Magic Fitness Mobilna aplikacija, aplikacija za pametne satove by Di Song, Huicong Hu and Jie Yao

Magic Fitness Mobilna aplikacija, aplikacija za pametne satove by Di Song, Huicong Hu and Jie Yao is a highly esteemed winner of the very prestigious 2022 Гвоздена награда A' Design Award in Дизајн интерфејса, интеракције и корисничког искуства Competition Category.

ГвозденаИнтерфејс· 2022

Magic Fitness Mobilna aplikacija, aplikacija za pametne satove

by Di Song, Huicong Hu and Jie Yao

Client: Harbin Institute of Technology, Shenzhen

Гвоздена награда A' Design Award Winner in Интерфејс Category

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Verified Award Winner

Verify Award Status for #135845

View at A' Design Award Press Release Award Badge

Colors

The Design

About Magic Fitness Mobilna aplikacija, aplikacija za pametne satove

Magic Fitness je gejmifikovana fitnes aplikacija za pametne telefone i pametne satove. Aplikacija pomaže korisnicima da izgrade svakodnevne navike vežbanja. Zdravstveni podaci koje beleže uređaji pretvaraju se u magičnu energiju unutar igre. Magična energija podiže nivo magičnog avatara i donosi zlatnike. Novčići se mogu koristiti za kupovinu predmeta, menjanje kostima i podršku pravim humanitarnim akcijama. Korisnici postavljaju fitnes ciljeve, prate nedeljni i mesečni napredak i dele zdravstvene trendove sa drugim korisnicima. Cilj dizajna je da podigne motivaciju za redovno vežbanje.

The Recognition

About the Гвоздена награда A' Design Award

Magic Fitness Mobilna aplikacija, aplikacija za pametne satove је добитник Гвоздене награде A' Design Award, престижног признања које се додељује добрим дизајнима који испуњавају професионалне и индустријске захтеве очекиване од добро осмишљених творевина. Добитници Гвоздене награде показују велико умеће, високу специјализацију, стручно разумевање и креативне способности својих твораца. Очекује се да Magic Fitness Mobilna aplikacija, aplikacija za pametne satove буде високо цењена, дивљена и вољена творевина која је практична и иновативна. Овај дизајн награђен Гвозденом наградом A' Design Award уграђује најбоље праксе индустрије и има компетентна техничка својства повезана са знањем и талентом. Захваљујући темељности, Magic Fitness Mobilna aplikacija, aplikacija za pametne satove заслужује поштовање и осмишљен је да пружи побољшања квалитета живота која помажу да свет буде бољи.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Magic Fitness is a gamified fitness habit-building application for smartphones and smartwatches that aims to improve users' daily physical activity levels. It adopts the game form of education simulation, and transforms users' healthy behaviors into magic energy in the game to cultivate magic avatars. Users can also donate magical energy to real-world charities, which uses gamification to let users enjoy the fun of exercise and develop healthy habits.
Dimensions & Packaging: Designed for the iOS and watchOS System
Tags: Interface Design, Gamification, User Experience
Production Technology: Illustrations were designed in Adobe Photoshop CC, Illustrator CC, and Figma.
Design Challenge: The biggest challenge is how to better apply gamified design methods to application to increase user motivation to exercise. Our primary goal is to satisfy users' preferences and needs, so we conducted many in-depth situational interviews and analysis. At the same time, we read a large number of relevant works on gamification design, combined the gamification theory of DMC with user needs, and finally summarized four gamification design methods most suitable for the target scene.
Research: Through in-depth interviews with target users, this design study extracts relevant design needs to understand users' needs for healthy behavior-building, daily exercise habits, preferences for game forms and design inspiration. After demand analysis, the system concept statement is formed. Based on the gamification theory of DMC and user needs, four gamification design methods of education simulation, quantitative data feedback, task and reward, and social interaction are summarized, and the information architecture diagram and low-fidelity interaction model are produced as the results of conceptual design. After that, the application prototype is tested for usability and the design is optimized based on the evaluation results.
Inspiration: There are many users who want to form the habit of exercise but are busy with work and study. They have strong demand for exercise but have low motivation for exercise. Smartwatches currently on the market can record users' movements around the clock, but the incentive level is low. Therefore, this application combines the advantages of gamification and smartwatches to encourage users to achieve fitness goals and develop healthy habits.
Project Duration: The project started in October 2021 and finished in January 2022 in Shenzhen.
Operation Flow: When opening the application for the first time, users can select their avatars and set fitness goals based on their current physical health. On the home page, users can view the current status of the avatar and interact with it. The state of the avatar is synchronized with the state of the user in real life, they work synchronously and exercise synchronously. So when the avatar works too long, it will remind the user to stand up and have a rest. At the same time, the home page shows the progress of the user's health goal today, every health behavior will increase the magic energy, so that the avatar can upgrade and earn gold coins. The higher the level, the faster you earn coins, which can be used to buy items, change costumes, and donate to charity events. On the overview page, users can see their overall fitness status for a week or a month. On the community page, users can communicate with other users and share their health trends.
Team Members: Student: Di Song
Faculties: Huicong Hu
Jie Yao