Knowledge Capsule Mobilna aplikacija by Baidu Online Network Technology Beijing is a highly esteemed winner of the very prestigious 2023 Бронзана награда A' Design Award in Дизајн мобилних технологија, апликација и софтвера Competition Category.
БронзанаМобилни· 2023
Knowledge Capsule Mobilna aplikacija
by Baidu Online Network Technology Beijing
Client: Baidu Online Network Technology. Beijing
Бронзана награда A' Design Award Winner in Мобилни Category
Verified Award Winner
Verify Award Status for #148150The Design
About Knowledge Capsule Mobilna aplikacija
Knowledge Capsule je mobilna aplikacija za edukaciju o mentalnom zdravlju. Knowledge Capsule bira kratke video-snimke u trajanju od oko tri minuta koji objašnjavaju teme iz oblasti psihološkog savetovanja. Veštačka inteligencija označava sadržaj oznakama, a ručna provera proverava kvalitet. Sadržaj se zatim preporučuje svakom korisniku na osnovu istorije gledanja i profila. Antropomorfni asistent vodi interakciju i čini iskustvo opuštenim. Virtuelne lekcije omogućavaju korisnicima da uče i upoređuju napredak sa drugima. Cilj je da se znanje o mentalnom zdravlju učini jednostavnim i lako razumljivim.
The Recognition
About the Бронзана награда A' Design Award
Knowledge Capsule Mobilna aplikacija је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Knowledge Capsule Mobilna aplikacija буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Knowledge Capsule Mobilna aplikacija сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- For different psychological problems, Knowledge Capsules selects the relevant mental health content through big data and presents users with 3 minutes short videos, accurately related to the diagnosis and treatment contents of users, based on AI technology. This product makes complex mental health knowledge lively and interesting with, helping users face up to and recognize themselves scientifically.
- Tags
- AI psychological counseling, Depression, Mental health
- Production Technology
- Tag content resources: dual form of manual and AI. AI recognizes video content, extracts keyword, classifies relevant content, and then with manual review to ensure high quality content, greatly reducing labor costs.
Intelligent content push: Based on the content type and viewing duration of previous consumption, AI recommends content that similar users are interested in, and adjusts it in real time according to the actual consumption behaviors. - Design Challenge
- Comparing psychological counseling knowledge to capsules, this product pushes accurate content to users intelligently and naturally to popularize mental health knowledge and let users pay attention to mental health problems. Anthropomorphic AI diagnosis and treatment assistant helps to narrow the distance with patients to be close. The learning process of virtual class is easy and comfortable. Users can compete with others to learn together while learning.
- Research
- Based on huge content ecology of Baidu and gathering experts in the psychological and other fields, this product selects 3 minutes short video through big data, which contain psychological counseling content. Users can receive diagnosis content push through AI technology accurately based on their profiles. Knowledge Capsules helps to spread mental health knowledge by making it lively and interesting and helps users make scientific interventions for mental health problems.
- Inspiration
- According to data released by the World Health Organization, about 1 billion people world wide suffer from mental health problems, yet mental health is one of the most neglected areas of public health. Most people may have psychological problems at different ages, which seriously affect their daily life, study and work. We need more professionals to scientifically intervene the mental and emotional world of patients with mental illness and carry out targeted treatment.
- Project Duration
- Developed in Beijing in November 2021 and launched on 20 February 2021.
- Operation Flow
- Capsule anthropomorphic design creates a relaxed and pleasant interactive experience for users with interaction and dialogue with AI diagnosis and treatment assistant;
In the era of information explosion, this product avoids complex information screening process for users with intelligent and precise content push based on their profiles.
The virtual lessons put fun in learning and supports the learning competition with other users, stimulating the learning enthusiasm. - Team Members
- Yuan Lu
Xiaoli Ping
Yujie Shi
Xiaowan Li
Yong Zhang
Xin Hu
Lu Han
Shi Ouyang
Xingyu Gu
Hao Li
Jiali Ma
Yuqin Gan
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