B&B Italia Salon nameštaja by Outin Design is a highly esteemed winner of the very prestigious 2022 Бронзана награда A' Design Award in Дизајн ентеријера и изложбених простора Competition Category.
БронзанаЕнтеријер· 2022
B&B Italia Salon nameštaja
by Outin Design
Client: Outin. Design
Бронзана награда A' Design Award Winner in Ентеријер Category
Verified Award Winner
Verify Award Status for #137127The Design
About B&B Italia Salon nameštaja
B&B Italia je salon nameštaja površine 540 kvadratnih metara, smešten u prizemlju poslovne zgrade okrenute ka ulici. Dizajn odstupa od konvencionalnog formata salona i objedinjuje zgradu, pejzaž i enterijer u jedan kontinuirani prostor. Geometrijske strukture, staklena zavesa fasada i vrt ublažavaju granicu između objekata i zgrade. Enterijer odražava snažan osećaj volumena i čiste linije. Providne, poluotvorene pregrade stvaraju dubinu, usmeravaju kretanje i unose spoljašnji pejzaž i dnevnu svetlost u vidno polje.
The Recognition
About the Бронзана награда A' Design Award
B&B Italia Salon nameštaja је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да B&B Italia Salon nameštaja буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. B&B Italia Salon nameštaja сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The key of the design was how to echo the core values of the brand and convey it in a more intimate and understandable manner in Chinese market. The design abandons conventional showroom modes from the perspectives of building, landscape and interior, and achieves the unity and continuity of the space. The subtle integration of geometric structures, glass curtain wall and garden breaks the boundary between objects and the building, forming a natural, orderly setting.
- Dimensions & Packaging
- Project area: 540 square meters
Type: Showroom - Tags
- OUTIN. DESIGN, B&B Italia, Showroom, Contemporary Uniqueness, Timeless Elegance
- Production Technology
- The interior space shows a strong sense of volume and clean lines. The translucent semi-open partitions enable the transition of space, and create continuity of visual experience and a sense of depth. The stacking and interweaving relationship of surfaces and blocks guides the circulation in an implicit manner, and brings in outdoor landscape and daylight to the greatest extent within visitors' field of vision. In this way, the interior space becomes a dynamic entity.
- Design Challenge
- The project sits on the ground floor of a commercial building facing the street. The monotonous large steps at the entrance were transformed into a combination of interlacing structures, which are matched with glass curtain walls and distinctive garden landscape, thereby eliminating the boundary between the building and objects and maximizing the display surface for the showroom.
- Research
- The relationship between products and space takes full consideration into both functional and emotional aspects. In this interactive, immersive space, commercial logic is upgraded to the communication of brand culture and aesthetics.The stacked and interweaving surfaces and blocks brings in outdoor landscape and daylight to the greatest extent within visitors' field of vision, and form a garden-like showroom that responds to green design ideas.
- Inspiration
- B&B Italia interprets modern civilization with products highly sensitive to life. The design is ultimately an "annotation" to life. The spatial structures of the showroom are simple and coherent, forming a naturally-regulated garden together with sunshine, breeze, textures and ambience. The displayed furniture in the "garden" grows like flowers and grass.
- Project Duration
- Start time: January 2020
Completion time: September 2020
Location:Ningbo, Zhejiang Province - Operation Flow
- The design broke conventional showroom mode, and adopted a spatial pattern with a sense of layering and mixed elements and colors in an elegant manner, hence creating a space that features contemporary uniqueness and timeless elegance. The interior space shows a strong sense of volume and clean lines. The translucent semi-open partitions enable the transition of space, and also create continuity of visual experience and a sense of depth.
- Team Members
- Chief Designer : Wang Chen
Company: OUTIN. DESIGN - Image Credits
- WenStudio
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