PortalDA iOSapp Mobilna aplikacija za tržište nekretnina i poslovne imovine by Liubov Maximenkova is a highly esteemed winner of the very prestigious 2022 Бронзана награда A' Design Award in Дизајн мобилних технологија, апликација и софтвера Competition Category.
БронзанаМобилни· 2022
PortalDA iOSapp Mobilna aplikacija za tržište nekretnina i poslovne imovine
Бронзана награда A' Design Award Winner in Мобилни Category
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The Design
About PortalDA iOSapp Mobilna aplikacija za tržište nekretnina i poslovne imovine
Portal DA je mobilna aplikacija koja funkcioniše kao tržište za veliku poslovnu imovinu. Tržni centri, magacini, fabrike i specijalna oprema spadaju među sredstva koja se nude na prodaju. Kupci mogu pretraživati u okviru posebnog klasifikatora poslovne imovine, koristeći nekoliko parametara i pretragu punog teksta. Detaljne informacije prikazane su za svaku kategoriju imovine, tako da investitori mogu brzo pregledati ponudu i doneti odluku. Takođe je moguće naručiti povezane usluge. Interfejs prati utvrđene smernice platforme i prilagođen je uobičajenim pametnim telefonima i tablet uređajima.
The Recognition
About the Бронзана награда A' Design Award
PortalDA iOSapp Mobilna aplikacija za tržište nekretnina i poslovne imovine је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да PortalDA iOSapp Mobilna aplikacija za tržište nekretnina i poslovne imovine буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. PortalDA iOSapp Mobilna aplikacija za tržište nekretnina i poslovne imovine сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- iOS app for unique marketplace for large real business assets ranging from shopping centers and warehouses to factories of various industries and special equipment, accumulating a specialized audience of investors interested in buying such assets. Portal DA simplifies the complex process of purchasing large assets, on the one hand, by allowing clients to easily find and get detailed information on the necessary asset and, on the other hand, by providing related services.
- Dimensions & Packaging
- The applications are adapted to all popular smartphones and tablets on iOS and Android
- Tags
- portal, distressed assets, real estate
- Production Technology
- The design was developed in Figma. Icons and illustrations in Adobe Illustrator. Interactive prototypes were assembled in InVision. The design is designed based on Apple Human Interface Guidelines for iOS, then adapted for Android. Technologies used in iOS development by Swift, MVVM, VIPER, Alamofire, SnapKit, Swinject, Bond, ReactiveCocoa, Apple Speech SDK. Android Technologies by MVVM, Dagger2, Retrofit, Glide
- Design Challenge
- It was difficult to resist "innovation" and "creativity", but by prioritizing the comfort of use and predictability of the interface, we managed to make an application that works exactly as the user expects.
- Research
- The design was developed based on two sources of information. The first is the research of large Russian and international marketplaces, borrowing best practices. The second is an interview with business representatives, finding out the basic needs of the market. The design is constantly being improved, we take into account user feedback and statistics. Testing of the user interface is carried out by both special employees and all team members, which allows you to consider the product from different points of view and eliminate all minor shortcomings.
- Inspiration
- Banks often needs to find investors for diverse collateral assets. Portal DA for this purpose. Gradually accumulating an audience of investors ready to buy large complex assets, we realized that they might be interested not only in collateral and noncore assets of our bank, but also in assets that sell other banks and market participants, and thus we decided to transform Portal DA into a marketplace and created iOS application
- Project Duration
- The project finished in September 2021 in Moscow, and was exhibited in Moscow Business and investing meeting in October 2021.
- Operation Flow
- Customers can easily find the necessary asset (we created a unique classifier of business assets, and users can search by a range of parameters including full text search), get detailed information on the chosen asset (for each category, sellers fill in special fields, for instance, when placing a shopping center, a seller indicates Gross Building Area, Gross Leasable Area, and a seller of a vessel indicates the deadweight, side length and draft, which allows potential investors to quickly plunge into the asset and make an investment decision) and order a related service.
- Team Members
- Leyla Romanova Product Owner
Olga Arhipova Director of project
Eva Brunel PR, Marketing
Designer: Ruslan Galiev and
Designer: Andrey Smirnov
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