Spider Usisivač

Press Kit

Unique Properties

This bagless vacuum cleaner features a unique design with a Horizon concept represented by the cyclone area, which serves as the core for trapping dust and debris. The powerful cyclone system efficiently captures and isolates particles, ensuring optimal performance and hygiene. Its compact and ergonomic design, combined with multiple CMF variations, caters to different user tastes while offering easy maintenance and maneuverability in tight spaces.

Dimensions & Packaging

The bagless vacuum cleaner has dimensions of Width: 520 mm x Depth: 300 mm x Height: 250 mm, offering a compact yet powerful cleaning solution. It operates at 899W, ensuring efficient suction with optimized energy consumption. The advanced cyclone system enhances dust separation for consistent performance, while its lightweight and ergonomic design allows for easy maneuverability in tight spaces. Designed for durability, it features high quality materials for long lasting use.

Tags

Vacuum, Vacuum cleaner, bagless, cleaning, home cleaning, home appliances

Production Technology

The vacuum cleaner was developed using advanced fluid dynamics simulations to optimize airflow and maximize suction efficiency. The body is constructed from high impact ABS and polycarbonate composites, ensuring durability while keeping the design lightweight. The cyclonic separation system enhances dust particle filtration, eliminating the need for disposable bags. Injection molding and precision assembly techniques were employed to streamline production, reducing material waste and improving cost efficiency.

Design Challenge

The biggest challenge was merging high performance vacuum technology with an automotive inspired aesthetic while ensuring ergonomic usability and cost effective production. Internally, balancing form and function required extensive prototyping. Socially, consumer demand for sleek yet practical home appliances influenced design choices. Externally, manufacturing constraints and material selection posed challenges. Advanced simulation tools and material innovations helped overcome these obstacles.

Research

This project was based on design driven research, inspired by concept cars to create a flagship vacuum cleaner with aerodynamic efficiency and ergonomic usability. Using market analysis, user studies, and prototyping, data was gathered through surveys and airflow simulations. Results led to a sleek, high performance design with strong suction and smooth maneuverability. This innovation enhances usability, brand identity, and market competitiveness.

Inspiration

Inspired by the concept of a Horizon, this vacuum embodies the strength of a cyclone that captures and traps dust within, symbolizing cleanliness and purity. The design draws from both natural elements and urban aesthetics, creating a dynamic and functional product that appeals to modern households. Each CMF option reflects different lifestyles, offering a versatile cleaning tool that combines performance with style.

Project Duration

The project began in 2022 as a flagship product designed to redefine the brand’s design language. Given its significance, extensive research, development, and refinement processes were undertaken to ensure both aesthetic and functional excellence. In 2025, mass production officially commenced, marking the beginning of its commercial journey. The product is now set to enter the market, offering a cutting edge cleaning solution for modern households.

Operation Flow

Using this vacuum cleaner is effortless—just plug it in, turn it on, and let the powerful suction do the work. The bagless design makes emptying dust easy, while the compact and lightweight body allows for smooth movement around the house. Advanced airflow technology ensures deep cleaning on any surface, capturing even the finest dust. With ergonomic handling and a modern aesthetic, it delivers a hassle free, efficient, and stylish cleaning experience.

Image Credits

Creator (Industrial Designer): Latif Mahmudoğlu