenix Poster by Te-Sian Shih is a highly esteemed winner of the very prestigious 2022 Гвоздена награда A' Design Award in Графички дизајн, илустрација и визуелна комуникација Competition Category.
ГвозденаГрафика· 2022
The Phoenix Poster
by Te-Sian Shih
Client: Te-Sian Shih
Гвоздена награда A' Design Award Winner in Графика Category
Verified Award Winner
Verify Award Status for #127295The Design
About The Phoenix Poster
Feniks je ključni vizuelni plakat kreiran za muzičku akademiju i festival u Tajpeju. Centralna slika kombinuje muzičke talase sa oblikom violine, formirajući feniksa koji širi krila. Narandžasti talasi u centru takođe podsećaju na plamen, predstavljajući trud i entuzijazam muzičara i osoblja. Tamnoplava pozadina je izgrađena od zakrivljenih linija koje podsećaju na more i zvučne talase. Plakat je u potpunosti napravljen od nacrtanih linija, bez fotografija, korišćenjem režima preklapanja (blend modes) u softveru za obradu slika.
The Recognition
About the Гвоздена награда A' Design Award
The Phoenix Poster је добитник Гвоздене награде A' Design Award, престижног признања које се додељује добрим дизајнима који испуњавају професионалне и индустријске захтеве очекиване од добро осмишљених творевина. Добитници Гвоздене награде показују велико умеће, високу специјализацију, стручно разумевање и креативне способности својих твораца. Очекује се да The Phoenix Poster буде високо цењена, дивљена и вољена творевина која је практична и иновативна. Овај дизајн награђен Гвозденом наградом A' Design Award уграђује најбоље праксе индустрије и има компетентна техничка својства повезана са знањем и талентом. Захваљујући темељности, The Phoenix Poster заслужује поштовање и осмишљен је да пружи побољшања квалитета живота која помажу да свет буде бољи.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- She designed this key visual poster for Taipei Music Academy and Festival combines the violin with the image of flame, the phoenix, and the sea and music's sonic (music waves). The poster makes people feel the smooth lines, the sea's feeling, sonic waves, and musicians' enthusiasm.
- Dimensions & Packaging
- 18cm width x 0 cm dept x 24cm height
The lines should be thicker than 0.5 mm for printing, so she made each line in the poster thicker than 0.5 mm. - Tags
- Visual design, poster design, layout design, key visual design, graphic design.
- Production Technology
- In adobe photoshop, the designer could choose a blend mode group.
She used lines to make two different shapes of images and combined them with adobe photoshop's multiply and color dodge to make the violin with phoenix's wings.
Besides, She made darken blue background with lines that look like waves. - Design Challenge
- To create a poster without any real picture was a new challenge for 2021's poster design because, in 2020, the designer used the real violin's image to be the main character. This year she had to create the whole picture by herself.
- Research
- The trance-formations in eastern music performance are natural and flowing music style, floating clouds, and flowing water.
The shape in the background represents the feeling of flying in music and waves of music.
Besides, The center image combines music waves and a violin shape image, and it looks like a phoenix spreading its wings. The orange-colored waves in the center of the poster represent a flying phoenix. The phoenix represents hard work and the enthusiasm of musicians and all the staff. - Inspiration
- The designer designed another key visual poster for Taipei Music Academy and Festival in 2020. She used the real violin's image to be Taipei Music Academy and Festival's main visual, so the team decided to use lines to communicate the abstract music feeling this year to separate the difference between 2020's key visual poster and 2021's poster.
- Project Duration
- The project started in September 2020 in Taipei and finished in December 2020 in Taipei, and it was exhibited in the United States in July 2021 due to Taipei's pandemic.
- Operation Flow
- When people look at the poster, they see the phoenix and violin combined image first.
When viewers follow the background's blue lines, their eyes will see the date, activity's name, and then sponsors' names on it.
Every image has logic to put in its place. - Patents
- Copyrights belong to Te-Sian Shih, 2020.
- Image Credits
- Designer Te-Sian, Shih, phoenix, 2020.
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