Beautiful Chinese Wine Поклон Кутија by Wu Yao is a highly esteemed winner of the very prestigious 2023 Бронзана награда A' Design Award in Дизајн паковања Competition Category.
БронзанаПаковање· 2023
Beautiful Chinese Wine Поклон Кутија
by Wu Yao
Client: Shede Spirits Co. Ltd.
Бронзана награда A' Design Award Winner in Паковање Category
- 15,289
- Verified Award Winner
- Verify Award Status for #146179
The Design
About Beautiful Chinese Wine Поклон Кутија
Инспирација за избор боја долази из прелепог пејзажа Кине. Хармоничне слике цивилизације, екологије и природе су интегрисане са зеленим телом боце које додаје елегантан шарм дизајну. Дизајн узима флашу вина Висдом Схеде као прототип и ствара пет група различитих слика на пет малих боца вина са ретким животињама и природом као елементима који одражавају значење цивилизоване еколошке и прелепе Кине.
The Recognition
About the Бронзана награда A' Design Award
Beautiful Chinese Wine Поклон Кутија је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Beautiful Chinese Wine Поклон Кутија буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Beautiful Chinese Wine Поклон Кутија сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This design takes the Wisdom Shede wine bottle as the prototype and creates five groups of different pictures on the five small wine bottles all with rare animals and nature as the elements to reflect the meaning of civilized ecological and beautiful China
- Dimensions & Packaging
- Outsourcing box：500mm x 200mm x 500mm
- Tags
- Wine Design、Beautiful China、Gift Box
- Production Technology
- The expression form of the outer packaging wine box is a suitcase which is based on the form of the box and bag Five rare animals and vibrant nature pictures are printed on the outside of the box and bag The five animals are expressed in the way of gold stamping Other natural landscapes are printed on the leather box and bag in the way of line drawing much like the previous woodblock prints
- Design Challenge
- The main color is set as cyan and the upper and lower corners are wrapped in gold which makes the overall package more quality The opening method is top open which makes it more like a precious gift The natural theme of this time is consistent with the quality of Shede wine The mellow wine and natural original state together constitute this design so that consumers can feel the charm of nature while receiving the exquisite gift box
- Research
- Beautiful China emphasizes the importance of ecological civilization construction which is also the source of inspiration for our design Tuopai Shede famous for its ecological cycle green and environmental protection in the industry is bound to be a practitioner of beautiful China It always uses ecological raw materials starter making brewing and cellaring techniques to make wine and welcomes the new era of ecological consumption with the Baijiu industry
- Inspiration
- The bottle is green all over The inspiration for the color selection comes from the beautiful landscape of China The mountains are so steep the water waves are so flexible and the landscape changes day and night The landscape is only green like a splash of ink green landscape painting so green has become the main color of our design The harmonious picture of civilization ecology and nature is integrated with the green bottle body which adds an elegant charm
- Project Duration
- The project will start in Beijing in October 2021 and be completed in Beijing in November 2021
- Operation Flow
- Create five groups of different pictures on the five small wine bottles all with rare animals and nature as elements to reflect the meaning of civilized ecological and beautiful China
- Team Members
- Original designer：yao Wu
Illustration designer:yuchen Zhang
Illustration designer:boxing Xie
Illustration designer:huafeng Shi
Illustration designer:zhen Tan
Graphic designer:ziyang Zheng
Graphic designer:huafeng Shi
3D designer:hao Liao
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