Bark Bark Pakovanje za pivo by Dheeraj Bangur is a highly esteemed winner of the very prestigious 2025 Бронзана награда A' Design Award in Дизајн паковања Competition Category.
БронзанаПаковање· 2025
Bark Bark Pakovanje za pivo
Client: Brandsthan
Бронзана награда A' Design Award Winner in Паковање Category
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- Verified Award Winner
- Verify Award Status for #166240
The Design
About Bark Bark Pakovanje za pivo
Bark Bark Beer je premium kolekcija nemačkog piva sa smelim, prepoznatljivim dizajnom. Light varijanta (3,5 posto ABV) odlikuje se elegantnom belom limenkom sa plavim akcentima za osvežavajući utisak. Dark (7,5 posto ABV) dolazi u crnoj limenki sa crvenim detaljima, zračeći intenzitetom, dok je Regular (5 posto ABV) smeštena u živopisnoj žutoj limenki sa crvenim i crnim akcentima za uravnoteženu privlačnost. Slogan Crafted for the Untamed spaja rukopisne i bold fontove, oličavajući avanturistički duh.
The Recognition
About the Бронзана награда A' Design Award
Bark Bark Pakovanje za pivo је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Bark Bark Pakovanje za pivo буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Bark Bark Pakovanje za pivo сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Bark Bark Beer is a premium German brand crafted for the bold. It is offered in three variants, Light (3.5% ABV) in a sleek white can with blue accents, Dark (7.5% ABV) in a black can with red highlights, and Regular (5% ABV) in a vibrant yellow can with red and black accents, balancing boldness and approachability. The tagline Crafted for the Untamed merges hand-script with bold modern fonts, capturing the adventurous spirit and fearless edge of the brand.
- Dimensions & Packaging
- The design utilizes standard 500ml aluminum cans with dimensions conforming to ISO specifications are diameter 66mm (202/211) and Height 122mm (610). The cans feature a sleek matte finish for a premium look and feel, with chrome metallic highlights for accentuating the color details. The packaging ensures durability, stackability, and compatibility with modern filling lines, adhering to industry standards for production efficiency.
- Tags
- Bark Bark Beer, German Shepherd logo, Bavaria beer inspiration, matte finish cans, chrome accents, adventurous beer branding, modern beer packaging, playful beer identity
- Production Technology
- The design features aluminum cans with matte finishes for a premium tactile feel. Metallic blue accents in the Light variant, red in the Bold variant, and yellow in the Regular variant are applied with a chrome finish, adding a striking shine to the minimal color palette. Vertical wavy lines in bold gray with a pinch of each variant color represent zeal and joy. This blend of textures and finishes emphasizes a modern, high-quality aesthetic, ensuring durability and visual appeal.
- Design Challenge
- The creative challenge was blending boldness with joy while honoring Bavaria beer heritage. Internally, I balanced historical significance with a modern, playful brand identity using the German Shepherd as a symbol. Socially, I aimed to break the seriousness of traditional beer branding. Externally, production constraints like ensuring matte finishes and chrome accents aligned with available technology, while research relied on limited but focused online insights to craft a unique narrative.
- Research
- I conducted self driven exploratory research, analyzing beer brands and identifying a lack of fun in their design. The goal was to create a joyful, bold identity. Inspired by Bavaria, Germany. Known for fine beer and the German Shepherd as a design icon, I chose Bark Bark for its playful appeal. Google insights and German flag colors (black, yellow, and red) influenced the design, blending tradition with a modern flair. The result connects emotionally, setting a new standard in beer branding.
- Inspiration
- Inspired by Bavaria's untamed spirit, Bark Bark Beer fuses boldness with modern flair. Each variant reflects its unique personality, Light, in a crisp white can with blue accents, offers breezy refreshment. Bold, in sleek black with fiery red, radiates intense character. Regular, in vibrant yellow with red and black, balances flavor for any occasion. Featuring a hand-scripted Crafted font and bold Untamed typeface, Bark Bark Beer is more than a drink. It is an adventure in every can.
- Project Duration
- The project started in October 2009 in Jaipur and finished in November 2024 in Jaipur.
- Operation Flow
- This beer can operates like any standard can, featuring a single pull-tab mechanism. The colored matte aluminum ring tab is designed for easy opening with a simple push-down action, ensuring convenience. Users can drink directly from the can or insert a straw for a more refined experience. The pull-tab design ensures an airtight seal until opened, preserving freshness and carbonation, while the ergonomic tab shape allows effortless interaction.
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