Guangzhou Zhujiang Tianli Prodajni centar by Anaura is a highly esteemed winner of the very prestigious 2024 Златна награда A' Design Award in Дизајн ентеријера и изложбених простора Competition Category.
ЗлатнаЕнтеријер· 2024
Guangzhou Zhujiang Tianli Prodajni centar
by Anaura
Client: An-Aura
Златна награда A' Design Award Winner in Ентеријер Category
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- Verified Award Winner
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The Design
About Guangzhou Zhujiang Tianli Prodajni centar
Dizajn prodajnog centra Guangzhou Zhujiang Tianli ima za cilj da premosti jaz između umetnosti i dizajna, mode i arhitekture, stvarajući centar doživljaja koji je istovremeno funkcionalan i umetnički. Ambijent čitavog prostora oblikovan je kroz naučnofantastičnu i ultra-futurističku kreaciju doživljaja, koristeći tematske kompozicije kako bi se simulirala avantura putovanja kroz vreme. Suočavajući pojedince sa beskrajnom prostrašću univerzuma, budi radoznalost o postojanju života, čime se stvara imerzivni prostor doživljaja.
The Recognition
About the Златна награда A' Design Award
Guangzhou Zhujiang Tianli Prodajni centar је добитник Златне награде A' Design Award, огромно престижног признања које се додељује првокласним, дивним и изванредним дизајнима. Добитници Златне награде изузетно су иновативне, визионарске и блиставо задивљујуће творевине које одражавају геније, мудрост и умеће својих дизајнера. Очекује се да Guangzhou Zhujiang Tianli Prodajni centar буде високо хваљен, трендсетерски и монументалан изум који доноси беспримерну вредност. Овај дизајн награђен Златном наградом A' Design Award спектакуларно је, поштовано дело које у великој мери користи и помера границе уметности, науке, дизајна и технологије. Guangzhou Zhujiang Tianli Prodajni centar ствара интензивна осећања жеље, буди страст, подстиче креативност и фасцинира нас.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Guangzhou Zhujiang Tianli Sales Center is located in Guangzhou, China, which is mainly a sales center experience as the main function. This project interprets the presentation of the ancient castle space in modern life in a new way. The design simulates the adventure experience of time and space travel through the sci-fi ultra-futuristic time and space experience, created through thematization.
- Dimensions & Packaging
- This project totals 1,245 square meters, with design completed in 2022.
- Tags
- Wood Veneer, Marble, Metal, Imported Leather, Imported Fabrics
- Production Technology
- This project utilizes focused color expression, selecting midnight blue, black and gray as the main color palette to interpret the minimalism of the future world, with metal and electric blue to form a sense of visual impact, in stark contrast, exudes a sci-fi and mysterious space color.
- Design Challenge
- The space is filled with many original designs, such as countless small dinosaurs stacked on top of each other, creating avant-garde and fashionable seating, which is a recreation of history and the future, where time and space collide again to create an interesting presentation.
- Research
- By fantasizing about the future and the universe, in this project, the design team tanned quality and elegance through lines with smooth curves, and created a rich sense of layering between different materials, inspiring the desire to continue to explore.
- Inspiration
- The design of Guangzhou Zhujiang Tianli Sales Centre is created through the theme of interstellar space, using extremely tense material collision and fission, trying to explore more possibilities in the display space in the fast-changing world in a way of sensory interaction between people and space. Different from traditional exhibition space, the design transcends reality and ideals, creating one space after another in a deconstructed way, allowing people to continue to immerse themselves in it and have no time to jump out of it.
- Project Duration
- As an experience center that showcases both functionality and artistry, this design crosses the boundaries between art and design, fashion and architecture.The interior of the project features dazzling colorful installations to create a spatial experience full of futuristic and technological sensations.
- Operation Flow
- In this project, Star Trek realizes an ultra future borderless experience, taking the curiosity of dissecting the new generation community on the future life with an avant-garde, scientific fiction illusion of time and space, in the relationship between time and space, to start a futuristic journey of beautiful imagination.
- Team Members
- Zhi Duan, Shirong Liang, Zihao Wen, Shaoya He
- Image Credits
- Mconcept
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