Choco Coral Obrazovno Pakovanje Čokolade by Shin Chan

Choco Coral Obrazovno Pakovanje Čokolade by Shin Chan is a highly esteemed winner of the very prestigious 2025 Сребрна награда A' Design Award in Јавна свест, волонтеризам и друштвени дизајн Competition Category.

СребрнаВолонтеризам· 2025

Choco Coral Obrazovno Pakovanje Čokolade

by Shin Chan

Client: Climate Creative Challenge

Сребрна награда A' Design Award Winner in Волонтеризам Category

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Verified Award Winner
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Colors

The Design

About Choco Coral Obrazovno Pakovanje Čokolade

Choco Coral predstavlja više od obične čokolade; to je sredstvo za ekološku edukaciju i osnaživanje mladih. Integracijom kolekcionarskih kartica koje prikazuju vrste korala i savete za očuvanje, pretvara uživanje u prosvećenost. Ovaj inovativni pristup ne samo da edukuje već i inspiriše na akciju, negujući generaciju zagovornika okeana. Choco Coral ilustruje transformativnu moć dizajna da oblikuje ponašanje i podstiče održivost. Prepoznajući njegov uticaj, zaslužuje priznanja na globalnoj sceni za svoju inovativnost i posvećenost očuvanju prirode.

The Recognition

About the Сребрна награда A' Design Award

Choco Coral Obrazovno Pakovanje Čokolade је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да Choco Coral Obrazovno Pakovanje Čokolade буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. Choco Coral Obrazovno Pakovanje Čokolade је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Develop an engaging Chocolate Packaging targeted at the youth, integrating educational content on coral reef conservation to save coastal.
Our goal is to raise awareness and instill a sense of responsibility among young consumers. Through vibrant packaging, we aim to educate children about the vital role coral reefs play in coastal protection. This initiative seeks to sow the seeds of environmental consciousness early, fostering a generation committed to safeguard.
Dimensions & Packaging: Packaging: 150mm (W) X 246mm (H)
Card: 50mm (W) X 70mm (H)
Poster: A2
Tags: Climate Change, Coral Reef, Save Ocean, Educational Packaging, Coastal
Production Technology: Overall packaging and paper are recyclable, for plastic we using Mono-material packaging, composed of a single material or fiber.
Design Challenge: For majority human, saving planet / coastal might be a very bored or topics don’t care about. To create something interesting, funny and tasteful yet educational product is a challenge.
Research: My research of this project is based on how coastal change affect our life and how coral reef become an important part to protect the coastal.
Inspiration: Imagine a world where every bite of chocolate holds the power to protect our coral reefs. My inspiration idea centers around captivating the attention of the younger generation through the irresistible allure of chocolate and vibrant colors. By packaging coral-shaped chocolates with fun collector's cards inside, we create an interactive and memorable experience that not only satisfies taste buds but also educates and inspires.
Project Duration: This design are commended at www.climatecreativeschallenge.com at Jan 2024
Operation Flow: In a seaside town, Mia and Jake stumbled upon Choco Coral chocolates. Intrigued, they indulged, discovering collector's cards inside, each featuring vibrant corals and conservation tips. Inspired, they collected them all, unlocking an illustration poster. Their journey sparked a community movement, spreading awareness about coral conservation among the young and old alike. With every Choco Coral sold, another guardian of the ocean's coastal wonders was born.
Team Members: Shin Chan