Geziwo Park Series Serija ilustracija by Yao Wu is a highly esteemed winner of the very prestigious 2024 Сребрна награда A' Design Award in Графички дизајн, илустрација и визуелна комуникација Competition Category.
СребрнаГрафика· 2024
Geziwo Park Series Serija ilustracija
by Yao Wu
Client: Beijing Wuyao Cultural and Creative Co. Ltd.
Сребрна награда A' Design Award Winner in Графика Category
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- Verified Award Winner
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The Design
About Geziwo Park Series Serija ilustracija
Serija Geziwo Park je komercijalna ilustracija stvorena za park Geziwo. Umetničko delo u obliku dugačkog svitka podeljeno je na tri dela. Prvi deo, Noć fantastičnih životinja, prikazuje mesečinu nad tajanstvenom šumom sa mnoštvom ptica u letu. Drugi deo, San, ispunjen je bojama i uključuje prepoznatljive građevine parka Geziwo. Treći deo, Putovanje, prikazuje sirene vilenjake kako plivaju u plavom okeanu dok brod plovi u daljinu. Tri dela mogu se koristiti zasebno ili zajedno na razglednicama, plakatima i drugim predmetima. Štampano delo ima dimenzije 3,84 puta 0,76 metara.
The Recognition
About the Сребрна награда A' Design Award
Geziwo Park Series Serija ilustracija је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да Geziwo Park Series Serija ilustracija буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. Geziwo Park Series Serija ilustracija је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Integrating humanistic and natural elements, we embark on a dream-making journey with the theme of Night of Magical Animals. The whole illustration is divided into three parts. Taking Night of Fantastic Animals as the first part, the moonlight illuminates the mysterious forest, with many birds flying through it. The second part is Dream, with many colors covering the whole picture, including many landmark buildings in GeziWo Park. Combining modern technology with ancient culture. The third part is Voyage. The mermaid elves are swimming in the blue ocean. The ship is sailing into the distance.
- Dimensions & Packaging
- The size displayed as a separate illustration work is 3.84m*0.76m using giclee technology.
Commercial applications vary in size depending on the type. - Tags
- Illustrations, GeziWo, fantastic, dream
- Production Technology
- This long scroll piece can accommodate most size applications. These three parts can be used alone or in conjunction with other derivatives in subsequent commercial applications, such as postcards, posters and other creative works.
- Design Challenge
- The whole illustration is divided into three different styles parts. How to unify the styles of the picture is the challenge of project.
- Research
- A considerable amount of project information was collected in the early stage of the work. The natural features, architectural uniqueness, and humanistic features of Pigeon Nest Park were all reflected in the later drawings. Strive to ensure the unity of the picture and the unity of the theme.
In the middle of the project, drew a large number of line drawings and created separate layers for them to facilitate commercial use.
In the later stage of the project, not only completed the illustration content, but also created 4 IP characters and a set of vector graphics and text designs. - Inspiration
- This design is a commercial illustration created for the IP Geziwo Park. It is inspired by the scenery and cultural landscape of Geziwo Park.
- Project Duration
- The project started in Beijing in June 2023 and ended in August 2023
- Team Members
- Original designer：Wu yao
Illustration designer:Zhang yuchen
Illustration designer:Xie boxing
Illustration designer:Shi huafeng
Graphic designer:Zheng ziyang
Graphic designer:Tan zhen
3D designer:Liao hao
Font designer：Liu xin
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