Autumn Glitter Vizuelni identitet festivala by Speed International Group Co., Ltd is a highly esteemed winner of the very prestigious 2024 Гвоздена награда A' Design Award in Графички дизајн, илустрација и визуелна комуникација Competition Category.
ГвозденаГрафика· 2024
Autumn Glitter Vizuelni identitet festivala
by Speed International Group Co., Ltd
Client: Speed International Group Co., Ltd.
Гвоздена награда A' Design Award Winner in Графика Category
Verified Award Winner
Verify Award Status for #152368The Design
About Autumn Glitter Vizuelni identitet festivala
Autumn Glitter je dizajn vizuelnog identiteta kreiran za festival umetnosti i tehnologije 2021. godine na Tajvanu. Tema povezuje jesenju svetlost, vodu iz bare i ples, spajajući tehnološku umetnost sa izvođačkim umetnostima. Paleta boja inspirisana je savremenom tajvanskom estetikom, koristeći crvene tonove sa akcentima roze boje. Kodirani pikselni fontovi izražavaju vezu između poezije i tehnologije. Amblem u obliku sunca predstavlja jesenju sunčevu svetlost, dok kapljice vode dočaravaju mirnu baru. Glavni grafički prikaz meri 296 mm u širinu i 210 mm kada je razvijen.
The Recognition
About the Гвоздена награда A' Design Award
Autumn Glitter Vizuelni identitet festivala је добитник Гвоздене награде A' Design Award, престижног признања које се додељује добрим дизајнима који испуњавају професионалне и индустријске захтеве очекиване од добро осмишљених творевина. Добитници Гвоздене награде показују велико умеће, високу специјализацију, стручно разумевање и креативне способности својих твораца. Очекује се да Autumn Glitter Vizuelni identitet festivala буде високо цењена, дивљена и вољена творевина која је практична и иновативна. Овај дизајн награђен Гвозденом наградом A' Design Award уграђује најбоље праксе индустрије и има компетентна техничка својства повезана са знањем и талентом. Захваљујући темељности, Autumn Glitter Vizuelni identitet festivala заслужује поштовање и осмишљен је да пружи побољшања квалитета живота која помажу да свет буде бољи.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a visual design project for the 2021 Taoyuan Art and Technology Art Festival. In previous years, the festival focused on technology art exhibitions. Still, this year's theme is autumn light, pond water, and dance, which features a crossover of technology and performing arts. The team used a color scheme inspired by contemporary Taiwanese aesthetics and combined it with coded pixel fonts to present the theme of the event, which is poetry in the technology exhibition.
- Dimensions & Packaging
- The main graphic design dimension is width 296mm, and 210mm when unfolded.
- Tags
- Graphic, Design, Festival, Art, Technology
- Production Technology
- The chosen design scheme predominantly utilizes the color red and employs a pixelated font, which serves to convey the refinement and elegance of modern technology. The emblem in the shape of a sun symbolizes the radiant brilliance of autumn sunlight, while the depiction of water droplets in the design evokes a sense of tranquility and calmness, reminiscent of a serene pond. Moreover, the incorporation of vibrant pink hues in the design accentuates the gentle and delicate characteristics that are synonymous with the season.
- Design Challenge
- This design boasts a unique attribute that enables it to disassemble into separate units, rendering it highly versatile in accommodating diverse orientations or objects. Furthermore, there have been pioneering developments in integrating motion into the design, elevating its functionality, and opening up a plethora of potential applications.
- Research
- The curatorial methodology of Harald Szeemann's "total art" is a captivating and ever-evolving process that adapts to changing times, as explored in the insightful book, Der Hang zum Gesamtkunstwerk. The exhibition brilliantly embraces the essence of "total art" by showcasing an impressive collection of technology crossover performance art and technology art installations. Furthermore, the event's main visual design is thoughtfully crafted to reflect the exhibition's themes, creating a truly immersive experience that beautifully captures the spirit of "total art".
- Inspiration
- In an effort to promote local humanities and gender equality, the festival organizers have dedicated a special focus to exploring and expanding on the role of women in classic literary works. In doing so, the team has successfully connected the feminine perspective in these texts to the natural beauty of the local pond. This has resulted in an extended discussion on the intricate relationship between humans, nature, and self.
- Project Duration
- The project was completed in Taipei in 2022.
- Operation Flow
- This event highlights the mesmerizing and enchanting elements of the fall season's light, the serene pond water, and the graceful art of dance. The team has taken inspiration from these three themes and used them to craft an absolutely breathtaking design that prominently displays radiant patterns of the sun and water droplets. The designer has gone a step further by incorporating brilliantly vivid pink lighting, which adds to the overall dynamic and captivating effect of the display.
- Team Members
- Speed International Group Co., Ltd.
- Image Credits
- Speed International Group Co., Ltd., 2023
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
