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Botaniera Original Firming Essence Ambalaža za negu kože by Chun Xue Creative Design

Botaniera Original Firming Essence Ambalaža za negu kože by Chun Xue Creative Design is a highly esteemed winner of the very prestigious 2024 Бронзана награда A' Design Award in Дизајн паковања Competition Category.


БронзанаПаковање· 2024

Botaniera Original Firming Essence Ambalaža za negu kože

by Chun Xue Creative Design

Client: Botaniera (Hangzhou) Health Science and Technology Co., Ltd.

Бронзана награда A' Design Award Winner in Паковање Category

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Verified Award Winner

Verify Award Status for #156437

Colors

The Design

About Botaniera Original Firming Essence Ambalaža za negu kože

Botaniera Original Firming Essence je dizajn ambalaže za negu kože namenjen esenciji za lice za osetljivu kožu. Matirana bočica dimenzija 42 x 42 x 133 milimetara prati oblik Dendrobiuma, glavnog sastojka. Cilindrično telo nosi zeleni providni središnji prsten sa nepravilnim glatkim linijama koje podsećaju na spiralni uzlazni rast biljke. Žuto-zeleni gradijent podseća na stabljiku i listove. Konkavni prsten omogućava udoban hvat, dok vakuumska pumpa sprečava ulazak vazduha i kontroliše doziranje.

The Recognition

About the Бронзана награда A' Design Award

Botaniera Original Firming Essence Ambalaža za negu kože је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Botaniera Original Firming Essence Ambalaža za negu kože буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Botaniera Original Firming Essence Ambalaža za negu kože сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This essence is formulated for individuals with sensitive skin. The innovative packaging of the product takes inspiration from the growth form of Dendrobium, the core ingredient of the essence, and showcases the aesthetic, conveying the benefits of antiageing qualities, as well as care for the skin. The shape of a column with a centre ring imitates the growing of Dendrobium that along the support by employing irregular and smooth chine lines, which echoes the vitality of the natural plants.
Dimensions & Packaging
product dimensions, 42 mm x 42 mm x 133 mm
Tags
Essence Packaging, Dendrobium Element, Spiral Structure with Centre Ring, Minimalist Aesthetics, Vacuum Pump Structure
Production Technology
The frosted bottle features a gradient of yellow and green hues, complemented by a green transparent centre ring structure. The frosted material imparts a delicate touch and presents a soft visual effect when exposed to light. The combination of colours and textures results in a visually harmonious effect that corresponds with the efficacy of the product.
Design Challenge
The design team faced the challenge of incorporating the spiral form of Dendrobium into the product. To accomplish this, the team employed a simple design language, creating irregular and smooth chine lines in the centre ring structure. The artistic interpretation of plant growth showcases the coiled upward posture along the support of Dendrobium, highlighting its vitality. Additionally, the design retains the spiral momentum of the molecular chain while injecting a sense of technology.
Research
In the current era, many skincare brands prioritise demonstrating natural and scientific ingredients inherent in their products through packaging design to bolster consumer confidence in them. This packaging adeptly captures this trend by outlining the growth posture and appearance characteristics of Dendrobium. It effectively presents a visual representation of vitality and beauty while also conveying the dedication of the brand to employing natural and organic ingredients.
Inspiration
The Dendrobium is known for upward growth posture and remains coiled when dried for medicinal purposes. Inspired by this, the design team created a centre ring structure that simulates the multiple nodes of the Dendrobium, presenting the dynamics of growth posture with chine lines. The design features a gradient of yellow and green colours from the Dendrobium stem leaves, which provides users with a natural and vital visual experience, showcasing the natural and safe properties of the product.
Project Duration
The project was initiated in November 2022 and completed in January 2024 in Hangzhou over a period of one year and two months.
Operation Flow
The centre ring has a concave and undulating shape that offers a comfortable grip. Additionally, the design increases friction, preventing accidental dropping when used with wet hands. The design also makes it easier for users to unscrew the cap.
The vacuum pump structure has the ability to isolate air effectively, ensuring the safety of the essence and preserving the activity of the internal ingredients. It also facilitates precise control of dosage, reduces waste of internal materials.
Team Members
Yuzhi Zhang
YouPeng Sun
Bingyu Xu

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