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Powerful Design Dizajn izložbenog štanda by Cerrad, Smart Design Expo and Yuka Studio

Powerful Design Dizajn izložbenog štanda by Cerrad, Smart Design Expo and Yuka Studio is a highly esteemed winner of the very prestigious 2023 Бронзана награда A' Design Award in Дизајн ентеријера и изложбених простора Competition Category.


БронзанаЕнтеријер· 2023

Powerful Design Dizajn izložbenog štanda

by Cerrad, Smart Design Expo and Yuka Studio

Client: Cerrad

Бронзана награда A' Design Award Winner in Ентеријер Category

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The Design

About Powerful Design Dizajn izložbenog štanda

Powerful Design je izložbeni štand kreiran za predstavljanje keramičkih pločica. Štand zauzima površinu od 315 kvadratnih metara i ima dimenzije 21000 x 15000 x 4000 milimetara. Pločice od porculanskog kamena velikog formata prekrivaju pod i zidove, prikazujući pločice kao unutrašnji dekor i kao dekorativno umetničko delo. Lučni zid završen pločicama Ceppo Nuovo formira centralni element. Prostor je podeljen na zone za izlaganje pločica, multimediju, sastanke sa klijentima i tehničke informacije. Štand takođe služi kao izložbeni salon i kao platforma za sastanke sa međunarodnim kontaktima.

The Recognition

About the Бронзана награда A' Design Award

Powerful Design Dizajn izložbenog štanda је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Powerful Design Dizajn izložbenog štanda буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Powerful Design Dizajn izložbenog štanda сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The 315 m2 exhibition space is, above all else, designed to present ceramic tiles in a modern, creative way. The unconventional approach to using large-format ceramic tiles as a form of interior decoration and unconventional artwork is one innovative aspect of this project. Designed a stand that served as a modern showroom and a large communication platform, uniting multiple spheres of business and facilitating international contacts.
Dimensions & Packaging
21000 mm x 15000 mm x 4000 mm
Tags
Interior Design, Ceramic tiles, Nature, Geometry, Technology, Inspiration
Production Technology
The design of the stand is extremely modern and transparent. For the floor and walls of the stand, we used large-format porcelain stoneware tiles from the Cerrad Group. The designers provided for an interesting Eye-catcher installation, an arched wall with Ceppo Nuovo tiles. The stand was divided into respective zones of tile display, multimedia, customer meeting, and technological possibilities.
Design Challenge
Invited visitors to join in on a journey to the stand, where love and passion for architecture, art, travel, fashion and beauty were brought into the world of our interiors. The latest collections presented are perfect for any room due to their variety, as well as the multitude of colours and formats.
Research
Designed a modern stand, open to visitors. Took care of each and every detail and offered the kind of quality and design that is impossible to shrug off with indifference.
Inspiration
Monumentalism, geometric and organic forms, variety of patterns and colours, nature, ceramics. Creativity, technology, new possibilities for arranging and using ceramic tiles. Attention to detail
Project Duration
Cersaie, Bologna 2022, Italy 26-30/09/2022
Operation Flow
The use of innovative and functional solutions ensured the home as a place enhancing the comfort of everyday life and, at the same time, impressive with excellent design. Focusing on the extraordinary power of nature allowed us to offer plenty of inspiration to create unconventional and even more personalised, more beautiful home and commercial spaces.
Team Members
Cerrad, Smart Design Expo, YUKA Studio
Image Credits
Cerrad

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