Гвоздена Генеративни · 2025
Magical Creatures Primarna funkcija: Video umetnost generisana veštačkom inteligencijom
by Lampo Leong, Li Lin and Yanxiu Zhao
- Гвоздена награда A' Design Award 2025 in Генеративни
- CLIENT: Unversity of Macau Centre for Arts and Design
- Estimated Number of Design Views: 60,324
- Verification code AFF6AA593B · Verify this award
Colors
About Magical Creatures Primarna funkcija: Video umetnost generisana veštačkom inteligencijom
Tekst knjige: Čovečanstvo, kao jedna od bezbroj vrsta u univerzumu, nosi jedinstvenu odgovornost da razume i neguje osetljivu ravnotežu između mikroskopskih i makroskopskih dimenzija postojanja. Suštinu ove brige čini pravedno deljenje prirodnih resursa i podsticanje mirnog suživota sa bićima unutar zajedničkog tkiva života. Kroz živopisnu maštu i bezgraničnu kreativnost, ovo delo predstavlja svet izuzetnih entiteta. Iznoseći ova bića na svetlost dana, ono podstiče čovečanstvo da produbi svoje istraživanje i svest o okruženjima u kojima obitava.
About the Гвоздена награда A' Design Award
Magical Creatures Primarna funkcija: Video umetnost generisana veštačkom inteligencijom је добитник Гвоздене награде A' Design Award, престижног признања које се додељује добрим дизајнима који испуњавају професионалне и индустријске захтеве очекиване од добро осмишљених творевина. Добитници Гвоздене награде показују велико умеће, високу специјализацију, стручно разумевање и креативне способности својих твораца. Очекује се да Magical Creatures Primarna funkcija: Video umetnost generisana veštačkom inteligencijom буде високо цењена, дивљена и вољена творевина која је практична и иновативна. Овај дизајн награђен Гвозденом наградом A' Design Award уграђује најбоље праксе индустрије и има компетентна техничка својства повезана са знањем и талентом. Захваљујући темељности, Magical Creatures Primarna funkcija: Video umetnost generisana veštačkom inteligencijom заслужује поштовање и осмишљен је да пружи побољшања квалитета живота која помажу да свет буде бољи.
Press Kit
- Unique Properties
- As members of the vast array of creatures in the universe, humans must learn to understand and appreciate both the microscopic and macroscopic worlds. We share our natural resources and coexist peacefully with other visible and invisible beings, our neighbors and friends. Leveraging the rich imagination and boundless creativity, Magical Creatures reveals fascinating and familiar yet non-virtual creatures around us, inspiring humanity to continuously explore our environment and the space we inhabit.
- Dimensions & Packaging
- This design could be presented in various sizes and settings, such as video projection, LED monitor, interactive installation, prints, 3D IP sculptures, etc.
- Tags
- AI-generated design, digital video art, immersive interactive installation, IP, Print
- Production Technology
- We started by generating the magical creatures in Adobe Firefly, then refining them through ongoing update of instructions to the AI software. Next, we used Photoshop for color adjustments and composition. We then created the animated video using Runway, followed by adding captivating visual effects in TouchDesigner. Finally, we adopted underwater sound effects, resulting in a complete AI-generated video art.
- Design Challenge
- This work blend traditional art and design techniques and concepts with digital and AI-generated elements to achieve imaginative creatures beyond what could be done previously by hand.
- Research
- Humans, part of the universe’s diverse creatures, must appreciate both microscopic and macroscopic worlds. We share resources and coexist peacefully with visible and invisible beings. Using AI’s assistance and creativity, Magical Creatures unveils fascinating, familiar entities, inspiring us to explore our environment and space.
- Inspiration
- Imagine a variety of creatures inhabiting both microcosmic and macrocosmic worlds. This work showcases whimsical and endearing colorful "friends," born from the artists’ concepts and ideas, rich imagination, expressive language, and the powerful creativity of multiple AI software.
- Project Duration
- This project started in Macao and The United States in 2024 and completed in 2024. The work has been exhibited in Shenzhen Art Museum in China, Contemporary Art Museum of Centre for Arts and Design at the University of Macau, Nanyang Technological University in Singapore, Elbphilharmonie Hamburg in Germany, City Center in Hangzhou and OCAT in Shenzhen, China.
- Operation Flow
- This AI-generated video art could be exhibited on LED panels, TV monitors, and projections in immersive installations.
- Patents
- Copyrights belong to Lampo Leong, 2025
- Image Credits
- Image #1: Lampo Leong, 2024
Image #2: Lampo Leong, 2024
Image #3: Lampo Leong, 2024
Image #4: Lampo Leong, 2024
Image #5: Lampo Leong, 2024