Henry Moore Exhibition Vizuelni identitet by Yuxin Feng is a highly esteemed winner of the very prestigious 2025 Сребрна награда A' Design Award in Графички дизајн, илустрација и визуелна комуникација Competition Category.
СребрнаГрафика· 2025
Henry Moore Exhibition Vizuelni identitet
by Yuxin Feng
Client: Feng Yuxin Design
Сребрна награда A' Design Award Winner in Графика Category
Verified Award Winner
Verify Award Status for #161057The Design
About Henry Moore Exhibition Vizuelni identitet
Vizuelni dizajn za izložbu Henrija Mura predstavlja sveobuhvatan pristup, obuhvatajući tradicionalne materijale kao što su posteri i ulaznice. Dodatno, jedinstvena kolekcija kulturnih i kreativnih proizvoda dizajnirana je ekskluzivno za ovu izložbu. Kolekcija uključuje dečje olovke i knjige za crtanje inspirisane ikoničnim skulpturama Henrija Mura. Transformacijom njegovih skulpturalnih dela u privlačne knjige za crtanje, dizajni teže da podstaknu kreativnost i maštu kod dece, čineći umetnost pristupačnijom i interaktivnijom za mlađu publiku.
The Recognition
About the Сребрна награда A' Design Award
Henry Moore Exhibition Vizuelni identitet је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да Henry Moore Exhibition Vizuelni identitet буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. Henry Moore Exhibition Vizuelni identitet је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project merges art, design, and education to celebrate the timeless works of Henry Moore. The exhibition's visual identity is defined by traditional design elements such as posters and tickets, paired with an innovative collection of cultural and creative products. What sets this project apart is the transformation of Moore's sculptural artistry into interactive tools for children, such as drawing books and pencils. These products not only honor the legacy of Henry Moore but also inspire a new generation of creativity, making the exhibition both culturally enriching and uniquely engaging.
- Dimensions & Packaging
- Minimum height of the logo: 10 mm
- Tags
- Logo, Art, Graphic design
- Production Technology
- The design and production of the accompanying exhibition visual cultural and creative products have fully taken into account the use of safe and healthy materials.
- Design Challenge
- The challenge in design lies in accurately and intuitively conveying the personal characteristics of the exhibiting artist and applying them to all exhibition designs and cultural and creative products.
- Research
- By designing accompanying exhibition cultural and creative products, it enhances the broad participation of various groups. Artworks are not only meant to be appreciated, but children can also learn about and engage with the exhibition through these cultural and creative products.
- Inspiration
- The design inspiration comes from Henry Moore's classic sculpture work, "Reclining Figure." Its overall form is streamlined, resembling the letter "M," which corresponds to Moore's English initial "M." It cleverly integrates its representative features into a logo graphic, possessing strong recognizability.
- Project Duration
- The project starts in July 2021 and ends in August 2021 in Nanjing, China
- Operation Flow
- The design effectively conveys Henry Moore's personal characteristics, with minimalist lines outlining key information, enhancing recognition, and possessing a visually captivating appeal that can be widely disseminated.
- Team Members
- Yuxin Feng
- Image Credits
- Photographer Yuxin Feng, 2023
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