Златна Сат · 2023

X Series Ručni sat

by Shengliang Lee

Златна награда A' Design Award 2023 in Сат
CLIENT: Bexei
Estimated Number of Design Views: 540,260
Verification code D18E1C5E5B · Verify this award

View at A' Design Award Press Release

Colors

About X Series Ručni sat

X Series je mehanički ručni sat inspirisan likovima iz Transformersa. Mehanizam je raspoređen u obliku slova X koji formira brojčanik i poravnava se sa osam vremenskih pozicija koje pokrivaju 24 časa, nudeći jednostavan način očitavanja vremena. Potpuno automatski mehanizam smešten je u kućište od čelika 316L sa panoramskom zadnjom stranom koja prikazuje mehaniku u radu. Mehanizam je presvučen rutenijumom i poliran, a obezbeđuje rezervu hoda od 72 sata. Kaiš nosi teksturu štampane ploče. Sat je dužine 255 mm, širine 42 mm i visine 12 mm.

About the Златна награда A' Design Award

X Series Ručni sat је добитник Златне награде A' Design Award, огромно престижног признања које се додељује првокласним, дивним и изванредним дизајнима. Добитници Златне награде изузетно су иновативне, визионарске и блиставо задивљујуће творевине које одражавају геније, мудрост и умеће својих дизајнера. Очекује се да X Series Ručni sat буде високо хваљен, трендсетерски и монументалан изум који доноси беспримерну вредност. Овај дизајн награђен Златном наградом A' Design Award спектакуларно је, поштовано дело које у великој мери користи и помера границе уметности, науке, дизајна и технологије. X Series Ručni sat ствара интензивна осећања жеље, буди страст, подстиче креативност и фасцинира нас.

Press Kit

Unique Properties: The X Series mechanical watch is a collaboration between BEXEI and the famous toy company, Hasbro. It takes "restore the classics" and "breakthrough the future" as its creative concept, and is inspired by the classic IP, Transformers. The exploration of modern mechanical aesthetics and the interpretation of the new generation's diverse and multi-layered visual communication create a stunning experience from Cybertron.
Dimensions & Packaging: The watch is 255mm in length, 42mm in width and 12mm in height.
Tags: Mechanical watches，Transformers，Modern machinery，futurism，Precision machinery
Production Technology: The unique "X" design of the movement forms a stable and solid dial. The fully automatic mechanical movement developed by BEXEI is housed in a 316L steel frame with a panoramic back view, providing an unobstructed view of the movement's operation and showing a purely mechanical aesthetic, which allows visualizing the precise mechanics. The smooth lines highlight the tough shape derived from Transformers, and the perfect combination of the brand logo and the two sides of the case adds another visual impact. The texture of the circuit board on the strap seems to be infused with unstoppable energy.
Design Challenge: Its movement, Cal.BX851.288.72de, was developed entirely in-house by BEXEI and took more than three years. It is ruthenium-plated and finely polished with advanced watchmaking techniques. It has a cement gray color and its exquisite jewel bearings The exquisite jewel bearings interpret the extreme details of the Chinese watch while bringing a more stunning viewing experience. Through structural optimization and control of the decay of the winding torque, the X Series achieves an impressive 72-hour power reserve.The movement is slim and at with distinctive avant-garde style.
Research: The designer promotes a brilliant and attractive design based on the types of mechanical watches already on the market. Meanwhile, BEXEI adopts a futuristic minimalist design approach and studies Transformers, extracting the "X" shape and applying it to the design, which brings a strong sense of storytelling. This “X” shape occupies a crucial role in the design.
Inspiration: No boy could resist Transformers. This classic image brings us a new way of thinking about watchmaking, with all the design ideas for mechanical watches breaking through the limits of what we know.We enable the wearer to feel the dual romance of mecha and mechanics.
Project Duration: The development of the movement of the X series mechanical watch started in 2019. It was developed and produced by BEXEI professional designers over three years, and the final design was launched in China in June 2022.
Operation Flow: This watch introduces a new way of time reading. Instead of the traditional 24-hour markings on the dial, the X-shaped movement aligns to the 8 time positions of the 24 hours, positioning the time in a simple yet special way, while avoiding difficulties in reading the time, and highlighting the innovative form of the watch.