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Reusable Preklopiva čaša by Kalina Gotseva

Reusable Preklopiva čaša by Kalina Gotseva is a highly esteemed winner of the very prestigious 2025 Гвоздена награда A' Design Award in Одрживи производи, пројекти и зелени дизајн Competition Category.


ГвозденаОдрживи производ· 2025

Reusable Preklopiva čaša

by Kalina Gotseva

Гвоздена награда A' Design Award Winner in Одрживи производ Category

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Verified Award Winner

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The Design

About Reusable Preklopiva čaša

Reusable je preklopiva čaša dizajnirana za napitke koji se konzumiraju van kuće. Čaša se sklapa u kompaktan oblik koji staje u džep ili torbu. Reusable je izrađena od prehrambenog silikona i plastike bez BPA, oblikovane postupkom injekcionog livenja. Čaša ima zapreminu od 250 ml i dimenzije 87 mm širine i 122 mm visine. Da bi se čaša otvorila, gornji obod se povlači naviše dok se ne fiksira na mestu. Da bi se čaša zatvorila, obod se gura nadole dok se ne sklopi u ravan oblik. Reusable predstavlja alternativu jednokratnim čašama i doprinosi smanjenju otpada.

The Recognition

About the Гвоздена награда A' Design Award

Reusable Preklopiva čaša је добитник Гвоздене награде A' Design Award, престижног признања које се додељује добрим дизајнима који испуњавају професионалне и индустријске захтеве очекиване од добро осмишљених творевина. Добитници Гвоздене награде показују велико умеће, високу специјализацију, стручно разумевање и креативне способности својих твораца. Очекује се да Reusable Preklopiva čaša буде високо цењена, дивљена и вољена творевина која је практична и иновативна. Овај дизајн награђен Гвозденом наградом A' Design Award уграђује најбоље праксе индустрије и има компетентна техничка својства повезана са знањем и талентом. Захваљујући темељности, Reusable Preklopiva čaša заслужује поштовање и осмишљен је да пружи побољшања квалитета живота која помажу да свет буде бољи.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This design is a foldable, reusable cup that combines portability, durability, and eco-friendliness. What sets it apart is its ability to collapse into a compact form, making it easy to carry in pockets or bags. Crafted from durable, food-grade silicone and BPA-free plastic, it ensures safety and longevity. Its sleek, modern design promotes sustainability by providing a stylish alternative to disposable cups, thereby reducing environmental impact and encouraging responsible consumption.
Dimensions & Packaging
Width 87mm x Height 122mm 250 ml
Tags
cup, Sustainable Design, coffee cup, eco design, Drinkware Mug, Coffee, foldable cup
Production Technology
The foldable cup design was achieved through iterative prototyping using CAD software. We employed injection molding for precision in mass production, utilizing food-grade silicone and BPA-free plastic to ensure safety and durability.
Design Challenge
The toughest challenge in this design activity was achieving a balance between compactness and durability. Creatively, we faced the obstacle of ensuring the cup could fold efficiently without compromising its structural integrity. The final concept of the foldable cup emerged as a response to countless iterations, material testing, paper prototyping, and 3D printing.
Research
The final concept of the foldable cup emerged as a response to countless iterations. In the process, a huge role played sculpting through various types of prototyping. Paper prototypes were used for proportion and geometry relationships, and 3D printing prototyping with soft plastics was used to test shape and thicknesses. Followed by extensive research on materials from which to manufacture.
Inspiration
Reusable's journey began with a simple question: How can we make eco-friendly choices effortlessly integrated into our routine? Inspired by the beauty of simplicity and functionality followed by the quest to create a solution that combines convenience with sustainability. Reusable boasts a unique collapsible design that transforms it from a full-sized cup into a compact, pocket-friendly form factor.
Project Duration
The idea was born in 2019, but the project commenced in January 2023 and concluded in April 2024. The design and development phases took place in Bulgaria. This timeline allowed for extensive research, prototyping, and user testing, ensuring the final product met high standards of functionality and sustainability.
Operation Flow
The foldable cup is easy to use. To operate, simply expand the cup by pulling on the top rim until it locks into place. To collapse, push down gently until it folds flat.

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